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  • 1. PEPSI CO
  • 2. BRAND AMBASSADOR OF PEPSI
    RanbirKapoor, DeepikaPadukone, MS Dhoni, VirenderShewag
  • 3. John Abraham for Pepsi diet
    Vijender Singh for Pepsi cola
  • 4. INTERNATIONAL BRAND AMBASSADORS
    Britney Spears, Pink, Beyonce Knowles, Enrique Iglesias
  • 5. Ricardo kaka, Thierry Henry, Lionel Messi, Frank Lampard, Didier Drogba, Andrei Arshavin
  • 6. DIFFERENT MODES OF ADVERTISING USED BY PEPSI
    Covert advertising- advertising in movies
    • Hollywood movies:
  • 7. Bollywood movies:
  • 8. BROADCAST ADVERTISING
    Television, radio and internet
  • 9. Outdoor advertising
    Billboards
  • 10.
  • 11.
  • 12. PRINT ADVERTISING
    Newspaper, magazines