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Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
Nonprofit Annual Reports - Go From Dry To Dazzling
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Nonprofit Annual Reports - Go From Dry To Dazzling

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Presented at the NC Center for Nonprofits Conference October 2008, Raleigh NC

Presented at the NC Center for Nonprofits Conference October 2008, Raleigh NC

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  • Transcript

    • 1. Go from Dry To Dazzling Annual Reports: Kivi Leroux Miller
    • 2.  
    • 3.  
    • 4. Do we REALLY need an annual report?
    • 5. The watch dogs say “Yes!”
    • 6. Donors also say “Yes” – Sort of.
    • 7. Donors want results and to be thanked before they will give again.
    • 8. You want to be responsive.
    • 9. But you suffer from the curse of knowledge.
    • 10. It should be easy for your supporters to see your impact.
    • 11. Don’t make supporting you another thing on the to-do list.
    • 12. Today you’ll get the tools to create an annual report that works.
    • 13. Corporate Reports
    • 14. Nonprofits Reports
    • 15. What’s In & What’s Out? <ul><li># of people attending our workshops </li></ul><ul><li>Our new computer network </li></ul><ul><li>Our new website </li></ul><ul><li>Staff wedding news </li></ul><ul><li>Profiles of community award winners </li></ul><ul><li>Our response to bad legislation introduced at the Capital </li></ul><ul><li># of mailed copies of our newsletter </li></ul><ul><li>How we got back in the black </li></ul><ul><li>New program details in recently submitted grant application </li></ul>
    • 16. Information You Do Need <ul><li>Accomplishments, with descriptions of the activities that brought them about </li></ul><ul><li>Powerful profiles, testimonials, stories about your work </li></ul><ul><li>Ample thanks to supporters </li></ul><ul><li>Calls to action </li></ul>
    • 17. Information You Don’t Need <ul><li>Administrative inner workings </li></ul><ul><li>Personal staff and board news </li></ul><ul><li>Failed fundraising efforts </li></ul><ul><li>News that excites only you and your staff </li></ul><ul><li>Work that went nowhere </li></ul><ul><li>Future activities </li></ul>
    • 18. The Four Broad Strokes Accomplishments People Financials Lists
    • 19. Accomplishments
    • 20. <ul><li>Translate your everyday activities into meaningful results for your community. </li></ul>
    • 21. Exercise Convert Activities into Accomplishments
    • 22. People
    • 23. <ul><li>Let real people tell your story, instead of the nonprofit doing the talking. </li></ul>
    • 24. Profiles, Testimonials and Quotes The Executive Message Photos with Great Captions
    • 25. Profiles, Testimonials and Quotes
    • 26. Exercise Who would you profile and why?
    • 27. Photos with Great Captions
    • 28. The Executive Message
    • 29. Financials
    • 30. <ul><li>Decide what level of detail to share and make it super easy to understand. </li></ul>
    • 31. Five Formats for Financials <ul><li>Abbreviated financial statements </li></ul><ul><li>Income and expense pie charts </li></ul><ul><li>Income and expenses over time </li></ul><ul><li>Financial goals </li></ul><ul><li>Narrative explanation </li></ul>
    • 32. Nature Conservancy 2006 Annual Report
    • 33. CARE’s 2006 Annual Report
    • 34. Lists
    • 35. <ul><li>Donors </li></ul><ul><li>Board </li></ul><ul><li>Staff </li></ul><ul><li>Members </li></ul><ul><li>Key Volunteers </li></ul><ul><li>How Supporters Can Help You </li></ul><ul><li>. </li></ul>
    • 36.  
    • 37.  
    • 38. Tell Your Story!
    • 39. How Do We Get the Story Out There?
    • 40. Traditional Reports Can Stretch Your Budget
    • 41.  
    • 42. Alternative Formats
    • 43.  
    • 44.  
    • 45.  
    • 46.  
    • 47.  
    • 48.  
    • 49. Questions?
    • 50. Weekly Webinar Series <ul><li>Oct 23 - Forget the General Public! How to Define and Reach Your Target Audience </li></ul><ul><li>Oct 29 - Blogging for Nonprofits: Tips, Traps, and Tales </li></ul><ul><li>Nov 6 - How to Write a 4-Page Nonprofit Annual Report - A Crash Course Webinar </li></ul><ul><li>Nov 12 - Online Writing: Dos and Don’ts of Writing for the Web and Email </li></ul>
    • 51. Also See NonprofitAnnualReports. net

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