The format is this: I’m going to go over some fairly simple Social Media 101 basics at first. This may be rehashing what many of you already know, but I want to make sure we are all using the same vocabulary as we move forward.
After that, I’m going to share with you the 3 social media must haves every association needs today.
We’ll talk about goal setting and monitoring
And along the way, I’ll be sharing examples with you of associations and different businesses - the really good and the just getting there organizations – and what they are or are not doing right.