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SanomaVentures mediaparade (kienhuis)

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Presentation of SanomaVentures by Herman Kienhuis at Mediaparade, April

Presentation of SanomaVentures by Herman Kienhuis at Mediaparade, April

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    SanomaVentures mediaparade (kienhuis) SanomaVentures mediaparade (kienhuis) Presentation Transcript

    • SanomaVentures Amsterdam, April, 2012 Herman Kienhuis (@kienhuis)
    • Why invest in start-ups?
    • access to unrestricted innovation byentrepreneurial talent
    • create multiple options forfuture portfolio expansion and revenue growth
    • low (spreaded) risk - highpotential value creation, partly using media as investment currency
    • right time: growing entrepreneurialand incubator activity and financing demand
    • SanomaVentures
    • What investments to make?
    • Dutch-based startups in post launch growth phase Key criteria: High quality, complementary team Revenue and profit potential Sustainable competitive advantage International scalability/transferability Strategic fit with Sanoma
    • Strategic scope: Online consumer services E-commerce Mobile & Tablet Online video & Connected TV Advertising & Marketing servicesE-learning & Personal development
    • SanomaVentures offers: Working capital Media exposure Online expertise Business networkStrategic & financial guidance (deal size: €100k-500k)
    • How to invest in start-ups?
    • Dedicated NL team: Investment director,associate, finance, legal & business mentors per venture
    • International initiative with local approach, starting withAmsterdam and Helsinki‘branch’ coordinated via Chief Digital Officer
    • fast local process: scouting screening orientation assessment negotiation decisionmaking contracts duediligence closing monitoring guiding media sales
    • more info:www.sanomaventures.com @kienhuis /hermankienhuis /kienhuis