Sajavat indentity design presentation
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A presentation of logos done as a part of rebranding exercise for Sajavat- one the leading furnishing studios in Valsad and Surat.

A presentation of logos done as a part of rebranding exercise for Sajavat- one the leading furnishing studios in Valsad and Surat.

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Sajavat indentity design presentation Presentation Transcript

  • 1. SAJAVATbranding and identity designpresented by Khushbu Desai
  • 2. Key Word CompilationThe following key words were extracted from the brand and business model studyof Sajavat as an upcoming furnishing studio in Valsad (which could expand to otherlocations as well). The Key Words are literal representations of concepts based onwhich the following logos have been designed.HOME FURNISHING + UPHOLSTERYLATEST TRENDS IN THE FURNISHING INDUSTRYSTEPPING INTO THE WORLD OF INTERIORS FOR HOME AND OFFICES THROUGH FURNISHINGNEITHER VERY TRADITIONAL, NOR VERY MODERN- CONTEMPORARYSTYLE WITH SENSEBUILDING SPACES FOR PERSONAL SPACESVARIED AND VERSATILECHARISMATICVIBRANTCLEAN AND CRISPGRANDEURBEAUTY AND ELEGANCE logo and identity design
  • 3. Logo Option-1Visualization of the word decoration, this logo makes use of crisp modern fontswith a mix of traditional motif in a fresh colour. The graphic elements, essentiallythe line and the motif are kept in single colour to make use of freedom to use it as adesign element, as shown in the applications. SAJAVATLogo logo and identity design
  • 4. Logo Option-1Visualization of the word decoration, this logo makes use of crisp modern fontswith a mix of traditional motif in a fresh colour. The graphic elements, essentiallythe line and the motif are kept in single colour to make use of freedom to use it as adesign element, as shown in the applications. SAJAVAT SAJAVAT SAJAVAT 101, Silver Coin, Opposite Ava Bai High School, Halar Road, Valsad 396001. Gujarat Bag back Bag front Size: 17” X 13”, Base: 4”, Sides: 4”Take-away bags logo and identity design
  • 5. Logo Option-1Visualization of the word decoration, this logo makes use of crisp modern fontswith a mix of traditional motif in a fresh colour. The graphic elements, essentiallythe line and the motif are kept in single colour to make use of freedom to use it as adesign element, as shown in the applications. SAJAVAT Nirav Shah Managing director +91 982 501 4156 T: 02632 253125 F: 02632 245267 E: sajavat.biz@gmail.com W: www.sajavat.com 101, Silver Coin, Opposite Ava Bai School, Halar Road, Valsad 396001. Gujarat Card front Card backBusiness card logo and identity design
  • 6. Logo Option: 2This logo draws its inspiration from the idea of Indian ‘jharookhas’ that make useof jaali work. The contrasting colours add ethnic splendour to the overall feel of thelogo with emphasis on visual representation of Indian motifs in a modern style. SAJAVATLogo logo and identity design
  • 7. Logo Option: 2This logo draws its inspiration from the idea of Indian ‘jharookhas’ that make useof jaali work. The contrasting colours add ethnic splendour to the overall feel of thelogo with emphasis on visual representation of Indian motifs in a modern style. SAJAVAT SAJAVAT 101, Silver Coin, Opposite Ava Bai High School, Halar Road, Valsad 396001. Gujarat Bag front Bag back Size: 17” X 13”, Base: 4”, Sides: 4”Take-away bags logo and identity design
  • 8. Logo Option: 2This logo draws its inspiration from the idea of Indian ‘jharookhas’ that make useof jaali work. The contrasting colours add ethnic splendour to the overall feel of thelogo with emphasis on visual representation of Indian motifs in a modern style. SAJAVAT Nirav Shah Managing director +91 982 501 4156 T: 02632 253125 SAJAVAT E: sajavat.biz@gmail.com W: www.sajavat.com 101, Silver Coin, Opposite Ava Bai School, Card back Halar Road, Valsad 396001. Gujarat Card front Card backBusiness card logo and identity design
  • 9. Logo Option: 3A simple motif in pastel colours often seen in various carpets and tapestries addsthe traditional touch to the otherwise modern logo. Peculiar fonts and rich colourfurther add to the uniqueness of the identity. The flexibility of the form of motif isused to advantage as seen in the applications. SAJAVATLogo logo and identity design
  • 10. Logo Option: 3A simple motif in pastel colours often seen in various carpets and tapestries addsthe traditional touch to the otherwise modern logo. Peculiar fonts and rich colourfurther add to the uniqueness of the identity. The flexibility of the form of motif isused to advantage as seen in the applications. SAJAVAT SAJAVAT 101, Silver Coin, Opposite Ava Bai High School, Halar Road, Valsad 396001. Gujarat Bag front Bag back Size: 17” X 13”, Base: 4”, Sides: 4”Take-away bags logo and identity design
  • 11. Logo Option: 3A simple motif in pastel colours often seen in various carpets and tapestries addsthe traditional touch to the otherwise modern logo. Peculiar fonts and rich colourfurther add to the uniqueness of the identity. The flexibility of the form of motif isused to advantage as seen in the applications. Nirav Shah Managing director SAJAVAT M: +91 982 501 4156 T: 02632 253125 E: sajavat.biz@gmail.com W: www.sajavat.com 101, Silver Coin, Opposite Ava Bai School, Halar Road, Valsad 396001. Gujarat Card front Card backBusiness card logo and identity design
  • 12. Logo Option: 4Use of clean and modern fonts, with a simple and delicate motif and royal coloursadds the feel of a rich, classy and a an exquisite identity. The motif repeats itself tobuild into a unique motif, suggesting expansion, positivity and completeness. SAJAVATLogo logo and identity design
  • 13. Logo Option: 4Use of clean and modern fonts, with a simple and delicate motif and royal coloursadds the feel of a rich, classy and a an exquisite identity. The motif repeats itself tobuild into a unique motif, suggesting expansion, positivity and completeness. SAJAVAT SAJAVAT 101, Silver Coin, Opposite Ava Bai High School, Halar Road, Valsad 396001. Gujarat Bag front Bag back Size: 17” X 13”, Base: 4”, Sides: 4”Take-away bags logo and identity design
  • 14. Logo Option: 4Use of clean and modern fonts, with a simple and delicate motif and royal coloursadds the feel of a rich, classy and a an exquisite identity. The motif repeats itself tobuild into a unique motif, suggesting expansion, positivity and completeness. SAJAVAT Nirav Shah | Managing director M: +91 982 501 4156 T: 02632 253125 E: sajavat.biz@gmail.com W: www.sajavat.com 101, Silver Coin, Opposite Ava Bai School, Halar Road, Valsad 396001. Gujarat Card front Card backBusiness card logo and identity design
  • 15. Logo Option: 5Visualization of the word decoration, this logo makes use of stylized modernfonts and a traditional motif in a royal colours. The graphic elements, essentiallythe motif is used in a specific way to communicate the shift of the brand from afurnishing shop to a well established classy furnishing studio. S sajavatLogo logo and identity design
  • 16. Logo Option: 5Visualization of the word decoration, this logo makes use of stylized modernfonts and a traditional motif in a royal colours. The graphic elements, essentiallythe motif is used in a specific way to communicate the shift of the brand from afurnishing shop to a well established classy furnishing studio. S S sajavat S 101, Silver Coin, Opposite Ava Bai High School, Halar Road, Valsad 396001. Gujarat Bag front Bag backTake-away bags logo and identity design
  • 17. Logo Option: 5Visualization of the word decoration, this logo makes use of stylized modernfonts and a traditional motif in a royal colours. The graphic elements, essentiallythe motif is used in a specific way to communicate the shift of the brand from afurnishing shop to a well established classy furnishing studio. S S Nirav Shah | Managing director M: +91 982 501 4156 T: 02632 253125 E: sajavat.biz@gmail.com W: www.sajavat.com 101, Silver Coin, Opposite Ava Bai School, Halar Road, Valsad 396001. Gujarat sajavat Card front Card backBusiness card logo and identity design
  • 18. thank you!
  • 19. Logo Board SAJAVAT SAJAVAT SAJAVAT SAJAVAT S sajavat logo and identity design