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A Content Creation Strategy for a Busy Nonprofit - Ignite 10NTC
 

A Content Creation Strategy for a Busy Nonprofit - Ignite 10NTC

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Kivi's Ignite talk for the 2010 Nonprofit Technology Conference, April 8-10, 2010, Atlanta, on an approach to creating content for nonprofit communications and marketing.

Kivi's Ignite talk for the 2010 Nonprofit Technology Conference, April 8-10, 2010, Atlanta, on an approach to creating content for nonprofit communications and marketing.

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    A Content Creation Strategy for a Busy Nonprofit - Ignite 10NTC A Content Creation Strategy for a Busy Nonprofit - Ignite 10NTC Presentation Transcript

    • A Content Creation Strategy for a Busy Nonprofit Kivi Leroux Miller flickr.com/photos/teagrrl kivilm
    • The good old “print” days (circa 1995) were bad enough. flickr.com/photos/bramus
    • Then came website updates and email newsletters. flickr.com/photos/bramus
    • And now there’s social media. flickr.com/photos/bramus
    • What’s a poor nonprofit communicator to do? flickr.com/photos/ceeceeemmjay
    • Create something really good. flickr.com/photos/anantablamichhane
    • Then share it in lots of pieces. flickr.com/photos/chilie
    • And remix it into something new. flickr.com/photos/imcountingufoz
    • 1 Be Genuine. flickr.com/photos/springfieldhomer
    • flickr.com/photos/noelzialee Show us the personal side of your work.
    • flickr.com/photos/katemere Take us back stage.
    • 2 Be Generous. DAVE SAYS: If you give, you begin to live. flickr.com/photos/julioenriquez
    • flickr.com/photos/marcinmoga Think of communicating as gift giving.
    • flickr.com/photos/dnorman Empower us with how-tos.
    • 3 Be Grateful. flickr.com/photos/kivimiller
    • Blow kisses to your supporters. flickr.com/photos/shawnzlea
    • Share your success with them. flickr.com/photos/dpstyles
    • You’ll still be overwhelmed . . . but you’ll be much happier. flickr.com/photos/bramus
    • And your supporters will be thrilled. flickr.com/photos/boynton
    • Get It Here flickr.com/photos/sekimura