Nufloors and Social Media

A Fireside Chat with Kemp Edmonds Nufloors and Social MediaThis presentation is available: http://j.mp/kempnu

How did I get here?

It started here...and never ends.

Inspiration

It’s young. It’s growing. • 50% of Americans have an account on • 8% of online Americans use • 4% are using location based services like…Sources:InsideFacebook.com (US) Feb. 2011Pew Internet Research (US) Feb. 2011 Pew Internet Research (US) Nov. 2010

Nearly 100% of online users:

Great start

Important Questions• Is your website ready to receive and convert?• Do you have positive customer testimonials?• Do you have a company blog?• Does your organization respond to email? Social Media often comes last and should.

theconversa+onprism.com

The Social Funnel

Tech will Change Again

Old Marketing $$$$$$$$$$

New Marketing $ + Time

It’s not this.

“IT’S ABOUT GENERATING REVENUE THROUGH SOLID MARKETING AND STELLAR CUSTOMER SERVICE, JUST LIKEIT’S BEEN SINCE THE BEGINNING OF TIME.”

Product & Service Customer LifestyleSuccessful Social Media

Participation is Everything

This is customer service.It’s old made new again.

It’s not about you.

Reviews will only grow

Feedback

What will you be?

=Abandonment

With or without you.

Competition

It’s early in the game

Build a community

Become a resource

It’s not a numbers game

Likes don’t mean much

On the path

Email before Social• Don’t sell• Include tips for your product• Have a special offer - 5% off• Tell stories of happy customers

Capture Info

Make the prize relevant Capture emails

It’s a visual art

Offer Specials here

Set Expectations...

Network w/other Business

Referrals & Rewards

Bridge the Digital DividePhoto By: dkillm. Used under Crea+ve Commons License.

Questions?Kemp Edmonds, @KempEdmonds kempedmonds.comThis Presentation: http://j.mp/kempnu

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Nufloors and Social Media

by Kemp Edmonds

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