Chapter 10

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Chapter 10

  1. 1. BEGINNING AND ENDING Chapter 10 THE SPEECH
  2. 2. INTRODUCTIONS AND CONCLUSIONSIntroduction Creates favorable first impression Boosts self-confidenceConclusion Give speaker chance to emphasize main points Creates strong last impression
  3. 3. INTRODUCTIONFour Objectives Gain attention, interest Reveal topic Establish credibility, goodwill Preview body of speech
  4. 4. HOW TO GAIN ATTENTIONRelate topic to the audience  ALWAYS relate topic to the audienceState importance of topicStartle the audience  Make sure startle technique is related to topicArouse curiosityQuestion the audience  Single question or a series of questionsBegin with a quoteTell a story
  5. 5. RELATE TO AUDIENCE
  6. 6. TELL A STORY
  7. 7. HOW TO GAIN ATTENTIONOutside the classroom: Refer to occasion Invite audience participation Audio equipment/Visual aids Relate to previous speaker Beginning with humor
  8. 8. REVEAL TOPICClearly state speech topic/thesis
  9. 9. ESTABLISH CREDIBILIT Y AND GOODWILLWhat is Credibility? Perception of speaker’s qualificationsHow do I establish credibility? Research or firsthand experienceWhat is Goodwill? Perception of whether speaker has the best interests of audience in mind
  10. 10. CREDIBILIT Y AND GOODWILL
  11. 11. PREVIEW BODY OF SPEECHPreview Statement Statement in introduction that identifies main points to be discussed in the body Tells audience what to listen for throughout the speech Generally at end of intro .
  12. 12. PRESENTING PREVIEW STATEMENTS
  13. 13. PREPARING THE INTRODUCTIONBe concise (10-20 percent of speech)Look for in potential introductory material in your researchBe creativeDon’t worry about exact wording until body speech is finishedFinally – Work it out in detail! Write out full content, how you will deliver and PRACTICE
  14. 14. THE CONCLUSIONSignal end of speechReinforce central idea
  15. 15. SIGNALING THE ENDDon’t leave your audience hanging!Verbal Cue  In conclusion, one last thought, etc.Manner of Delivery  Crescendo ending  Speech builds in force until it reaches a zenith of power and intensity  Dissolve Ending  Final words fade like a spotlight, bring speech to emotional close .
  16. 16. USING CRESCENDO ENDING
  17. 17. REINFORCE IDEAS Conclusion reinforces the audience’s understanding of the central idea How to accomplish? (Separately or in Combination)  Summarize main points  Conclude with a quotation  End with a dramatic statement  Refer back to introduction
  18. 18. SUMMARIZING IN CONCLUSION
  19. 19. LINKING CONCLUSION TO INTRODUCTION
  20. 20. LINKING INTRO TO CONCLUSION
  21. 21. PREPARING THE CONCLUSIONLook for materials while researchingConclude with bang, not whimperBe brief (5-10 percent of speech)Work out content, delivery in detail
  22. 22. GROUP ACTIVIT Y Attention Getter Relate to Audience Credibility Goodwill

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