Andrew Robinson <br />goes to Taiwan<br />By:<br />Kishlay Raj<br />
Case overview<br />Culture of countries<br />Case Background<br />Expatriate performance<br />Result<br />Cost of Failure<...
Cultural differences<br />
Andrew Robinson goes to Taiwan<br />
The journey begins….<br />
Case Background<br />1.Telequip is a multinational telecommunications equipment supplier in Sydney, Australia<br />2.They ...
Case Background<br /><ul><li> Andrew returns to Australia
 Buys home with wife
 Andrew is asked to take short term assignment in Taipei
 Negotiates short term expatriate contract with Telequip Australia
Andrew Robinson: experienced software programmer at Telequip in Sydney, Australia.</li></ul>January<br />March - June<br /...
 Expected to find apartment and work 24/7
 Wife has to move into new home alone
 Found an apartment
 Started learning Chinese on his own
Andrew is sent to Taipei for 4 weeks
Has to personal credit card and max it out = very upset wife</li></li></ul><li>Case Background (cont)<br /><ul><li> Andrew...
 Wife has a million things for him to do
 Personnel at Telequip tell him that the need to scale back his expatriate allowances and that he may need to pay tax in T...
 Project and company morale is low
 Team members sent to different divisions of Telequip
 Telequip Australia change to a domestic rather than international focus</li></ul>July - August<br />Mid-August<br />June<...
 Australian work colleagues still detached from culture and country
 Taicom very dissatisfied with product
 Taicom cancels project
 Andrew flies back to Sydney</li></li></ul><li>Expatriate performance<br />Failure<br />Taicom cancelled the project<br />...
Cost of Failure<br />Direct Costs<br />Airfares		<br />Salaries<br />Relocation expenses<br />Indirect Costs<br />Loss of ...
Factors Moderating Performance<br />Length of Assignment<br />2 month stay turned into a 4 month assignment<br />Willingne...
Work-Environment Related Factors<br />Poor planning and execution of expatriate assignment<br />Poor communication between...
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Andrew robinson goes to taiwan by kishlay raj

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Andrew robinson goes to taiwan by kishlay raj

  1. 1. Andrew Robinson <br />goes to Taiwan<br />By:<br />Kishlay Raj<br />
  2. 2. Case overview<br />Culture of countries<br />Case Background<br />Expatriate performance<br />Result<br />Cost of Failure<br />Causes of Failure<br />Solutions<br />
  3. 3. Cultural differences<br />
  4. 4.
  5. 5.
  6. 6.
  7. 7.
  8. 8. Andrew Robinson goes to Taiwan<br />
  9. 9. The journey begins….<br />
  10. 10. Case Background<br />1.Telequip is a multinational telecommunications equipment supplier in Sydney, Australia<br />2.They sell their first “world” product to Taicom, a company in Taipei, Taiwan <br />3.The equipment is estimated to take 6 months to set up the equipment with software programmers working from Sydney, one flying to Taipei and TCNs from India will also be brought in to work on the set up<br />
  11. 11. Case Background<br /><ul><li> Andrew returns to Australia
  12. 12. Buys home with wife
  13. 13. Andrew is asked to take short term assignment in Taipei
  14. 14. Negotiates short term expatriate contract with Telequip Australia
  15. 15. Andrew Robinson: experienced software programmer at Telequip in Sydney, Australia.</li></ul>January<br />March - June<br />November<br />February<br /><ul><li> Andrew is rushed to Taipei
  16. 16. Expected to find apartment and work 24/7
  17. 17. Wife has to move into new home alone
  18. 18. Found an apartment
  19. 19. Started learning Chinese on his own
  20. 20. Andrew is sent to Taipei for 4 weeks
  21. 21. Has to personal credit card and max it out = very upset wife</li></li></ul><li>Case Background (cont)<br /><ul><li> Andrew goes home for 10 days
  22. 22. Wife has a million things for him to do
  23. 23. Personnel at Telequip tell him that the need to scale back his expatriate allowances and that he may need to pay tax in Taiwan
  24. 24. Project and company morale is low
  25. 25. Team members sent to different divisions of Telequip
  26. 26. Telequip Australia change to a domestic rather than international focus</li></ul>July - August<br />Mid-August<br />June<br /><ul><li> Andrew goes back to Taipei
  27. 27. Australian work colleagues still detached from culture and country
  28. 28. Taicom very dissatisfied with product
  29. 29. Taicom cancels project
  30. 30. Andrew flies back to Sydney</li></li></ul><li>Expatriate performance<br />Failure<br />Taicom cancelled the project<br />Premature return <br />
  31. 31. Cost of Failure<br />Direct Costs<br />Airfares <br />Salaries<br />Relocation expenses<br />Indirect Costs<br />Loss of market share<br />Damaged relationships with customers<br />Strained relationship with wife<br />Low morale among the staff<br />Loss of opportunity for international expansion<br />
  32. 32. Factors Moderating Performance<br />Length of Assignment<br />2 month stay turned into a 4 month assignment<br />Willingness to Move<br />Reluctant to continue because of increased tensions with his wife<br />
  33. 33. Work-Environment Related Factors<br />Poor planning and execution of expatriate assignment<br />Poor communication between the offices<br />Employment Relationships<br />Relational contract<br />Transactional contract<br />
  34. 34. Major issues<br />Accomodation<br />
  35. 35. Housing in Taipei<br />Andrew wanted to move into an apartment for his short term assignment<br />Apartments hard to find in English<br />Hard to find shorter than one year lease<br />No help from Telequip to find an agent<br />
  36. 36. solution<br />Telequip should have<br /><ul><li>Offered corporate housing
  37. 37. Real estate agents
  38. 38. General housing info should have been shared:
  39. 39. Apartments 1/3 smaller in Taipei
  40. 40. No ovens
  41. 41. Mostly 2 or 3 bdr places</li></li></ul><li> Language<br />
  42. 42. Telequip should have<br />Used the affective training approach<br />Since Andrew was sent to Taipei last minute <br />training in Taipei should have been offered to all<br /> Telequip staff going to Taipei<br />A large reason Telequip was unsuccessful <br />with Taicom was due to the lack of:<br />Communication<br />Cooperation<br />Cultural understanding<br />Mandarin speaking team members<br />
  43. 43. Food<br />
  44. 44. Elements for a successful expatriation and repatriation<br />Role of family<br />Cross-cultural perspectives on managing diversity<br />Performance appraisal in organization control<br />Health and Security<br />
  45. 45. Role of family<br /><ul><li>Difference in culture view of work-family</li></ul> relationships<br /><ul><li>Family Impact on expatriate adaptation, </li></ul> performance, and retention<br /><ul><li>Family conflict
  46. 46. IHRM policies and support services</li></li></ul><li>Cross-Cultural Perspective on Managing Diversity<br /><ul><li>Communication
  47. 47. Between expatriates
  48. 48. Between home-country headquarter </li></ul> and host country<br /><ul><li>With host country workers
  49. 49. IHRM policies and support services</li></li></ul><li>Performance Appraisal in Organization Control<br />Improving performance appraisal system<br />Goal setting<br />Measurement validity<br />Feedback<br />
  50. 50. Health & Security<br />Health issues<br />Weather/climate<br />Food<br />Security<br />Natural disaster<br />IHRM policies and support service<br />
  51. 51. Andrew’s Compensation Package<br /><ul><li>Initial Visit
  52. 52. Andrew used his personal card and submitted an expense report upon his return
  53. 53. While in Taipei the card maxed and his wife had to use cash until his return
  54. 54. First Short Term Assignment
  55. 55. Offered financial incentive to take assignment
  56. 56. Receive salary from Telequip Australia
  57. 57. Additional daily per diem – Andrew would still use his credit card and get a monthly reimbursement</li></li></ul><li><ul><li>Second Short Term Assignment
  58. 58. Telequip Australia told Andrew the per diem allowance was much higher then normal guidelines and it would scaled back
  59. 59. Told Andrew it was his job to check on his tax liability in Taipei
  60. 60. Taxation Approach
  61. 61. Telequip Australia used the laissez-faire approach to expatriate taxation
  62. 62. Telequip should have:
  63. 63. Used the knowledge of the Telequip office in Taiwan to develop a Tax Equalization approach</li></li></ul><li>Presentation Summary<br />We have analyzed the case background and expatriate performance (a failure expatriation experience).<br />We compared the two distinctive countries, Australia and Taiwan in perspectives of their culture.<br />We looked at the expatriate compensation package and other costs associated to the expatriation.<br />We examined the elements that impact the success of expatriation: role of family, managing diversity, performance appraisal, health and security<br />
  64. 64. If any…<br />
  65. 65. Thank you !!<br />
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