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“ Any group or individual who can affect, or is affected by, the achievement of the firm’s objectives and who may be either primary or secondary.”
“ Persons and organizations such as customers, sponsors, performing organization and the public, that are actively involved in the project, or whose interests may be positively or negatively affected by execution or completion of the project. They may also exert influence over the project and its deliverables”
Using social network software (UCiNet), communication data may be examined to map patterns during the project life cycle.
Project Success Category Social Network Outcome Project efficiency Individual and work group performance Impact on customer/user Client satisfaction Impact on team Job satisfaction Business and direct organisational success Organisational survival Preparing for the future Organisational innovation