Business model


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Business model

  1. 1. Business Models B-Web ModelsBusiness Models 1
  2. 2. Defination What is a Business Model? A system which defines how a firm will build and use its resources to offer its customers superior value profitably.Business Models 2
  3. 3. Linkages, Components Business model Customer Value Scope Revenue sources Connected Activities Implementation Capabilities Internet Performance Environment Five Forces Industry Drivers Industry Dynamics MacroBusiness Models 3
  4. 4. Key Questions Under what business model does my company operate? How do we develop a model to ensure success? Which business models are taking hold in my industry and why? Is my organisation capable of adapting to the required business model /business model changes?Business Models 4
  5. 5. Types of B-Webs Models Agora Aggregation Value Chain Alliance Distributive NetworksBusiness Models 5
  6. 6. Agora Agora This model facilitates exchange between buyers and sellers. Dynamic Pricing Liquidity Customers= Market Players Market knowledge Price DiscoveryBusiness Models 6
  7. 7. Aggregation Aggregation This model allows a lead company to select, target, set prices and ensure fulfilment of a range of services and products.. Buyers Sellers Selection Convenience Needs Matching Optimisation Buyer= Market Maker SegmentationBusiness Models 7
  8. 8. Value Chain Value Chain This model allows a lead company to structure and organise a network to produce a highly integrated product to meet a customers need. Process Integration Customisation Customer_Value Driver Product Design, Innovation, SCM SCMBusiness Models 8
  9. 9. Alliance Alliance This model allows for value integration without any control. Members design goods, create knowledge and share experience in a virtual space. Innovation Creativity Collaboration Community Customer=contributor Standards & RolesBusiness Models 9
  10. 10. Distributive Network Distributive Network This model provides essential services to the other models by allocating and delivering- information, objects, money and other resources. Allocation/Distribution Facilitates exchange/delivery Customer=Sender/Recipient Distribution Network optimisationBusiness Models 10
  11. 11. A Framework Approach Self Organizing Agora Alliance Controlling Distributive Network Value Chain Aggregation Hierarchical Low Value Integration HighBusiness Models 11
  12. 12. Under what Business Model Self Diagnosis Reverse the value chain Choose a focus Execute flawlesslyBusiness Models 12
  13. 13. An Analytical Approach Component Questions for all models Questions specific to Internet business models Customer value Is the company offering something What unique features of the distinctive? internet allows you to offer something distinctive? Can we solve a specific problem Scope To whic customers are we offering What is the sope of customers that our value? the internet enables us to reach? Does the net alter my product/service mix. Pricing How do we determine price? Does the internet make pricing different? Revenue Source Where do the mullah come from? Are revenue sources different? What are the margins? Connected Activities What set of activities do we have to How many new activities must be perform to deliver value? perform? Can we perform existing activities better? Implementation Organizational structure, systems, What does the internet do? people and environment. Capabilities Capabilities and capabilities gaps. What new capabilities? Sustainability How difficult for others to copy us? Sustainability- easier or more How do we keep making money? difficult?Business Models 13