Citrix app delivery2

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  • The Citrix NetScaler product line has an unparalleled customer base and has been proven in the most demanding and mission-critical environments on the planet. Because Citrix NetScaler systems are deployed in front of virtually all of the world’s most popular Internet sites, it has been estimated that up to 75% of all Internet users touch a Citrix NetScaler system on any given day. The Citrix NetScaler customer base is not limited to e-commerce websites, though. Citrix also boasts more than 3,000 successful deployments at large, Global 2000 enterprises worldwide. These deployments cover every vertical segment, including some of the best known names in the corporate world.
  • Apps aren’t built to account for the realities of the underlying infrastructure Infrastructure can’t “see” what the app needs, so can’t solve today’s problems Users left holding the bag Application Delivery Policy: Ability to instruct the network to do something based upon the application content/meaning of the traffic
  • Apps aren’t built to account for the realities of the underlying infrastructure Infrastructure can’t “see” what the app needs, so can’t solve today’s problems Users left holding the bag Application Delivery Policy: Ability to instruct the network to do something based upon the application content/meaning of the traffic
  • Big points to make here are that there is an enormous desktop refresh opportunity driven by Vista and in many cases powered by desktop virtualization which will make the new OS more secure, easier to manage – and in our view less costly.
  • Big points to make here are that there is an enormous desktop refresh opportunity driven by Vista and in many cases powered by desktop virtualization which will make the new OS more secure, easier to manage – and in our view less costly.
  • Citrix app delivery2

    1. 1. Application Delivery:The Next Big ThingApril, 2007
    2. 2. News SummaryFour announcements on April 9, 2007:1)App vendors urge customers to focus on App Delivery2)Citrix unveils App Delivery Infrastructure strategy3)NEW: Citrix NetScaler 8.0 (Redefining Web App Delivery)4)NEW: Citrix Desktop Server (Redefining Desktop Delivery) © 2007 Citrix Systems, Inc. — All rights reserved 2
    3. 3. App Vendors Urge Customers to Focus ontheir Application Delivery Infrastructure © 2007 Citrix Systems, Inc. — All rights reserved 3
    4. 4. Global Market Forces Driving Change User IT Experience Responsiveness Declining Declining © 2007 Citrix Systems, Inc. — All rights reserved 4
    5. 5. Ensuring Application Delivery Success Optimize web apps to improve performance, security and availability Install WindowsUsers Apps apps in datacenter and virtualize or stream to all users Monitor application Accelerate all apps Provide secure experience from end over the WAN to single point of user’s perspective branch office users access to all apps Install Windows OS in datacenter and deliver desktops virtually to office workers © 2007 Citrix Systems, Inc. — All rights reserved 5
    6. 6. Citrix Presentation Server The Best Way to Deliver Windows Apps• Debuted in early 1990s• Cut cost of Windows app by 50-70%• 60 million users today• 98% of the Fortune 500 © 2007 Citrix Systems, Inc. — All rights reserved 6
    7. 7. Citrix Application Delivery Infrastructure Citrix® NetScaler New Optimize Web ApplicationsUsers Citrix Apps Presentation Server Virtualize and Stream Windows Applications Citrix EdgeSight WANScaler Access Gateway Monitor End User Accelerate Apps Enable Secure Citrix Experience to Branch Offices App Access Desktop Server Deliver Windows New Virtual Desktops © 2007 Citrix Systems, Inc. — All rights reserved 7
    8. 8. Citrix NetScaler 8.0 The Best Way to Deliver Web Apps• Brings Web 2.0 experience to enterprise• Integrates along line-of-sight to end user• Makes app-specific policy easy © 2007 Citrix Systems, Inc. — All rights reserved 8
    9. 9. Web 2.0 Reshaping User Expectationsof Enterprise Application Experience Web App Delivery Systems Must: Extend Delivery to the End User Include Full Bi-Directional App-User Intelligence © 2007 Citrix Systems, Inc. — All rights reserved 9
    10. 10. Full Line-of-Sight Integration to End User Integrated Web App Firewall Citrix NetScaler 8.0 Integrated Integrated Performance SSL VPN MonitoringUsers Apps Citrix EdgeSight WANScaler Access Gateway Monitor End User Accelerate Apps Enable Secure Experience to Branch Offices App Access © 2007 Citrix Systems, Inc. — All rights reserved 10
    11. 11. Full App-User Intelligence with AppExpert XML...SOAP...HTTP...WSDL...JSON...REST...RSS...AJAX...end-user experience... Mashup...RelTag...SOA...Application Availability...Data theft...RIA...Wiki...Enterprise 2.0 Application TrafficUsers Apps Network Traffic Router Switch Firewall MAC address...Source IP...Destination IP...Source port...Destination port...Ping... OSPF...RIP...BGP...ACL...DNS...Subnet...802.XX...ARP...ICMP...RTT...SYN...ACK... Keepalive...SNMP...SSH...SSL...MTBF...Latency... © 2007 Citrix Systems, Inc. — All rights reserved 11
    12. 12. XML...SOAP...HTTP...WSDL...JSON...REST...RSS...AJAX...end-user experience... Mashup...RelTag...SOA...Application Availability...Data theft...RIA...Wiki...Enterprise 2.0 AppExpert Policy FrameworkUsers Apps Router Switch Firewall MAC address...Source IP...Destination IP...Source port...Destination port...Ping... OSPF...RIP...BGP...ACL...DNS...Subnet...802.XX...ARP...ICMP...RTT...SYN...ACK... Keepalive...SNMP...SSH...SSL...MTBF...Latency... © 2007 Citrix Systems, Inc. — All rights reserved 12
    13. 13. NetScaler 8.0 Functional Modules Acceleration Availability Security Advanced Access Control AppCompress AppCache SSL Acceleration Load Balancing GSLB SSL VPN EdgeSight Content Switching Rewrite Application Security AppExpert AppExpert Policy Framework Visual Policy Builder User Server Application Switching Engine Flow Flow AppExpert Engine AppExpert APIsUsers Apps Application Delivery Networking Platform © 2007 Citrix Systems, Inc. — All rights reserved 13
    14. 14. Citrix Desktop Server 1.0 The Best Way to Deliver Windows Desktops• Delivers desktop OS from datacenter• Makes desktop migration a snap• Saves up to 40% on desktop management• Eliminates most desktop security issues © 2007 Citrix Systems, Inc. — All rights reserved 14
    15. 15. Vista Will Drive Customers to RethinkHow they Get Desktops to Office Workers “Managing a typical desktop costs companies nearly $5000 per user each year.” “400 million corporate desktops will need to be refreshed over the next three years.” “Half of all corporate desktop PCs will not be able to run Windows Vista.” Source: Gartner © 2007 Citrix Systems, Inc. — All rights reserved 15
    16. 16. Many Innovative New TechnologiesArriving to Address Desktop Challenges © 2007 Citrix Systems, Inc. — All rights reserved 16
    17. 17. Missing Element is Delivery Infrastructure Delivery Connection Optimization Flexibility Users Datacenter © 2007 Citrix Systems, Inc. — All rights reserved 17
    18. 18. Introducing Citrix Desktop Server Citrix Desktop Server Users Datacenter © 2007 Citrix Systems, Inc. — All rights reserved 18
    19. 19. Citrix Dynamic Desktop Initiative An industry collaboration led by Citrix to establish its industry leadership in this space and to make it easy for businesses to optimize the delivery of dynamic desktops. © 2007 Citrix Systems, Inc. — All rights reserved 19
    20. 20. The Citrix Strategy Follow the users Follow the applicationsUsers Apps © 2007 Citrix Systems, Inc. — All rights reserved 20

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