Twitter, Linkedin, YouTube & Flickr Keith Feighery
Outline <ul><li>Introductions </li></ul><ul><li>Twitter Overview & Case Studies </li></ul><ul><li>YouTube Overview & Case ...
[email_address]
Twitter
Twitter <ul><li>Microblogging platform </li></ul><ul><li>Can be  incredibly powerful tool for business owners and marketer...
What is it? <ul><li>Tweet = 140 Characters </li></ul><ul><li>@someone – talk to someone (everyone sees it) </li></ul><ul><...
It ’s a Totally Different Medium Than Facebook No Secret, that traditional marketers find it difficult to use and talk to ...
Must clearly know what you want to achieve through it and exactly who you will be talking to
Find someone with a function, who has something interesting to say – and can say it well
And get them to engage at a granular level Build up community overtime
Twitter Timeline
The Tweet
Twitter Search
Case Studies
CrackBird
CrackBird
Realex
RealexPayments
General Account
Personalised Accounts
Donal Skehan  - Who is his core audience on Twitter
Donal Skehan
Murpys Icecream – Who is he talking to on Twitter
Murphys Icecream
Murphys Ice Cream
James Whelan Butcher
Pat Whelan Butchers
Fallon and Byrne
Garrendenny Lane Design
Blacknight.com
Twitter Backgrounds
FreeTwitterDesigner.com
TweetyGotBack.com
Twitter Tools
Tweetdeck
Hootsuite
Twitter Apps
ManageFilter.com
Manage Your Twitter Account
BufferApp.com (Queue Tweets)
LinkedIn
The Profile
The Feed
Events
Company Page
Company Services
Jobs
LinkedIn Ads
Video Sites YouTube, Vimeo, Blip.tv
Realex Corporate Video
YouTube
Photosites
Flickr
Instagram
Blogging Platforms
Wordpress.org & .com
James Whelan Butchers
McGarr Solicitors
Review Sites
Yelp
Thank You
Contact Details www.linkedin.com/in/keithfeighery www.twitter.com/kfeighery www.faceboook.com/keith.feighery [email_addres...
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GCD-Week5-SocialMediaPlatforms

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GCD Week 5 Social Media Platforms

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GCD-Week5-SocialMediaPlatforms

  1. 1. Twitter, Linkedin, YouTube & Flickr Keith Feighery
  2. 2. Outline <ul><li>Introductions </li></ul><ul><li>Twitter Overview & Case Studies </li></ul><ul><li>YouTube Overview & Case Studies </li></ul><ul><li>Photo Websites (Flickr, Instagram, Mobile Apps) </li></ul><ul><li>Blogging Platforms </li></ul><ul><li>Yelp </li></ul><ul><li>Q&A </li></ul>
  3. 3. [email_address]
  4. 4. Twitter
  5. 5. Twitter <ul><li>Microblogging platform </li></ul><ul><li>Can be incredibly powerful tool for business owners and marketers </li></ul><ul><li>BUT takes time, effort and persistence to build up a community </li></ul><ul><li>It is much more chatty (Dialogue) than Facebook </li></ul><ul><li>Businesses need to think about all their constituencies when using Twitter </li></ul><ul><li>Not just for customers – partners, media, pr etc… </li></ul><ul><li>Great for thought leadership </li></ul>
  6. 6. What is it? <ul><li>Tweet = 140 Characters </li></ul><ul><li>@someone – talk to someone (everyone sees it) </li></ul><ul><li>DM Someone – prviate message - only the people FROM and TO see it </li></ul><ul><li>RT – retweet – a lot of people retweet content that others have writter </li></ul>
  7. 7. It ’s a Totally Different Medium Than Facebook No Secret, that traditional marketers find it difficult to use and talk to prospects and customers
  8. 8. Must clearly know what you want to achieve through it and exactly who you will be talking to
  9. 9. Find someone with a function, who has something interesting to say – and can say it well
  10. 10. And get them to engage at a granular level Build up community overtime
  11. 11. Twitter Timeline
  12. 12. The Tweet
  13. 13. Twitter Search
  14. 14. Case Studies
  15. 15. CrackBird
  16. 16. CrackBird
  17. 17. Realex
  18. 18. RealexPayments
  19. 19. General Account
  20. 20. Personalised Accounts
  21. 21. Donal Skehan - Who is his core audience on Twitter
  22. 22. Donal Skehan
  23. 23. Murpys Icecream – Who is he talking to on Twitter
  24. 24. Murphys Icecream
  25. 25. Murphys Ice Cream
  26. 26. James Whelan Butcher
  27. 27. Pat Whelan Butchers
  28. 28. Fallon and Byrne
  29. 29. Garrendenny Lane Design
  30. 30. Blacknight.com
  31. 31. Twitter Backgrounds
  32. 32. FreeTwitterDesigner.com
  33. 33. TweetyGotBack.com
  34. 34. Twitter Tools
  35. 35. Tweetdeck
  36. 36. Hootsuite
  37. 37. Twitter Apps
  38. 38. ManageFilter.com
  39. 39. Manage Your Twitter Account
  40. 40. BufferApp.com (Queue Tweets)
  41. 41. LinkedIn
  42. 42. The Profile
  43. 43. The Feed
  44. 44. Events
  45. 45. Company Page
  46. 46. Company Services
  47. 47. Jobs
  48. 48. LinkedIn Ads
  49. 49. Video Sites YouTube, Vimeo, Blip.tv
  50. 50. Realex Corporate Video
  51. 51. YouTube
  52. 52. Photosites
  53. 53. Flickr
  54. 54. Instagram
  55. 55. Blogging Platforms
  56. 56. Wordpress.org & .com
  57. 57. James Whelan Butchers
  58. 58. McGarr Solicitors
  59. 59. Review Sites
  60. 60. Yelp
  61. 61. Thank You
  62. 62. Contact Details www.linkedin.com/in/keithfeighery www.twitter.com/kfeighery www.faceboook.com/keith.feighery [email_address] 086 6070274
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