Apple inc and Steve Jobs - a bit of history

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a little bit of Apple evangelism I did a few years back, when everyone used grey wintel boxes and I insisted in using my personal Macbook at work. video clips were taken from "Pirates of Silicon Valley" and images from various sources and Apple fan sites.


Slide 9 - Unveilling of Apple ii at Trade Show West Coast Computer Faire in 1977
http://www.youtube.com/watch?v=rUxhUToCZgQ&t=5m43s

Slide 14 - bill gates & co. visits Apple campus
http://www.youtube.com/watch?v=fJl0jCknB6c&t=2m51s

Slide 31 - Think Different ad
http://www.youtube.com/watch?v=4oAB83Z1ydE

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  • at those times computers were expensive and existed only in labs and govts.\nWozniak was working fulltime at HP, and loved to design computers (motherboards)\nSteve Jobs convined Woz to design a computer that they could sell, and Woz agreed.\n
  • At a Homebrew Computer Club meeting, Jobs demoed the Apple I. Jobs convinced Byte Shop owner to buy 50 Apple Is - even though at that time, he and Woz didn’t even have the money to buy the parts.\n
  • Steve Jobs sold his VW van, managed to borrow $5000 to pay deposits, and convinced suppliers to extend 30 days credit on $15000 worth of parts. \n\nThey worked hard in Steve’s parents garage for a month, and earned $8000. Steve went looking for funds at Sequoia. Mark Markulla came on board, added more than $30k to Apple.\n
  • tv ad\n
  • steve wanted to shake the world by Apple ][. Designed the case himself and ordered his staff to polish the corners round with sand-paper. Also hidden all cables to make the computer look friendly to general public.\n\n\n
  • woz wanted to build a new computer with color and sound support, so he can play Breakout. With AppleBASIC programmed in the ROM and up to 8 slots, Apple // was designed from the ground up to be a developer friendly computer. It even has support for upper case/lowers case for typing.\n
  • Trade Show West Coast Computer Faire in 1977. Bill Gates became a Mac developer. After Apple ][ got famous, IBM announced it would start to sell PCs in 1981.\nThe Apple ii platform lasted from 1976-1989, with install base of 2m.\n
  • the mac child of a power struggle. steve jobs drove a bunch of top engineers mad to create his dream machine.\ninsanely great. make a dent in the universe.\n
  • first computer to feature a GUI and a mouse. xerox parc costing $100000\ninsert pics from POSV here!\n
  • \n
  • the wow launch\n
  • bill gates visits Apple clip\n
  • window 1.0\n
  • aftermath. \nwoz leaves apple, steve got fired in 1985.\napple began its 10 years demise.\n
  • aftermath. \nwoz leaves apple, steve got fired in 1985.\napple began its 10 years demise.\n
  • formed NeXT Computer \nPixar\n
  • the next 10 years\nformed NeXT Computer \nPixar\n
  • jobs returned to Apple in 98, when Apple bought NExt Computers. Steve, as iCEO, unleashed the iMac \n
  • jobs returned to Apple in 98, when Apple bought NExt Computers. Steve, as iCEO, unleashed the iMac \n
  • jobs returned to Apple in 98, when Apple bought NExt Computers. Steve, as iCEO, unleashed the iMac \n
  • jobs returned to Apple in 98, when Apple bought NExt Computers. Steve, as iCEO, unleashed the iMac \n
  • jobs returned to Apple in 98, when Apple bought NExt Computers. Steve, as iCEO, unleashed the iMac \n
  • this section is about some of the wild and eccentric things Steve Jobs said or did. And they turned out to have pivotal impacts on the Apple products are designed and built.\n
  • youth: grew up in late 60s and influenced by its culture. drugs. woodstock. beatles. dylan. vietnam war.\n
  • After earning enough money, Steve Jobs travelled to India with a friend to look for holy gurus Kainchi ashram and Neem Karoli Baba to learn about life. The pair eventually wandered across India with shaved heads and few possessions in hope of seeking spiritual solace and enlightenment.\n\nIn his later years Steve remains dedicated to spiritualism practices. He would regularly visitor a Shinto priest whom acted as his mentor, became a vegetarian, and lead a non-extravagant life style. He remains very much obsessed with ideologies and achieving something great. At all costs. \n
  • perfectionist, inspirational, grand schemer, visionary (pioneer)\n
  • perfectionist, inspirational, grand schemer, visionary (pioneer)\n
  • perfectionist, inspirational, grand schemer, visionary (pioneer)\n
  • perfectionist, inspirational, grand schemer, visionary (pioneer)\n
  • perfectionist, inspirational, grand schemer, visionary (pioneer)\n
  • perfectionist, inspirational, grand schemer, visionary (pioneer)\n
  • perfectionist, inspirational, grand schemer, visionary (pioneer)\n
  • menacing, ruthless, manipulative, controlling, egoistic\n
  • menacing, ruthless, manipulative, controlling, egoistic\n
  • menacing, ruthless, manipulative, controlling, egoistic\n
  • menacing, ruthless, manipulative, controlling, egoistic\n
  • menacing, ruthless, manipulative, controlling, egoistic\n
  • menacing, ruthless, manipulative, controlling, egoistic\n
  • menacing, ruthless, manipulative, controlling, egoistic\n
  • aesthetics and incredible attention to detail\n\nfew things of how he did influenced Apple products - design and typography\n\nat 17 he insisted going to Reed College, Portland, Oregon (as expensive as Stanford), but after 6 months he dropped out. \n\n"I decided to take a calligraphy class. I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great. It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating."\n\n"If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, its likely that no personal computer would have them."\n
  • aesthetics and incredible attention to detail\n\nfew things of how he did influenced Apple products - design and typography\n\nat 17 he insisted going to Reed College, Portland, Oregon (as expensive as Stanford), but after 6 months he dropped out. \n\n"I decided to take a calligraphy class. I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great. It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating."\n\n"If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, its likely that no personal computer would have them."\n
  • minimalism! All you needed was a cup of tea, a light, and your stereo, you know, and that’s what I had.\n
  • not only must software be dead simple to use, it also has to pass the “induce childlike wonder” test. mention steve jobs draw boxes here. mac chime.\n
  • mac chime - like a baby’s first cry. These sort of things are EVERYWHERE in a Mac and iphone.\n
  • statement. show THink Different ad here.\n
  • Apple inc and Steve Jobs - a bit of history

    1. 1.  : a bit of history Apple Inc, Steven P. Jobs, Macs
    2. 2. 1. Apple Computer incorporated
    3. 3. at those times computers were expensive and existed only in labs and govts. Wozniak was working fulltime at HP, andloved to design computers (motherboards) Steve Jobs convined Woz to design a computer that they could sell, and Woz agreed. founded April 1st,1976 Steve Wozniak (25), Steve Jobs (21)
    4. 4. At a Homebrew Computer Club meeting, Apple I Jobs demoed the Apple I. Jobs convinced Byte Shop owner to buy 50 Apple Is - even though at that time, heand Woz didn’t even have the money to buy the parts.
    5. 5. Steve Jobs sold his VW van, managed to borrow $5000 to pay deposits, and convinced suppliers to extend 30 dayscredit on $15000 worth of parts. They worked hard in Steve’sparents garage for a month, and earned $8000. Steve went looking for funds at Sequoia. Mark Markulla came on board, Apple computer inc. was bornadded more than $30k to Apple.
    6. 6. Apple ][
    7. 7. steve wanted to shake the world by Apple ][. Designed the case himself and ordered his staff to polish the corners round with sand-paper. Also hidden all cables to make the computer look friendly to general public.
    8. 8. woz wanted to build a new computer withcolor and sound support, so he can playBreakout. With AppleBASIC programmed in the ROM and up to 8 slots, Apple //was designed from the ground up to be adeveloper friendly computer. It even has support for upper case/lowers case for typing. next steps: Apple ][
    9. 9. Trade Show West Coast Computer Faire in 1977. Bill Gates became a Mac developer.After Apple ][ got famous, IBM announced it would start to sell PCs in 1981.The Apple ii platform lasted from 1976-1989, with install base of 2m. See clip at: http://www.youtube.com/watch? v=rUxhUToCZgQ&t=5m43s
    10. 10. Trade Show West Coast Computer Faire in 1977. Bill Gates became a Mac developer.After Apple ][ got famous, IBM announced it would start to sell PCs in 1981.The Apple ii platform lasted from 1976-1989, with install base of 2m. See clip at: http://www.youtube.com/watch? v=rUxhUToCZgQ&t=5m43s
    11. 11. the mac child of a power struggle. steve jobsdrove a bunch of top engineers mad to create his dream machine. insanely great. make a dent in the universe. The Macintosh
    12. 12. first computer to feature a GUI and a mouse. xerox parc costing $100000 Inspiration: Xerox Parc
    13. 13. Lisa OS
    14. 14. bill gates & co. visits Apple campus http://www.youtube.com/watch? v=fJl0jCknB6c&t=2m51s Mac and Windows
    15. 15. bill gates & co. visits Apple campus http://www.youtube.com/watch? v=fJl0jCknB6c&t=2m51s Mac and Windows
    16. 16. windows 1.0
    17. 17. aftermath.woz leaves apple, steve got fired in 1985. apple began its 10 years demise.
    18. 18. aftermath.woz leaves apple, steve got fired in 1985. apple began its 10 years demise.
    19. 19. aftermath.woz leaves apple, steve got fired in 1985. apple began its 10 years demise.
    20. 20. formed NeXT Computer and PiXAR
    21. 21. jobs returned to Apple in 98, when Apple bought NExt Computers. Steve, as iCEO, unleashed the iMac
    22. 22. jobs returned to Apple in 98, when Apple bought NExt Computers. Steve, as iCEO, unleashed the iMac
    23. 23. jobs returned to Apple in 98, when Apple bought NExt Computers. Steve, as iCEO, unleashed the iMac
    24. 24. jobs returned to Apple in 98, when Apple bought NExt Computers. Steve, as iCEO, unleashed the iMac
    25. 25. jobs returned to Apple in 98, when Apple bought NExt Computers. Steve, as iCEO, unleashed the iMac
    26. 26. jobs returned to Apple in 98, when Apple bought NExt Computers. Steve, as iCEO, unleashed the iMac
    27. 27. 2. Steven P Jobsand his influence on Apple products this section is about some of the wild and eccentric things Steve Jobs said or did. And they turned out to have pivotal impacts on the Apple products are designed and built.
    28. 28. youth: grew up in late 60s and influenced by its culture. woodstock. the beatles. dylan. vietnam war.
    29. 29. After earning enough money, Steve Jobs travelled to India with a friend to look for holy gurus Kainchi ashram and Neem Karoli Baba to learn about life. The pair eventually wandered across India withshaved heads and few possessions in hope of seeking spiritual solace and enlightenment. In his later years Steve remains dedicatedto spiritualism practices. He would regularly visitor a Shinto priest whom acted as his mentor, became a vegetarian, and lead anon-extravagant life style. He remains very much obsessed with ideologies and achieving something great. At all costs.
    30. 30. perfectionist, inspirational, grand schemer, visionary
    31. 31. “Your time is limited, so dont waste it living someone elses life” “Stay hungry. Stay foolish” “Innovation is the distinction between a“The only way to do great work is leader and a follower.”to love what you do.” “A computer ! a bicycle of "r minds” “People who are serious about software build their own hardware” perfectionist, inspirational, grand schemer, visionary
    32. 32. menacing, ruthless, manipulative, controlling, egoistic
    33. 33. "I hear youre great, but everything youve done sofar is crap. Come work for me." “You guys really fucked up. I’m going to have to lay a lot of you off.”“Tell me what you do at Apple and why I “are you a virgin?!”shouldn’t fire you.” “I think it’s fucking shit.” "The only problem with Microsoft is they just have n menacing, ruthless, manipulative, controlling, egoistic taste.They have absolutely no taste."
    34. 34. aesthetics and incredible attention to detail few things of how he did influenced Apple products - design and typography at 17 he insisted going to Reed College, Portland, Oregon (as expensive as Stanford), but after 6 months he dropped out. "I decided to take a calligraphy class. Ilearned about serif and san serif typefaces,about varying the amount of space between different letter combinations, about what makes great typography great. It was beautiful, historical, artistically subtle in away that science cant capture, and I found it fascinating." "If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And sinceWindows just copied the Mac, its likely thatno personal computer would have them."
    35. 35. All you needed was a cup of tea, a light, and your stereo, you know, and that’s what I had.
    36. 36. not only must software be dead simple to use, it also has to pass the “induce childlike wonder” test.
    37. 37. mac chime - a baby’s first cry
    38. 38. mac chime - a baby’s first cry
    39. 39. Closing - Here’s to the crazy ones.
    40. 40. Closing - Here’s to the crazy ones.

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