ALABAMA
The Workforce: Kimberly Bak, Robin Bahn, and James
Bahbah
The Sociables: Rudy Ayon, Brittany Arvayo and Mariana
Ar...
THE WORKFORCE
THE WORKFORCE USERS
Benefits:
• Efficiency and convenience
• Increase productivity by better monitoring inventory
• Check ...
THE
SOCIABLES
THE SOCIABLES
Benefits:
• Watch movies
• Read e-books
• Social networking
• Online shopping
• Browse the internet
• Listen...
The
Gamers
THE GAMERS
Benefits:
• Play video games
• Play educational games
• Watch tv shows/movies
• Listen to music
• Draw pictures...
THE SCHOLARS
THE SCHOLARS
Benefits:
• Taking notes in class
• Check emails
• Access Blackboard
• Portability
• Develop group presentati...
CHART OF THE FOUR SEGMENTS
The Workforce
The Sociables The Gamers
The Scholars
Principal Benefit
Sought
Make operations
mo...
Upcoming SlideShare
Loading in …5
×

I pad powerpoint

273 views
192 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
273
On SlideShare
0
From Embeds
0
Number of Embeds
10
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

I pad powerpoint

  1. 1. ALABAMA The Workforce: Kimberly Bak, Robin Bahn, and James Bahbah The Sociables: Rudy Ayon, Brittany Arvayo and Mariana Arreola The Gamers: Flavio Arellano and Jennifer Allen The Scholars: Jamie Aparicio and Ravi Ahir
  2. 2. THE WORKFORCE
  3. 3. THE WORKFORCE USERS Benefits: • Efficiency and convenience • Increase productivity by better monitoring inventory • Check emails • Take orders from restaurants • Present and develop company presentations Features: • Internet access • Lightweight (most weigh less than 2 pounds) • Digital pen for notes • GPS navigation/Maps • Applications (flight tracker, calculator, travel organizer)
  4. 4. THE SOCIABLES
  5. 5. THE SOCIABLES Benefits: • Watch movies • Read e-books • Social networking • Online shopping • Browse the internet • Listen to music Features: • Wi-Fi / Bluetooth • Camera (Take picture and make videos) • E-reader books • Social Networking Applications (Ex. Facebook, Instagram & YouTube) • Music Library
  6. 6. The Gamers
  7. 7. THE GAMERS Benefits: • Play video games • Play educational games • Watch tv shows/movies • Listen to music • Draw pictures Features: • Lightweight • Digital pen for drawing pictures • Easy interface • Gaming Applications (Ex. Angry Birds & Draw Something)
  8. 8. THE SCHOLARS
  9. 9. THE SCHOLARS Benefits: • Taking notes in class • Check emails • Access Blackboard • Portability • Develop group presentations • School tasks Features: • Applications (ex: calculator, organizer, spreadsheets) • Internet access • Wi-Fi capability • Digital pen (Make notes)
  10. 10. CHART OF THE FOUR SEGMENTS The Workforce The Sociables The Gamers The Scholars Principal Benefit Sought Make operations more efficient and increase productivity Sophisticated entertainment, social networking, keeping up with technology Entertainment Perform various school tasks on the go Demographic Correlate Business owners and employees Youth, Teenager and Adults Youth, Teenagers and Adults High school and college students Psychographics Entrepreneurs High sociability Tech Savvy Studious Behavioral Correlate Goal setters, Professional and adapters Networkers Heavy uses of video games On the go students

×