The Executive Drive for Mobile Apps
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The Executive Drive for Mobile Apps

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Mobility is evolving at a rapid pace, and many businesses are in the midst of determining how to maximize the potential of mobile apps for their employees and customers. We wondered: what roles do......

Mobility is evolving at a rapid pace, and many businesses are in the midst of determining how to maximize the potential of mobile apps for their employees and customers. We wondered: what roles do enterprise executives play in this mobile evolution? We surveyed 200 enterprise execs to understand their expectations and challenges when approaching mobile app development in 2014.

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