• Like
  • Save

Thank You for Helping Me Write The Nonprofit Marketing Guide

  • 1,807 views
Uploaded on

A thank-you note from Kivi Leroux Miller, author of The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, to everyone who helped with the book.

A thank-you note from Kivi Leroux Miller, author of The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, to everyone who helped with the book.

More in: Business , Education
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
1,807
On Slideshare
0
From Embeds
0
Number of Embeds
2

Actions

Shares
Downloads
0
Comments
0
Likes
1

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Thank you for helping me bring this book to life. Flickr: http://www.flickr.com/photos/lrargerich/3222509389/
  • 2. Katya Andresen, who convinced me I could write this book, then introduced me to her publisher and her agent, and then wrote the foreword. Words are not enough . . .
  • 3. Marta Lindsey of TransForm in San Francisco shares her high-impact, low-budget stories on page 174 and 203.
  • 4. David Zermeno of Operation P.E.A.C.E in Boston is all about social capital. See page 157.
  • 5. Danielle Denhardt of the Fancy Cats Rescue Team was an early supporter of the webinar series that led to the book.
  • 6. Claire Meyerhoff made me smarter about the media. She has the Magic Keys.
  • 7. Lane Phalen (with Radar) of the TAILS Humane Society in DeKalb, IL talks about storytelling on pages 89 and 100.
  • 8. Mark Ferguson of the American Red Cross shares the strategy behind “Do More Than Cross Your Fingers” on page 19.
  • 9. Elaine Dhuyvetter of the Greater Manhattan Community Foundation was an early supporter of the webinar series that led to the book .
  • 10. My husband, Edgar, is the best catch of my life.
  • 11. Ceci Dadisman of the Palm Beach Opera talks about growing your email list on page 105.
  • 12. Tim Brauhn shares the story of how the 1010 Project used social media to grow its list of supporters on page 165.
  • 13. Jeff Brooks shares wisdom on the power of positive messaging and focusing on results on pages 53 and 194.
  • 14. Kristina Leroux, my virtual assistant and little sister, proofread the first draft in about 24 hours.
  • 15. John Bell of the Conservation Trust for North Carolina talks about how to treat your nonprofit’s biggest fans on page 154.
  • 16. Allison Treppa of the Michigan Nonprofit Association provided extremely helpful comments on the first draft.
  • 17. Leslie Collins of Art Corps shares her story about how better data leads to better marketing on page 177.
  • 18. Kathy Padro, a social marketing consultant for hospice and health care organizations, participated in many of the webinars that led up to the book.
  • 19. My heart and soul.
  • 20. Gordon Wright, a health promotion facilitator in Alberta, shares a story about the power of emotion in messaging on page 52.
  • 21. Sarah Durham talks about what you can learn from informal focus groups on page 26.
  • 22. Mal Warwick talks about the power of both positive and negative messaging on page 53.
  • 23. Beth Kanter shares her social media wisdom on pages 136 and 161.
  • 24. The four people who get credit for raising me right: Dad, Aunt Robin, Mom, and Grandma Jackie.
  • 25. Joanne Fritz, the About.com Guide to Nonprofits, provided extremely helpful comments on the first draft.
  • 26. Jesse Wiley, my editor at Jossey-Bass, took a chance on a first-time author.
  • 27. BFF Rebecca Jamison, who published her first book years before I did, took me on a writing retreat six weeks before my first draft was due.
  • 28. Sheri Booms Holm of the West Central Initiative is a long-time participant in the webinars that led up to the book.
  • 29. Liliana Vazquez of Interplast manages one of my favorite nonprofit blogs, which is featured on page 82.
  • 30. Sandra Sims of Step by Step Fundraising provided extremely helpful comments on the first draft.
  • 31. Kelly Stettner of the Black River Action Team in Springfield, VT talks about her brochure makeover on page 195.
  • 32. Nancy Schwartz shares advice on nonprofit branding on page 109.
  • 33. Steph Sides of Family Service Association shares the story of their website redesign on page 99.
  • 34. Colin Delany of epolitics.com shares lessons learned from the Obama presidential campaign about online marketing and motivating volunteers on page 163.
  • 35. . . . And many more whose pictures I will add, as soon as I get my hands on them. My love and gratitude to you all.