SUCCESS WISHES JOURNAL An Opportunity To Send A Goodwill Success Message To The Form Four Demography

It’s Time To Show You Care As the KCSE examinations approach, it’s time to prove to your consumers (and future consumers) that you are not just about pushing product sales; you also care about them.

It’s Time To Show You Care The 3 rd Term is crunch time for the entire high school fraternity. The form four’s are about to sit for the biggest exams of their lives. The others (form 1 – 3), are about to sit for exams that will determine whether they graduate to the next level. Indeed, this is a time when high school students are under a lot of pressure to perform well during the exams. Sending them a message of success not only gives you the opportunity to position your brand as one that not only cares, but understands the pressures they are actually going through.

The 3 rd Term is crunch time for the entire high school fraternity. The form four’s are about to sit for the biggest exams of their lives.

The others (form 1 – 3), are about to sit for exams that will determine whether they graduate to the next level.

Indeed, this is a time when high school students are under a lot of pressure to perform well during the exams.

Sending them a message of success not only gives you the opportunity to position your brand as one that not only cares, but understands the pressures they are actually going through.

The Form Four Market There are about 400,000 form four candidates who will be sitting for KCSE in late October. These are about half a million teens who are about to leave high school and become even more independent in their consumption habits . Talk to them in a tone that says you understand the tough times they are about to go through, and you could just win yourself a consumer for life !

There are about 400,000 form four candidates who will be sitting for KCSE in late October.

These are about half a million teens who are about to leave high school and become even more independent in their consumption habits .

Talk to them in a tone that says you understand the tough times they are about to go through, and you could just win yourself a consumer for life !

The Form Four Market... According to the global Life Stages Model , the “Age of Examination” is the time youth begin to critically analyze their lives. For the first time, they begin thinking of their future aspirations and goals. It is also at this time that they gain more independence – legally, socially & financially The Age of Observation 0-2 The Age of Exploration 3-7/8 The Age of Aspiration 8/9-12 The Age of Experimentation 13-15 The Age of Analysis 16-18 The Age of Examination The Age of Contemplation 19-24 Move towards independence 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24+

Why The Insyder Is The Most Ideal Platform When it comes to sending your messages of success to form 4 candidates, no medium is better placed to deliver it more effectively than The Insyder! Your success message will be in a cost effective and highly visible medium that reaches 800,000 teens countrywide every month Your message will be in the biggest, most trusted youth media in Kenya Your message will be placed in a platform designed not to “sell” your brand during the tough exam times, but rather gives a warm message of success Your message will resonate positively with the target as it is placed next to content that teaches form four candidates and gives them tips on how to prepare for their exams

When it comes to sending your messages of success to form 4 candidates, no medium is better placed to deliver it more effectively than The Insyder!

Your success message will be in a cost effective and highly visible medium that reaches 800,000 teens countrywide every month

Your message will be in the biggest, most trusted youth media in Kenya

Your message will be placed in a platform designed not to “sell” your brand during the tough exam times, but rather gives a warm message of success

Your message will resonate positively with the target as it is placed next to content that teaches form four candidates and gives them tips on how to prepare for their exams

The Insyder Success Wishes Page Layout

Personalize Your Success Message With The Insyder Success Wishes, you can personalize your message You can personalize the layout of your message in a way that brings out your brands best attributes You can offer prizes for the most outstanding students You can offer price discounts to form four candidates

With The Insyder Success Wishes, you can personalize your message

You can personalize the layout of your message in a way that brings out your brands best attributes

You can offer prizes for the most outstanding students

You can offer price discounts to form four candidates

THANK YOU! For more information on how you can maximize on exam success messages, kindly feel free to call or send me an email: Ngaruiya Githegi Tel: 020 3861623/ 020 3861649 Cell: 0722 331567/ 0735 734734/ 0770129964/ 0752331567 Email: [email_address] Twitter: @ngaruiya