Social Media Metrics/ROI<br />with Kemp Edmonds<br />This presentation:<br />j.mp/kempcase8<br />
It’s young. There’s growth.<br />87% know of <br />7% have an account<br />88% know of <br />40% have an account<br />-Pew...
Important Questions<br />Is your website ready to receive and convert?<br />Do you have positive customer testimonials?<br...
Be the town crier for your community<br />
Cradle to GraveTracking<br />kempe.me/kempslides <br />
Are we asking the right questions?<br />
Learn from the best <br />or die like the rest<br />Jeremiah Owyang - Altimeter<br />Web-Strategist.com<br />Slideshare.ne...
Breaking it down<br />
What is the value of your numbers?<br />
Social Media ROI<br />
Thank You<br />Connect:<br />@kempedmonds<br />kempedmonds@gmail.com<br />Learn:<br />kempedmonds.com<br />slideshare.net/...
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Social Media Metrics and ROI

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A 30 minute presentation to higher education professionals at the Case 8 Conference in Vancouver February 23rd, 2011.

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  • You can measure it. Do you have the time to spend hours measuring ROI. As a small business owner you will know the ROI.
  • Social Media Metrics and ROI

    1. 1. Social Media Metrics/ROI<br />with Kemp Edmonds<br />This presentation:<br />j.mp/kempcase8<br />
    2. 2. It’s young. There’s growth.<br />87% know of <br />7% have an account<br />88% know of <br />40% have an account<br />-Pew Internet Research (US), Feb. 2010.<br />
    3. 3.
    4. 4. Important Questions<br />Is your website ready to receive and convert?<br />Do you have positive customer testimonials?<br />Do you have blog?<br />Respond to emails? Answer the phone?<br />Are you listening? Listening comes first.<br />Social Media often comes last and should<br />-Kyle James, doteduguru.com<br />
    5. 5. Be the town crier for your community<br />
    6. 6. Cradle to GraveTracking<br />kempe.me/kempslides <br />
    7. 7. Are we asking the right questions?<br />
    8. 8. Learn from the best <br />or die like the rest<br />Jeremiah Owyang - Altimeter<br />Web-Strategist.com<br />Slideshare.net/jeremiah_owyang<br />
    9. 9.
    10. 10. Breaking it down<br />
    11. 11.
    12. 12.
    13. 13.
    14. 14.
    15. 15. What is the value of your numbers?<br />
    16. 16. Social Media ROI<br />
    17. 17. Thank You<br />Connect:<br />@kempedmonds<br />kempedmonds@gmail.com<br />Learn:<br />kempedmonds.com<br />slideshare.net/kempedmonds<br />

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