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Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM
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Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM

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http://www.salesnexus.com/resources/sales-mastery-institute/maximizing-sales-funnel-conversion-online-crm/ - Wendy Weiss and Beth Rush share ideas and strategies for combining sales calling campaigns …

http://www.salesnexus.com/resources/sales-mastery-institute/maximizing-sales-funnel-conversion-online-crm/ - Wendy Weiss and Beth Rush share ideas and strategies for combining sales calling campaigns with email marketing to increase sales using Online CRM

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  • 1. Sales Mastery InstituteMaximizing Sales Funnel Conversions through Effective Calling and Emailing<br />Welcome! We’ll get started injust a few minutes.<br />
  • 2. Maximizing Sales Funnel Conversions through Effective Calling and Emailing<br />Wendy Weiss – The Queen of Cold Calling™<br />Beth Rush – Rush Marketing Group<br />Craig Klein – SalesNexus<br />
  • 3. Wendy WeissThe Queen of Cold Calling™<br />Author, speaker, sales trainer and sales coach<br />Leading authority on lead generation and cold calling<br />Featured in NYT, Business Week, Entrepreneur Magazine, Selling Power Magazine<br />Author of The Sales Winner’s Handbook: Essential Scripts & Strategies to Skyrocket Sales Performance, Cold Calling for Women, and more…<br />
  • 4. Beth RushRush Marketing Group<br />25 year Sales and Marketing professional<br />Pitney Bowes, VP of Direct Marketing<br />Home Depot, Maintenance Warehouse, VP Sales<br />California Concept Skin Care, Owner<br />
  • 5. Craig KleinSalesNexus.com<br />20+ year Sales Leader in Energy Business<br />CEO, Founder of SalesNexus<br />
  • 6. Your Questions!<br />Find the Questions area in the GotoWebinar control panel and type in your questions.<br />We’ll respond to them as they come in.<br />
  • 7. Typical Sales Calling Campaign<br /><ul><li>50 to 100 dials
  • 8. 10 to 30 conversations
  • 9. 5 to 15 appointments</li></ul> orders, etc.<br /><ul><li>10% conversion rate</li></li></ul><li>Typical Email Campaign<br /><ul><li>10,000 emails
  • 10. 500 to 1000 opens
  • 11. 100 to 200 click thrus
  • 12. 1 to 2% conversion rate</li></li></ul><li>Maximizing Sales Funnel Conversions<br />Today’s discussion focuses on combining emails and calls to increase the close rate for sales opportunities.<br />
  • 13. Emails and Calling Together – Why?<br /><ul><li>Different Strokes for Different Folks
  • 14. Making initial contact is the greatest challenge
  • 15. Some will respond to emails before calls and voice mails
  • 16. Strengths of calls
  • 17. Immediate
  • 18. Personal connection
  • 19. Weakness of calls
  • 20. Depends on low probability of catching someone at the right time</li></li></ul><li>Keys to Success in Emailing<br />Segmented list for tracking & measuring results.<br />Relevant Content including… <br />From address<br />Subject line<br />Opening paragraph & copy<br />Creative<br />Call to action<br />Landing page<br />A Compelling Offer<br />The Right Frequency & Timing<br />Can-Spam Compliance<br />Plan-Implement-Track-Measure-Analyze-Test to make educated decisions on future campaigns<br />
  • 21. Keys to Success in Calling<br />Belief<br />Target<br />Skill<br />Have a goal<br />Have a system<br />Take action<br />
  • 22. What are realistic goals for telephone calling?<br />Get appointment, Agreement to have conversation<br />What are the challenges of being successful in calling?<br />Belief - Attitude<br />
  • 23. What are realistic goals of emailing in the sales funnel?<br />What are the challenges of being successful in emailing?<br />Answers…<br />
  • 24. How can calling and emailing support each other in the sales funnel?<br />
  • 25. Assuming a 90 day sales cycle, how often should I….?<br />Call?<br />Email?<br />When combined?<br />
  • 26. What else should be added?<br />Direct mail, etc.?<br />
  • 27. What are the keys to success when combining calling and emailing?<br />
  • 28. How important is measurement?<br />
  • 29. Can calling campaigns build email lists?<br />
  • 30. Can email campaigns build calling lists?<br />
  • 31. Sales Mastery Institute<br />Not a SalesNexus customer yet?<br />Start your Free Trial of SalesNexus today and start calling and emailing!<br />http://salesnexus.com/free-trial<br />
  • 32. Rush Marketing Group<br />Free Marketing Plan Workbook<br />www.rushmarketinggroup.com<br />
  • 33. The Sales Winner’s Handbook:<br />Essential Scripts & Strategies to Skyrocket Sales Performance<br />(Insider Business by Phone Secrets)<br />http://bit.ly/salesnexus<br /><ul><li>53 Word-for-Word Scripts to Get the Appointment, Sail Through Objections, and Get the Sale...
  • 34. Scripts for What to Say in Every Situation so You Get What You Ask for...
  • 35. 144 Questions to Qualify Prospects, Gather Critical Information, Gain Agreement, Justify Price, and Close the Sale…
  • 36. Claim $227 Worth of Additional Business-Building Audios & Guides - FREE...
  • 37. And Much More...</li>

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