Jump-Start Your Job Search With LinkedIn
Why Join LinkedIn?• 175 million members• In over 200 countries.• More than 2 million  companies on LinkedIn               ...
The Benefit of Your Network                              3
Who has Benefited from LinkedIn?Source:Mashable 2011                                 4
What Can You Do with LinkedIn?                          Source:InfographicLabs                                          5
The New Frontier of the Job Search• 22 million American have used  social networks to find job  opportunities.• 10.2 milli...
How Does this Help You Find a Job?                       Source: “The Start-Up of You”                                    ...
How Many People are Searching on LinkedIn?                                        8
Building Your Profile•Establish who you are andyour expertise.•Have a profile photo: this isthe #1 reason for engagement.•...
Highlight Your Career•   Write out your    career summary.•   Highlights and    achievements.•   Add specialties          ...
Let People Know You’re Looking for a Job•   State that you’re looking    for new opportunities.•   Recruiters search    Li...
Build Your Reputation With Recommendations  •   Get at least 3 recommendations      for work you’ve done.  •   Ask manager...
Show That You Are An Expert•   Add website applications to    enhance your profile such    as Wordpress or a blog.•   If y...
Share Your KnowledgePost regular updates toyour profile on relevantarticles, news and industryupdates.Demonstrates you’re ...
Copy the Masters•   Find several people who have the job    you want and mimic their profiles.•   Note they keywords they ...
Join Groups and Discussions•   Join groups that will provide    job tip leads and offer    direction on the best    approa...
Types of Groups to Join• Alumni associations• Local area networking groups• Industry associations• Groups you want to lear...
Participate in the Online Community• Introduce yourself.• Ask questions.• Comment on other  group discussions.            ...
Find Job Leads In The Groups You Join•   Search for jobs in the    groups you’re joined.•   Connect with the    person who...
Job Searching on LinkedIn• Search with  keywords• See who in your  network could  help• Save searches  and have them  emai...
Get To The Top Of The Application List• Upgrade to a premium  account.• See if your application  has been viewed.• Contact...
Who’s Viewed Your Profile• See who’s visited your  profile.• Form new connections.• Send a message to  connect and see how...
Following Companies•   Find companies you    would want to work for    and follow them.•   Stay updated on news    and tre...
Take Advantage of Your Connections• Find who you want to contact.• Discover shared connections.• Ask for an introduction. ...
Getting the Introduction•   Choose your best    connection.•   State your goal.•   Give your    connection a    chance to ...
Tap Into the Knowledge of Your Network•   Post questions to thousands of professionals.•   Get advice or company insights....
Be a Resource for Others• Answer questions.• Give advice.• Suggest where they can find more info.                         ...
Earn Recognition for Your Expertise•   Answer questions    posted by others.•   People will be able to    see your respons...
The Best Kept Secret of LinkedIn -- Signal•   Search keywords    in status updates.•   Type in: phrase    “I’m hiring!”•  ...
Katie LeimkuehlerSocial Media Marketing Strategist      katieleimkuehler@gmail.com       www.katieleimkuehler.com         ...
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Jump-Start Your Job Search With LinkedIn

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Jump-Start Your Job Search With LinkedIn

  1. 1. Jump-Start Your Job Search With LinkedIn
  2. 2. Why Join LinkedIn?• 175 million members• In over 200 countries.• More than 2 million companies on LinkedIn 2
  3. 3. The Benefit of Your Network 3
  4. 4. Who has Benefited from LinkedIn?Source:Mashable 2011 4
  5. 5. What Can You Do with LinkedIn? Source:InfographicLabs 5
  6. 6. The New Frontier of the Job Search• 22 million American have used social networks to find job opportunities.• 10.2 million Americans said LinkedIn got them their current job Source: MBA online 6
  7. 7. How Does this Help You Find a Job? Source: “The Start-Up of You” 7
  8. 8. How Many People are Searching on LinkedIn? 8
  9. 9. Building Your Profile•Establish who you are andyour expertise.•Have a profile photo: this isthe #1 reason for engagement.•Include current job, past jobsand volunteer positions.•Add educations backgroundand social media apps. 9
  10. 10. Highlight Your Career• Write out your career summary.• Highlights and achievements.• Add specialties 10
  11. 11. Let People Know You’re Looking for a Job• State that you’re looking for new opportunities.• Recruiters search LinkedIn looking for these headlines.• Don’t put your job title in the headline, put you’re expert skill and services. 11
  12. 12. Build Your Reputation With Recommendations • Get at least 3 recommendations for work you’ve done. • Ask managers, bosses, coworkers, clients and customers for recommendations. 12
  13. 13. Show That You Are An Expert• Add website applications to enhance your profile such as Wordpress or a blog.• If you provide content on your industry you will be seen as a resource.• Builds credibility and trust. People can see what you can do before they hire you. 13
  14. 14. Share Your KnowledgePost regular updates toyour profile on relevantarticles, news and industryupdates.Demonstrates you’re ontops of trends and showsthat you’re an expert.People will see you as aresource.Comment and engage withstatus updates otherpeople post. 14
  15. 15. Copy the Masters• Find several people who have the job you want and mimic their profiles.• Note they keywords they use when listing their skills and specialties.• See what applications they’re using such as Amazon Reader, SlideShare Presentations, and blogs.• Check out how many recommendations they have and what kind of content they post. 15
  16. 16. Join Groups and Discussions• Join groups that will provide job tip leads and offer direction on the best approaches for finding a job in your field.• Connect with experts in your field.• Show you’re expertise by participating in group discussions. 16
  17. 17. Types of Groups to Join• Alumni associations• Local area networking groups• Industry associations• Groups you want to learn from or more about.• Organizations your clients and customers belong to. 17
  18. 18. Participate in the Online Community• Introduce yourself.• Ask questions.• Comment on other group discussions. 18
  19. 19. Find Job Leads In The Groups You Join• Search for jobs in the groups you’re joined.• Connect with the person who posted the job. This opens the door for the relationship to evolve.• If you’re not a right fit ask if they know of any other positions at different companies. 19
  20. 20. Job Searching on LinkedIn• Search with keywords• See who in your network could help• Save searches and have them emailed to you. 20
  21. 21. Get To The Top Of The Application List• Upgrade to a premium account.• See if your application has been viewed.• Contact people out of your network.• See who’s viewed your profile for job leads. 21
  22. 22. Who’s Viewed Your Profile• See who’s visited your profile.• Form new connections.• Send a message to connect and see how to help each other. 22
  23. 23. Following Companies• Find companies you would want to work for and follow them.• Stay updated on news and trends.• Best way to learn when they’re hiring—you’ll be one of the first to know.• Discover other people in your network who are connected to the company. 23
  24. 24. Take Advantage of Your Connections• Find who you want to contact.• Discover shared connections.• Ask for an introduction. 24
  25. 25. Getting the Introduction• Choose your best connection.• State your goal.• Give your connection a chance to stay no. 25
  26. 26. Tap Into the Knowledge of Your Network• Post questions to thousands of professionals.• Get advice or company insights.• Compare answers. 26
  27. 27. Be a Resource for Others• Answer questions.• Give advice.• Suggest where they can find more info. 27
  28. 28. Earn Recognition for Your Expertise• Answer questions posted by others.• People will be able to see your responses.• Earn a profile badge. 28
  29. 29. The Best Kept Secret of LinkedIn -- Signal• Search keywords in status updates.• Type in: phrase “I’m hiring!”• Search by categories. 29
  30. 30. Katie LeimkuehlerSocial Media Marketing Strategist katieleimkuehler@gmail.com www.katieleimkuehler.com @kleimkuehler 440-935-5023 30

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