Overview of Online Business Models
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Overview of online business models delivered to M50 Tallaght Enterprise Platform Programme

Overview of online business models delivered to M50 Tallaght Enterprise Platform Programme

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Overview of Online Business Models Presentation Transcript

  • 1. Online Business Models Keith Feighery: Digital Strategist
  • 2.
    • Online Business Models
  • 3. Online business models
    • Transactional based websites
      • Retail & Auction-based
        • ASP, Direct Selling, Market based, Bid Economy,
    • Online provider - 3 rd party paying services
      • Recruitment sites, property services (myHome.ie), classifieds (craigslist), service providers (elance.com)
    • Digital/software products or services
      • Software Products and Services
        • Freemium (read Free and Fred Wilson, Andrew Chen), tiered customers etc…
        • Subscription driven
        • Paid Services (Realex, Paypal, WorldPay etc..)
    • Media related subscription driven/ad based services
      • High quality content people willing to pay for e.g. Hulu, WSJ, Economist
    • Revenue sharing click through sales models
      • Streaming music services – Spotify, Hypem, Blip.fm, MOG
    • Online and Social Games
      • Advertising, virtual goods, subscription based, Lead Gen/Alternative Payment
    • Mobile Apps
      • Lead Gen/Ad Driven
  • 4. Merchant & Market Driven
  • 5. Online Provider 3 rd Party Paying Services
  • 6. Subscription Based Application
  • 7. Freemium Products & Services
  • 8. Media subscription services
  • 9. Revenue sharing click thru models
  • 10. Social Games
  • 11. Alternative Payments
  • 12. Mobile Services