ADVANCED KEYWORD RESEARCHLSI MASTERY ANDAUTHORITATIVE CONTENT THEMING                      KIM TYRONE AGAPITO             ...
ADVANCED KEYWORD RESEARCH             What is ADVANCED?
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                           Select            ...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                    Select                   ...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                           Select            ...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                        Select               ...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                           Select            ...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                      Select                 ...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                           Select            ...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                           Select            ...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                           Select            ...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                  Select                     ...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                           Select            ...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                                 Select      ...
ADVANCED KEYWORD RESEARCH                            Select       Rinse and                                           Popu...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                           Select            ...
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                       Select                ...
ADVANCED KEYWORD RESEARCH   Your KW Research (SEO) is ADVANCED   (if)                    This is true to ALL SEO Skill Set
ADVANCED KEYWORD RESEARCH        ADVANCED KW Research Process                                           Select            ...
LATENT SEMANTIC INDEXING MASTERY              LSI = Latent Semantic Indexing
LATENT SEMANTIC INDEXING MASTERY            date            I want to go on a date with you.            What’s the date to...
LATENT SEMANTIC INDEXING MASTERY        types        Website types and the primary keywords you’re        going to target ...
LATENT SEMANTIC INDEXING MASTERY              LSI = Latent Semantic Indexing     LSI is Google’s sh*t to fully understand ...
LATENT SEMANTIC INDEXING MASTERY              LSI = Latent Semantic Indexing     …where sh*t can be:     query, content, m...
LATENT SEMANTIC INDEXING MASTERY                            LSI Keywords Tips          Semantically related terms         ...
LATENT SEMANTIC INDEXING MASTERY            Tools for LSI Keyword Suggestion?                       You don’t need a tool ...
LATENT SEMANTIC INDEXING MASTERY
LATENT SEMANTIC INDEXING MASTERY                                   Visuwords
LATENT SEMANTIC INDEXING MASTERY
AUTHORITATIVE CONTENT THEMING               Authoritative Content Theming             What?               Technique to Imp...
AUTHORITATIVE CONTENT THEMING               Authoritative Content Theming             Why?               Build Authority  ...
AUTHORITATIVE CONTENT THEMING               Authoritative Content Theming             How?               Write Quality, Qu...
AUTHORITATIVE CONTENT THEMING               Authoritative Content Theming             When?               As Often as You ...
AUTHORITATIVE CONTENT THEMING               Authoritative Content Theming             Who?               You              ...
ADVANCED KEYWORD RESEARCHLSI MASTERY ANDAUTHORITATIVE CONTENT THEMING                       KIM TYRONE AGAPITO     writer@...
Upcoming SlideShare
Loading in...5
×

Advanced Keyword Research, LSI Mastery and Authoritative Content Theming - Iloilo SEO Conference

34,713

Published on

SEO Presentation from Ilo-Ilo SEO Conference, Ilo-Ilo City, Philippines.

Advanced Keyword Research, LSI Master and Authoritative Content Theming.

Published in: Technology, Business
6 Comments
6 Likes
Statistics
Notes
No Downloads
Views
Total Views
34,713
On Slideshare
0
From Embeds
0
Number of Embeds
7
Actions
Shares
0
Downloads
109
Comments
6
Likes
6
Embeds 0
No embeds

No notes for slide

Advanced Keyword Research, LSI Mastery and Authoritative Content Theming - Iloilo SEO Conference

  1. 1. ADVANCED KEYWORD RESEARCHLSI MASTERY ANDAUTHORITATIVE CONTENT THEMING KIM TYRONE AGAPITO writer@articlescholar.com fb.com/kimtyroneagapito #kimoftheworld kimoftheworld kim.tyrone.agapito kimoftheworld.com
  2. 2. ADVANCED KEYWORD RESEARCH What is ADVANCED?
  3. 3. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  4. 4. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  5. 5. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Select Social Analyze Fun and Easy to Produce Must Be Timely High Traffic Spikes Seasonal
  6. 6. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Select Social Analyze
  7. 7. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Select Social Analyze High Value Websites Produced, Published and Maintained by Niche Expert Can Essentially become Authority Websites Can Later Have High Direct Traffic
  8. 8. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Select Social Analyze
  9. 9. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Select Social Analyze Fun and Easy to Produce Can Target Multiple Niches Banks Highly on Social Media Traffic Usually Has a Wide Demographic Target
  10. 10. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Select Social Analyze
  11. 11. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Select Social Analyze
  12. 12. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Select Social Analyze Trends Niche Theme Specific Broad to Specific Thematic Can be Based on How to <keyword> Can be Very Fresh New Data Top List of <keyword> Well Sniped w/o History Relies on Search Can be Based Heavily Relies on Volume on Old Data Historical Trends Social Data w/ New Social Interest Permutation
  13. 13. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Select Social Analyze Knowing Your Website Type is the Key to your Keyword Research
  14. 14. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  15. 15. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Repeat Populate Test Sort Social Analyze
  16. 16. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Social Analyze In Order to Find Gems, You First Need to Collect a Lot of Rocks
  17. 17. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Social Analyze Key to Collecting a Lot of Rocks = Tools. Why?
  18. 18. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Social Analyze Checking the Keywords of Your Competitors View Source Alexa [link] SpyFu [link] KeywordSpy [link] SEODigger [link] More about Tools on Sort and Analyze Unit
  19. 19. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Competitor Keyword Espionage Social Analyze View Source Alexa More about Tools on Sort and Analyze Unit
  20. 20. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Competitor Keyword Espionage Social Analyze Keywords Your Competitors are Targeting on PPC / SEO
  21. 21. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Competitor Keyword Espionage Social Analyze Keywords Your Competitors are Targeting on PPC / SEO
  22. 22. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Competitor Keyword Espionage Social Analyze Keywords Your Competitors are Targeting on PPC / SEO
  23. 23. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Social Analyze Manually Harvest Keywords from Different Sources Google Keyword Tool [link] Google Suggest [link] YouTube Keyword Tool [link] Keyword Discovery [link] Wordtracker [link] Wordpot [link]
  24. 24. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Use Google Keyword Tool Social Analyze
  25. 25. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Use Google Keyword Tool Social Analyze
  26. 26. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Use Google Keyword Tool Social Analyze
  27. 27. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Use Google Keyword Tool Social Analyze Google KW Tool Tips Include / Exclude Terms Use Exact Match Remove Sensitive / Not Needed KW Footprints (brand names) Target Specific Country / Language Manipulate Columns Use Check All FF / Chrome Plugin to Get KW from Ad Group Ideas [BETA]
  28. 28. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Social Analyze Use Tools to Automatically Populate Your KW List ScrapeBox [link – Paid Software] Market Samurai [link] – Free Version Works More about Tools on Sort and Analyze Unit
  29. 29. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Use ScrapeBox to Scrape KWs Social Analyze
  30. 30. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Use ScrapeBox to Scrape KWs Social Analyze
  31. 31. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Use ScrapeBox to Scrape KWs Social Analyze
  32. 32. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Use ScrapeBox to Scrape KWs Social Analyze Massive KW List Building Thousands to Hundreds of Thousands Different Niches, Themes, Trends Different Markets / Local Scales Up KW Research Dramatically Find KWs/ Niches / Themes You’ve Never Considered Before
  33. 33. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Use Market Samurai to Social Analyze Populate KW List
  34. 34. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Populate Use Market Samurai to Social Analyze Populate KW List
  35. 35. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  36. 36. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  37. 37. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Sort Keyword Inclusion / Exclusion Social Analyze
  38. 38. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Sort Keyword Inclusion / Exclusion Social Analyze
  39. 39. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Sort Keyword Inclusion / Exclusion Social Analyze Treating Massive KW List No Tool Allows You to Manage This Amount of KWs Efficiently With a Little Bit of RegEx / Already Available Plugins Notepad++ Can Do Wonders for KW Research and other things
  40. 40. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Sort Keyword Inclusion / Exclusion Social Analyze
  41. 41. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Sort Keyword Inclusion / Exclusion Social Analyze
  42. 42. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Sort Keyword Inclusion / Exclusion Social Analyze Mark Based on Included Word(s) [shown] Mark Based on Excluded Word(s) Mark Based on KW’s Word Count Mark Based on KW’s Character Count, etc
  43. 43. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  44. 44. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  45. 45. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze Analyzing KW Metrics Social Analyze Keyword Metrics – Help You Decide the Value of Your KW
  46. 46. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze Analyzing KW Metrics Social Analyze Tools You Can Use
  47. 47. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze Analyzing KW Metrics Social Analyze
  48. 48. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze Analyzing KW Metrics Social Analyze
  49. 49. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze Analyzing KW Metrics Social Analyze
  50. 50. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze Analyzing KW Metrics Social Analyze
  51. 51. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze Analyzing KW Metrics Social Analyze
  52. 52. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze Analyzing KW Metrics Social Analyze
  53. 53. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze Analyzing KW Metrics Social Analyze
  54. 54. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze Analyzing KW Metrics Social Analyze
  55. 55. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze
  56. 56. ADVANCED KEYWORD RESEARCH
  57. 57. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze
  58. 58. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze
  59. 59. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze Extremely Easy Easy Doable Not The Easiest Could Be Tough Difficult Don’t Waste Your Time
  60. 60. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze
  61. 61. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze Tons of Keywords Massive KW Research Great Big / Thematic Sites Great for Long Tails General Overview : KW Competition Great for Sniping Micro Niches
  62. 62. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze
  63. 63. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze Master File w/ All Metrics Export Merge New Master File Export Keyword Difficulty Column
  64. 64. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze Until You’re Ready to Face Ugly Spreadsheets with a Lot of Numbers, You’re Not Ready for a Serious Advanced KW Research
  65. 65. ADVANCED KEYWORD RESEARCH
  66. 66. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze
  67. 67. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze Add Unique / Own Variables Assign Numeric Values to Non- numeric Variables Such as SENuke’s KW Difficulty Add Other Factors to Consider Based on Your SEO Strategies, Comp, Timeframe etc.
  68. 68. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze
  69. 69. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze Great KW Difficulty Scoring Ranking Analysis Containing Important SEO Factors You can Easily Integrate KW Difficulty Scoring as it is a Numerical Value
  70. 70. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze KW Difficulty Social Analyze Top 10 Serp Results Page Authority Page Linking Root Domains Domain Authority Root Domains Linking to Root Domain
  71. 71. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Analyze Takeaways on KW Difficulty and Social Analyze KW Analysis It’s Your Research and Ultimately It’s Your Data Inclusion of Your Own Unique Metrics Based on Your SEO Strategies / Techniques is Crucial KW Research is Math and Science – It Involves Numbers, Permutations and Formulas
  72. 72. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  73. 73. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  74. 74. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Social Making Your KWs Social and Trendy Social Analyze Trends Based Types of Website: News, Regular Multiple Niche Blogs Sites That Aim to Stay Relevant, Trendy and Social Sites That are Interested in Huge Traffic Spikes Sites That Run Offers or Campaigns Based on Trends / Immediate Need (CPAs)
  75. 75. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Social Making Your KWs Social and Trendy Social Analyze Why is Social Important? Social is Important because it Presents Current, Verifiable, Observable and In- Your-Face Keyword Data
  76. 76. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Social Making Your KWs Social and Trendy Social Analyze
  77. 77. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Social Making Your KWs Social and Trendy Social Analyze
  78. 78. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Social Making Your KWs Social and Trendy Social Analyze
  79. 79. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Social Making Your KWs Social and Trendy Social Analyze
  80. 80. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  81. 81. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  82. 82. ADVANCED KEYWORD RESEARCH Select Rinse and Populate Repeat Test Sort Test Testing and Validation Social Analyze It’s the Only Way to Prove Every KW Research Ninja Tactic You Applied Worked If it didn’t work, go BACK a FEW steps, you probably did something wrong: misinterpreted a data, miscalculated a metric, underestimated the competition or overestimated yourself. Test via PPC (another topic) Split Testing (another topic)
  83. 83. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  84. 84. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  85. 85. ADVANCED KEYWORD RESEARCH Your KW Research (SEO) is ADVANCED (if) This is true to ALL SEO Skill Set
  86. 86. ADVANCED KEYWORD RESEARCH ADVANCED KW Research Process Select Rinse and Populate Repeat Test Sort Social Analyze
  87. 87. LATENT SEMANTIC INDEXING MASTERY LSI = Latent Semantic Indexing
  88. 88. LATENT SEMANTIC INDEXING MASTERY date I want to go on a date with you. What’s the date today? notebook The kid turned her notebook into a coloring book. My notebook is an Intel Core i7 MSI.
  89. 89. LATENT SEMANTIC INDEXING MASTERY types Website types and the primary keywords you’re going to target are inter-related. The guy types fast because his paper is due today. apocalypse marvel, apocalypse, thanos, x- men, avengers, iron man, fantastic four walking dead, apocalypse, zombie, left 4 dead, resident evil
  90. 90. LATENT SEMANTIC INDEXING MASTERY LSI = Latent Semantic Indexing LSI is Google’s sh*t to fully understand my sh*t, correlate it to that guy’s sh*t with that girl’s sh*t and differentiate his sh*t from your sh*t…
  91. 91. LATENT SEMANTIC INDEXING MASTERY LSI = Latent Semantic Indexing …where sh*t can be: query, content, metas, tags, captions, keywords etc.
  92. 92. LATENT SEMANTIC INDEXING MASTERY LSI Keywords Tips Semantically related terms Use niche jargon / industry standard terms Popular mother KWs when Brand names whens Celebrities, industry leaders / pioneers
  93. 93. LATENT SEMANTIC INDEXING MASTERY Tools for LSI Keyword Suggestion? You don’t need a tool for that.
  94. 94. LATENT SEMANTIC INDEXING MASTERY
  95. 95. LATENT SEMANTIC INDEXING MASTERY Visuwords
  96. 96. LATENT SEMANTIC INDEXING MASTERY
  97. 97. AUTHORITATIVE CONTENT THEMING Authoritative Content Theming What? Technique to Improve Your Site’s Integrity and Authority A Way to Streamline Your Content A Method to Keep Your Pages and Posts Focused It Directs Your Website to a Purpose (whatever that is).
  98. 98. AUTHORITATIVE CONTENT THEMING Authoritative Content Theming Why? Build Authority Total Niche Domination Promote Branding User Trust and Loyalty Search Engine Trust Potential to Go Viral
  99. 99. AUTHORITATIVE CONTENT THEMING Authoritative Content Theming How? Write Quality, Quantity and Original Content Semantically Related Themes or Subjects Be Generous in Linking Based on Relevancy Be Generous in Linking Based on Obligation (Creative Commons etc) Write on Other Sites About the Same Theme
  100. 100. AUTHORITATIVE CONTENT THEMING Authoritative Content Theming When? As Often as You Can Every Time There is a Big Issue That All Industry Players / News Sources Will be Talking About Every Time You Come Up with a Unique Idea for Content Whenever There is a Question That Google Finds Hard to Answer
  101. 101. AUTHORITATIVE CONTENT THEMING Authoritative Content Theming Who? You Hire Real Writers Ghost Writers Guest Authors and Bloggers Crowdsource When You Can
  102. 102. ADVANCED KEYWORD RESEARCHLSI MASTERY ANDAUTHORITATIVE CONTENT THEMING KIM TYRONE AGAPITO writer@articlescholar.com kimoftheworld fb.com/kimtyroneagapito kim.tyrone.agapito #kimoftheworld kimoftheworld.com
  1. ¿Le ha llamado la atención una diapositiva en particular?

    Recortar diapositivas es una manera útil de recopilar información importante para consultarla más tarde.

×