What the heck is
Digital Signage?
ACTEM’s MAINEducation 2009
Presented by:
Kerry Gallivan
Maine School Administrative District #75

What is digital signage?
Los Angeles Airport

Freeport High School, Freeport, Maine

Noble High School (MSAD#60), North Berwick, Maine

Requirements
• LCD or plasma display
• computer with digital signage software
(Aerva, InfoCaster, PowerPoint)
• moderate computer skills

• web-based
• simple deployment
• scalable
• web 2.0 “widgets”
• interactive

Web 2.0 widgets

Freeport High School
• Aerva computer/software
• 42” LCD display (no tuner/speaker) and mount
• VGA cable and network connection (IP)
• installation (in-house)

Content
Daily announcements
Sports schedules / news
Calendar items
College visits
Art gallery
Graduation announcements

Daily announcements
example
RSS feed from
freeportpublicschools.org

Sports schedule
example
RSS feed from
highschoolsport.net

School calendar
example
RSS feed from
freeportpublicschools.org

Art Gallery
example
a quicktime movie of student
art work

College visits
example
screen shot of the college’s
website

Graduation
announcements
example
student’s yearbook photo

Text Messaging Interactive Poll

Editing
Interface

Keys to success
• RSS feeds
• good location (library, main
entrance, guidance)
• rotate content - keep it fresh
• involve the students

K-12 Schools with Aerva Digital Signage Systems
Noble High School, ME
Freeport High School, ME
Cape Elizabeth High School, ME
Cambridge Public Schools, MA
Westborough Public Schools, MA
Holton-Arms Acedemy, DC

Costs
• $800-$1,000 42 LCD display, mount and cable
• $1,199 for Aerva computer / $499 per year
• installation (done in-house)
• $5,000 set-up fee plus monthly fee* SMS apps
* commercial rates, ask Aerva for K-12 rates on SMS

Feel free to contact me!
kerry@kerrygallivan.com
http://ambientawareness.info
Twitter: kerrygallivan