Introduction to using social technologies Keith Feighery: Digital Media Strategist

Overview of social technologies Combination of software, social interaction and digital media to: Communicate, engage, develop and be part of communities Internally and externally for organisations Create and share content and information across networks Build and extend social networks through interaction Create, listen and participate in discussions, threads and develop ideas and relationships Learn from you community (crowdsourcing) & community learns from you

Combination of software, social interaction and digital media to:

Communicate, engage, develop and be part of communities

Internally and externally for organisations

Create and share content and information across networks

Build and extend social networks through interaction

Create, listen and participate in discussions, threads and develop ideas and relationships

Learn from you community (crowdsourcing) & community learns from you

Social Media Landscape

Platforms Social Networks Facebook (brief look at Bebo, MySpace) Nearly 1M users in Ireland (300M worldwide) Advance uses of it (Feeds, Videos, Apps etc..) Facebook Lite, iPhone Micro-blogging Twitter Twitter Clients and Applications (Web and Desktop) Modalities of usage Real time search Hashtags

Social Networks

Facebook (brief look at Bebo, MySpace)

Nearly 1M users in Ireland (300M worldwide)

Advance uses of it (Feeds, Videos, Apps etc..)

Facebook Lite, iPhone

Micro-blogging

Twitter

Twitter Clients and Applications (Web and Desktop)

Modalities of usage

Real time search

Hashtags

Platforms Professional Networks LinkedIn (Largest in Ireland, UK and US) How to get the best out of it Blogs Blogs 101 Creating your own (Wordpress) Plugins Bookmarking, Sharing & RSS What are these? What are they used for? Link Economy RSS Readers

Professional Networks

LinkedIn (Largest in Ireland, UK and US)

How to get the best out of it

Blogs

Blogs 101

Creating your own (Wordpress)

Plugins

Bookmarking, Sharing & RSS

What are these?

What are they used for?

Link Economy

RSS Readers

Platforms Aggregations services Friendfeed, Ping.fm, Alltop How to add more services Integrate into your daily use Photosharing and Videos Flickr, YouTube, Vimeo, TubeMogul Optimising Web Browsers Firefox Addons Bookmarklets

Aggregations services

Friendfeed, Ping.fm, Alltop

How to add more services

Integrate into your daily use

Photosharing and Videos

Flickr, YouTube, Vimeo, TubeMogul

Optimising Web Browsers

Firefox

Addons

Bookmarklets