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Is the Freemium Model Right for your Plugin?

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This is based on our 18 month experiment with MailPoet, a newsletter plugin for WordPress …

This is based on our 18 month experiment with MailPoet, a newsletter plugin for WordPress

www.mailpoet.com/

Published in: Technology, News & Politics

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  • 1. Is the Freemium Model Right for Your Plugin? Friday, 11 October, 13
  • 2. This is how we did it. Friday, 11 October, 13
  • 3. Friday, 11 October, 13
  • 4. Raise your hand if... Friday, 11 October, 13
  • 5. +2 Friday, 11 October, 13
  • 6. 2 years ago. Friday, 11 October, 13
  • 7. Prelaunch checklist. Friday, 11 October, 13
  • 8. Repo Google Recommendations Friday, 11 October, 13
  • 9. Repo: 55% Google: 22% Recommendations: 23% Friday, 11 October, 13
  • 10. 47% drop off Friday, 11 October, 13
  • 11. Branding? Do the Woo. Friday, 11 October, 13
  • 12. Free. $99. Friday, 11 October, 13
  • 13. Lurker. Friday, 11 October, 13
  • 14. 6 months go by... Friday, 11 October, 13
  • 15. Launch! Friday, 11 October, 13
  • 16. 50 million possibilities. Friday, 11 October, 13
  • 17. Yoast SEO... 2 million? Friday, 11 October, 13
  • 18. Friday, 11 October, 13
  • 19. The French save the day. Friday, 11 October, 13
  • 20. WordCamps*8 Friday, 11 October, 13
  • 21. Talking vs Sponsoring Friday, 11 October, 13
  • 22. 6 months after launch. Friday, 11 October, 13
  • 23. 60,000 Friday, 11 October, 13
  • 24. Affiliates? Friday, 11 October, 13
  • 25. Reviews? Friday, 11 October, 13
  • 26. 7/7 365 free users Friday, 11 October, 13
  • 27. Friday, 11 October, 13
  • 28. Update regularly. Friday, 11 October, 13
  • 29. 12 months after. Friday, 11 October, 13
  • 30. 200,000 downloads 20,000 users? Friday, 11 October, 13
  • 31. Competitors! Friday, 11 October, 13
  • 32. Break “even”. Friday, 11 October, 13
  • 33. Hire. Friday, 11 October, 13
  • 34. 400 tickets 30% Friday, 11 October, 13
  • 35. Highest rated. Most popular. Friday, 11 October, 13
  • 36. Coupon does not equal commitment. Friday, 11 October, 13
  • 37. 18 months after. Today. Friday, 11 October, 13
  • 38. 600,000 50,000 900 tickets 6 full time Friday, 11 October, 13
  • 39. 4000 / month Friday, 11 October, 13
  • 40. 1% 2% 3% 4% 5% Friday, 11 October, 13
  • 41. No trialware. Friday, 11 October, 13
  • 42. 35% are unaware of the Premium. Friday, 11 October, 13
  • 43. In the shadow of the chimp. Friday, 11 October, 13
  • 44. Raise your hand if... Friday, 11 October, 13
  • 45. Advice? @mail_poet Friday, 11 October, 13