What age category do you come
under?
20

I have asked this question to
ensure I am collecting
information from my target
a...
What is your Gender?
Who is your favourite artist?
I asked this question to find out what music
artists my target audience would be
interesting...
How often do you buy magazines?
16

I asked this question to help
me determine how often I
should publish my magazine
and ...
Please state the music magazines
you have already read
7

I asked this question so I could see what type of
music magazine...
What do you like about that
magazine?
14

I asked this question to help me decide on
what I could include in my magazine t...
What do you dislike about that
magazine?
I asked this question t0
help me with what I should
avoid when producing my
magaz...
What features do you like to see in
magazines?
I asked this question so I knew
what features I should include
in my magazi...
Please list 3 colours you associate
with rock and metal music
20

I asked this question so I could get
ideas for the theme...
What incentives would attract you
to buy a music magazine?
12

I asked this question to
help me decide on what
incentives ...
How much would you be willing to
pay for a music magazine?
16

I asked this question to help me
decide on the price of the...
How many pages would you expect
for the price you selected?
I asked this question so I
could get an approximate
number of ...
Please list 3 symbols you associate
with rock and metal music
20

I asked this question so I had some
sort of idea in what...
What competitions would interest
you?
14

I asked this question so I could do
competitions that my target
audience would b...
Please state 3 words you associate
with Rock and Metal music
25

I asked this question to help
me think of a name for my
m...
Conclusions
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Conclusions

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Conclusions

  1. 1. What age category do you come under? 20 I have asked this question to ensure I am collecting information from my target audience (16-30). From my results I have no received answers from anyone under the age of my target audience whereas 5 people above the age of 26 answered my questionnaire, there is a possibility they may have been above my target audience, although they are still the minority therefore their answers should not affect my results majorly on appealing to my target audience. 18 16 14 12 10 8 6 4 2 0 Under 10 11 to 15 16 to 25 26+
  2. 2. What is your Gender?
  3. 3. Who is your favourite artist? I asked this question to find out what music artists my target audience would be interesting in reading about and what genre I should focus more on based on what type of bands people preferred. From my results I can conclude that the band my target audience is most interested in is Bring Me The Horizon, they are in the Metal Genre. Whereas my results also show Biffy Clyro were second in the results as these are more rock genre I can conclude that my magazine will produce an equal amount of features on each Genre. 9 8 7 6 5 4 3 2 Other 1 You Me At Six 1 All time low 1 0 Bring me the horizon Slipknot Biffy Clyro Other
  4. 4. How often do you buy magazines? 16 I asked this question to help me determine how often I should publish my magazine and how often my target audience would buy it. The results show me that the majority of people bought a magazine once a week therefore making weekly issues of my magazine would help it appeal to my target audience. 14 12 10 8 6 4 2 0 Less than once a month Fortnighltly Once a week Once a month
  5. 5. Please state the music magazines you have already read 7 I asked this question so I could see what type of music magazines my target audience already read and look at the features of these magazines. My results show me that NME was the most popular magazine, this is an indie Rock magazine aimed at around 17-27 years old, this is a similar target audience to the my magazine whereas the gender of the music is not the same. Kerrang! Was second in my results which is the same gender as my magazine (rock and metal) although Kerrang! has a different target audience to me as Kerrangs target audience is about 14-17. Therefore I will look at the layout of NME as this appeal to an older audience but the features and bands of kerrang as this matches my gender to help my magazine appeal to my target audience. 6 5 4 3 2 1 0 NME Other Rocksound Q 3 1 Kerrang! Metal Hammer Mojo None Other
  6. 6. What do you like about that magazine? 14 I asked this question to help me decide on what I could include in my magazine to make it appeal to my target audience. My results show that most people like the fact the magazines gave information this informs me that in my magazine I should try and put as much information on the bands people like as I can. The other answers also show me that incentives can attract people to buy a magazine so I will ensure that I put them in my magazine and the house style can attract someone to a magazine therefore I will pay close attention to the house styles of magazines aimed at my target audience. 12 10 8 6 4 2 0 give useful/interesting information posters reader friendly/attractive
  7. 7. What do you dislike about that magazine? I asked this question t0 help me with what I should avoid when producing my magazine, the results show me that most people do not like adverts therefore I will try to make any necessary adverts as small as possible. Like the previous question the house style is mentioned, however this time it is not liked as it is too brightly coloured and messy so when producing my magazine I will try and avoid busy housestyles and keep it simple similar to NME. 12 10 8 6 4 2 0 Adverts new bands house style (brighly coloured and messy)
  8. 8. What features do you like to see in magazines? I asked this question so I knew what features I should include in my magazine to make it appeal to my target audience. The results show me that my target audience most want to see interviews therefore I will make sure I include an interview and will make it the main feature on the front cover 14 12 10 8 6 4 2 0 Other Interviews Tour/festival info 2 letters page 1 Charts Reviews Other
  9. 9. Please list 3 colours you associate with rock and metal music 20 I asked this question so I could get ideas for the theme colours of my music magazine. Most people said grey and black therefore I will try and use these as some of my main colours, I will try and use red as a brighter colour to contrast these if I want to make something stand out. Orange also got a few votes and this is a bright colour which I can incorporate into the magazine to make something stand out. I may possibly use red and orange together as these are the colours of fire, this could create an interesting combination. 18 16 14 12 10 8 6 4 2 0 Black Red Grey Dark Blue Orange
  10. 10. What incentives would attract you to buy a music magazine? 12 I asked this question to help me decide on what incentives I could include in my magazine to make it appeal more to the target audience. My results show that most people would be interested in posters being in the magazine, using the information I collected about favourite artists I will put posters in that people would like to see. 10 8 6 4 2 0 Poster compeitions Free CD/single
  11. 11. How much would you be willing to pay for a music magazine? 16 I asked this question to help me decide on the price of the magazine and what price my target audience would be willing to pay, most people said £1-£3, this is a similar price to magazine such as Kerrang! and NME. Magazines such as Mojo and rolling stone cost more than this although they are monthly magazines whereas NME and Kerrang! are published more frequently. 14 12 10 8 6 4 2 0 less than £1 £1-£3 £4-£5 £5+
  12. 12. How many pages would you expect for the price you selected? I asked this question so I could get an approximate number of pages people would be expecting from the magazine and for the price they paid, the majority of people said 50-70 whereas 71-100 was also voted for a lot, therefore I will try to make my magazine about 70 pages, this way both categories will be happy. This is similar to the music magazine NME who I have a similar target audience to. 12 10 8 6 4 2 0 less than 50 50-70 71-100 More than 100
  13. 13. Please list 3 symbols you associate with rock and metal music 20 I asked this question so I had some sort of idea in what symbols to put on my magazine, the most popular was skulls, fire and guitar came in joint second though. I will try to use all 3, fire can also link in with the colours that people associated with rock and metal music as people said red and orange. However I will try to limit the amount of symbols I use as my target audience is an older audience I do not want to make it look too child like and similar to Kerrang! who has a different target audience to my magazine. 18 16 14 12 10 8 6 4 2 0 Fire Guitar Skulls Bones dangerous animals
  14. 14. What competitions would interest you? 14 I asked this question so I could do competitions that my target audience would be interested in. My results show that most people would be interested in winning gig tickets, as this will interest people I will try and put this in the magazine and make sure it is in the front cover. As winning an Ipod/mp3 player was second I could put this as second prize or alternate the prizes every issue. 12 10 8 6 4 2 0 Win gig tickets Free CD Win Ipod/Mp3 player Other
  15. 15. Please state 3 words you associate with Rock and Metal music 25 I asked this question to help me think of a name for my magazine, the most popular was scream, then loud came in second. These words are catchy and simple which would be appropriate names for a magazine. Magazines like Mojo, Kerrang! and Q all have simple one worded titles that are easy to remember. 20 15 10 5 0 mosher Loud Scream Head banging extreme raw Gig
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