Your SlideShare is downloading. ×
0
500 B2B Contacts each         Month!Start a Free LeadFerret accountStart a Free 30 day Trial of SalesNexusSearch for conta...
Your Hosts:        LeadFerret.com         Forest Cassidy, CEOStela Cassidy, VP of Sales and Marketing       SalesNexus.com...
Today‟s Presentation•Intro to SalesNexus CRM and Email Marketing solution•Intro to LeadFerret.com B2B Contacts•The Vision ...
Michael HalperCEO, Launch Pad SolutionsAppointment Setting for B2B Sales TeamsFormerly used Hoovers and Salesforce.com
SalesNexus     CRM and Email Marketing•Customer Relationship Management for Sales People     •Notes, Call Reminders, Docum...
LeadFerret B2B Database•5 M+ Business Contacts including  •Title, phone, address, revenue, employees, EMAILs, social profi...
Content Marketing  Creating engaging content that       your audience finds     helpful, informative and           enterta...
The 555 System•Create 5 educational “content” pieces to email to targetcontacts•Create 5 qualifying questions to set the b...
Several Content based Emails allowinterested prospects   to Self Identify.
A few questionsqualify most valuable      prospects                        FAQ Emails move                        prospect...
Step 1         Who is your target?
LeadFerretsearch•   Title•   Revenue•   Employees•   SIC Code•   Location
Demo
Step 2Define the Pains You SolveThis is the outline of Content Pieces•   One for each of the most common “Pains” your serv...
Example content email
Step 3Create your content! A few tips…• Schedule Time to Work on It!• Articles on other sites• Video interview – you or a ...
Step 45 Qualifying QuestionsHow do you know they‟re ready to buy and what the purchasewill be worth?Not demographics!Decis...
Step 55 FAQsWhat are the questions every prospect asks when they‟reready to buy?Set up process?Delivery time?Steps in proc...
Follow these 5 Steps!1. Define Your Target2. Define Your Customers‟ Pains3. Creating Your Content4. Develop Qualifying Que...
What‟s included? Costs?•LeadFerret account – FREE!  •Search for and Target unlimited contacts•Transfer 500 contacts to Sal...
What‟s Next? Join our upcoming Content Based Email  Marketing Workshops! Create FREE LeadFerret.com account Start a Fre...
Your Questions ?
Start your Account       Today!Get 500 Contacts in the first 30 days!
Upcoming SlideShare
Loading in...5
×

More Sales Prospects in Less Time and More Profits

562

Published on

Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
562
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
20
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Transcript of "More Sales Prospects in Less Time and More Profits"

  1. 1. 500 B2B Contacts each Month!Start a Free LeadFerret accountStart a Free 30 day Trial of SalesNexusSearch for contacts in LeadFerretTransfer to SalesNexusStart email, calling and direct mailcampaigns
  2. 2. Your Hosts: LeadFerret.com Forest Cassidy, CEOStela Cassidy, VP of Sales and Marketing SalesNexus.com Craig Klein, CEO Launch Pad Solutions Michael Halper, CEO
  3. 3. Today‟s Presentation•Intro to SalesNexus CRM and Email Marketing solution•Intro to LeadFerret.com B2B Contacts•The Vision – Automate Finding Qualified Leads and FocusSales Time on Closing•Easy Approach to Content Based Email Campaigns•What‟s included and what does it cost?•How do I get started?•Your Questions
  4. 4. Michael HalperCEO, Launch Pad SolutionsAppointment Setting for B2B Sales TeamsFormerly used Hoovers and Salesforce.com
  5. 5. SalesNexus CRM and Email Marketing•Customer Relationship Management for Sales People •Notes, Call Reminders, Documents, Custom Fields and Searches•Email Marketing for Sales People – Unlimited! •Blasts and on-going drip campaigns •Analytics – track opens, clicks with notifications •Automated management of bounces and opt-outs
  6. 6. LeadFerret B2B Database•5 M+ Business Contacts including •Title, phone, address, revenue, employees, EMAILs, social profile links and more!•Search by SIC, Industry, Title and Location•Free download includes email address•Searchable Quality Score
  7. 7. Content Marketing Creating engaging content that your audience finds helpful, informative and entertainingWhere do I start?
  8. 8. The 555 System•Create 5 educational “content” pieces to email to targetcontacts•Create 5 qualifying questions to set the bar for salesengagement•Create 5 FAQ emails that answer the questions all buyers ask
  9. 9. Several Content based Emails allowinterested prospects to Self Identify.
  10. 10. A few questionsqualify most valuable prospects FAQ Emails move prospects through the sales process efficiently
  11. 11. Step 1 Who is your target?
  12. 12. LeadFerretsearch• Title• Revenue• Employees• SIC Code• Location
  13. 13. Demo
  14. 14. Step 2Define the Pains You SolveThis is the outline of Content Pieces• One for each of the most common “Pains” your service addresses• Could be blog, whitepaper, video, ebook, etc.• Emails “sell” the Pain and the piece.• Click a link to access the content.
  15. 15. Example content email
  16. 16. Step 3Create your content! A few tips…• Schedule Time to Work on It!• Articles on other sites• Video interview – you or a customer• 4 Ways to „avoid pain #1‟• Customer stories – case studies, testimonials, “don‟t let this happen to you”• Comparison of options/competitors• Book recommendations
  17. 17. Step 45 Qualifying QuestionsHow do you know they‟re ready to buy and what the purchasewill be worth?Not demographics!Decision Maker? Decision process/body identified?Budget? Ability to identify ROI?Pain? Should be able to articulate at least one Technical Pain
  18. 18. Step 55 FAQsWhat are the questions every prospect asks when they‟reready to buy?Set up process?Delivery time?Steps in process?Difficulty of set up/installation?Customer Service options? Return/refund policy?
  19. 19. Follow these 5 Steps!1. Define Your Target2. Define Your Customers‟ Pains3. Creating Your Content4. Develop Qualifying Questions5. Develop FAQ Emails
  20. 20. What‟s included? Costs?•LeadFerret account – FREE! •Search for and Target unlimited contacts•Transfer 500 contacts to SalesNexus each month •SalesNexus account - $55 per month per person •50,000 emails per month!
  21. 21. What‟s Next? Join our upcoming Content Based Email Marketing Workshops! Create FREE LeadFerret.com account Start a Free 30 day Trial of SalesNexus CRM and Email Marketing
  22. 22. Your Questions ?
  23. 23. Start your Account Today!Get 500 Contacts in the first 30 days!
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×