Companies that have embraced Eastgate Social Media
Reason’s people don’t want to do Social Media Eastgate• I can’t sell a house if I am on social media• I will never attract new customers• Isn’t social media for kids?• I have never tweeted and don’t really care to• I tried social media and didn’t get any results• It takes to much time
How many times have you heard this?? Eastgate • I’m gonna Google You. • I’m gonna Facebook You. • I’m gonna find you on LinkedIn. • I’m gonna look you up on Twitter. • I’m gonna search you on YouTube And you can’t stop me. I’m gonna find out EXACTLY who you are Source: Jeffrey Gitomer’s Social Boom
“Here are a few things you should do, and cando-that if you don’t do, you’ll be doo doo:” Eastgate• Look at what your competition and their people are doing on the Internet• Talk to your customer IN DEPTH.• Set achievable goals and measure your results.• Communicate value messages • The purpose of your online presence is not to sell, it’s to attract people who want to buy. Source: Jeffrey Gitomer’s Social Boom
What is the number 1 website? Eastgate With an EST. Monthly US people of 150.5 MILLION
Want to know how to see if people are talkingabout you on the internet, tagging you in photos ?? Eastgate
Where does Facebook fall? Eastgate #2 with an Est. Monthly US people of 138.9 MILLION
Who is on Facebook? Eastgate
Why Facebook? Eastgate
EastgateWhat’s it good for? Getting blanketmessages out to your network. Staying up-to-date on what your sphere of influence issaying, reading, watching and doing.Creating fan pages for your business thatpeople beyond your sphere can join.
Social Networking Plan English Eastgate Click the You Tube icon and you will see a video
Where does LinkedIn fall? Eastgate #26 with an Est. Monthly US people of 36 MILLION
Who is on LinkedIn? Eastgate
Why LinkedIn? Eastgate
LinkedIn Eastgate • How many connections do you have? • How many recommendations do you have? • What is your summary statement? • Are you posting valuable information? • Are you watching others profiles? • Changing jobs?
EastgateWhat’s I good for? Promoting yourprofessional qualifications andaccomplishments. Joining groups toshare knowledge and build referralnetworks. Asking other member forbusiness.
Where does Twitter fall? Eastgate #5 with an Est. Monthly US people of 94.2 MILLION
Who is on Twitter? Eastgate
Why Twitter?? Eastgate
EastgateWhat’s twitter? A free microbloggingplatform through which users can sendand read short messages, know as“tweets”
EastgateWhat’s it good for? Sending real-timeupdates to your sphere of influence.Serving links to articles and items ofinterest. Following leading new outlets andindustry thinkers.
Twitter Plan English Eastgate Click the You Tube icon and you will see a video
Jeffrey Gitomer’s Tweet Eastgate “The more you hold your people back from using social media at work, the more your competition will kick your ass.” With in 1 hour of tweeting this 50 people had retweeted it and more than 100,000 people were exposed to the message and to him all for FREE!!!
Eastgate“A value Tweet is a tweet that people would find so interesting or so valuable that they are compelled to retweet that message to others.” Jeffery Gitomer
Twitter: Eastgate “Welcome to the Ultimate Cocktail Party. Here, you won’t find platters ofchicken nuggets. But you will find juicy nuggets of insight, along with introductions, referrals, and best of all, plenty opportunities to sell” -Sally Hogshead
Remember who does NOT add value to a party!!! Eastgate• The over-eager sales professional• The bore• The wallflower• The jerk• You can not be any of these people on Social Networking either!!!
Eastgate“People are sick of being sold to. They are sick of being marketedto. They come to social networks for fun, information, connection and entertainment.” -Mark Schaefer
Where does YouTube fall? Eastgate #3 with an Est. Monthly US people of 137.3 MILLION
Who is on YouTube? Eastgate
Why YouTube? Eastgate
What to post on YouTube Eastgate • Testimonials from clients • Short video of you (Elevator Speech) • Quick Market update videos • Your listings are already there use them • No more than 1-4 minutes
Where does Sibcy Cline fall? Eastgate #36,530 with an Est. Monthly US people of 43.4 THOUSAND
Who is on Sibcy Cline? Eastgate
What can you use SibcyCline.com for? Eastgate • Blog • Resume • Testimonials • Listings • To send people to your Facebook, LinkedIn and Twitter accounts
EastgateWhat’s Active Rain? A free socialnetworking and marketing platform forreal estates professionals.
EastgateWhat’s it good for? Building relationshipswithin the industry. Getting search-engine optimization through a profile andblogging platform
Your Challenge!!!If you choose to take it!!! Eastgate • Set up your BUSINESS, facebook, linkedin accounts • Get 50 people to “like” you • Post on Facebook once a day • Post events to your facebook page • Change your “blog”/ welcome statement on sibcycline.com weekly • Refer to your “blog” on your twitter, facebook and linkedin statues