Growing Your Personal Brand - Presentation Transcript
Growing your Brand a personal story by Kevin Griggs
The winter of my discontent… What to do …
Panic!
Develop a plan…?
Go skiing in Aspen .
Applications and Interviews Scary … but in a FUN way .
72 applicants
7 weeks
9 real candidates
13 people interviewed including the CIO and CTO
Comment after on-boarding: “No real competition...”
… priceless.
So… what’s the REAL purpose of the Resume.
You are not interviewing … you are selling .
Developing your BRAND = forming your TRIBE
Hello … … R U there?
Required READING…
Rites of Passage, Guide to Executive Job-Changing – Lucht
Top Notch Executive Resumes – Hansen
Tribes - Godin
Stuff that works for me … 1 2 3 4 5 Be Memorable . Skills get the interview…uniqueness gets the job. Develop on-line Presence. You don’t really exist… unless you exist online. Network like your life depends on it. Because it really does. Develop great Tools. Resume… social media…references must all be A++ Learn to Interview well. Really well. 6 Be Likeable. Every candidate - without exception - who is hired… is liked
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