marcus evans Summits is very pleased to announce Kent Heffernan, Executive GM Brand & Insights, nbn™ as a Speaker at the 6th Annual CMO Summit to be held on August 17 – 19, 2015 at The RACV Royal Pines Resort, Gold Coast. For more information on the CMO Summit, contact: Khadija Jaafar Senior Marketing Executive +603 2723 6748 moreinformation@marcusevanskl.com http://unbouncepages.com/cmoanz-more/

1. News release
Kent Heffernan, Executive GM Brand & Insights of nbn™ to speak at the CMO
Summit
marcus evans Summits is very pleased to announce Kent Heffernan, Executive GM Brand &
Insights, nbn™ as a Speaker at the 6th
Annual CMO Summit to be held on August 17 – 19, 2015 at
The RACV Royal Pines Resort, Gold Coast.
Prior to nbn™, Kent held a number of senior executive roles including Head of Consumer Marketing
for Bankers Trust, Global Head of Brand & Advertising for Qantas, Director of Sales and Marketing for
Telstra BigPond and product development roles with Cochlear and the CSIRO.
Kent holds a number of qualifications including a Masters in Marketing from Macquarie Uni,
Engineering Degree from UTS and Graduate Certificate in Leadership from the UNSW.
At the CMO Summit in August, Kent will be speaking as a panellist in The Marketing Leaders Forum
titled The Voice of the Consumer: Positioning Marketers on The Leadership Table. In this forum,
Kent will be joined by Chaminda Ranasinghe, Head of Digital Sales & Marketing, ANZ and George
Bej, GM Marketing, Laminex Australia.
Kent will be joined by leading industry thought leaders and subject matter experts from: Google
Australia, L’Oreal Australia, ANZ, Target Australia, Barnados Australia, Dell, Bank of Queensland,
Energex, IAG, Kellog Company and many others.
The CMO Summit is an exclusive opportunity for Australian and New Zealand marketers to learn
from global brands and share experience with thought leaders highly experienced in conquering the
local consumers. Combining best practices for unleashing innovation and creativity, embracing digital
tools and winning at multi-channel communication, the event is highly focusing on the specificities and
challenges observed across the region, and will provide insights on the latest tools and techniques
enabling regional success.
Featuring some of the most influential marketers in areas such as social media, data management,
mobile marketing, consumer behaviour and much more, the CMO Summit is the event not to be
missed!
For more information on the CMO Summit, contact:
Khadija Jaafar
Senior Marketing Executive
+603 2723 6748
moreinformation@marcusevanskl.com
http://unbouncepages.com/cmoanz-more/