Networked   Social	  Opportunityfor Concert Properties  By: Kemp Edmonds kempe.me/kempcp
The Big Picture
Where do they spend all that time?                          2012
Social Business Hierarchy of Needs
Honesty Gets You Everywhere
l itHonesty ^Gets You Everywhere      ^
CTO OF NASA, KEMP
CTO OF NASA, KEMP
CTO OF NASA, KEMPkemp.com
Lesson 1: Express your interest(s)Lesson 2: Demonstrate your expertise
Lesson 1: Express your interest(s)Lesson 2: Demonstrate your expertise
Lesson 2: Demonstrate your expertise
FakeOriginal      Fake   Grand Larceny: Vancouver to Pakistan
FakeOriginal      Fake   Grand Larceny: Vancouver to Pakistan
Freelance Camp
Agenda      ?             ??      ?
The Power of Positive Networking
The Power of Positive Networking
Lesson 1: Express your interest(s)     Make Real Connections
The Strength of Weak Ties
The Strength of Weak Ties
The Strength of Weak Ties
Lesson 2: Demonstrate your expertise    LinkedIn Answers
Focused Groups
- TO DO• Complete your profile• Ask two answer one.• 5 external invites• 50 internal• Join 5 Groups• Connect with me :)• Bo...
Twitter: What’s it good for?
A Social GardenAn Information Flow
The Language• @ - public mention or reply• # - hashtag; to group messages• RT - Retweet: giving credit (via)• D - DM: Dire...
Who to follow? How to?
Research• Start - search.twitter.com
Research• Start - search.twitter.com• Finish - Multiple Search Tool
Serve your AudienceBe Helpful & Create Value
Don’t give up so quick
Bridge the Digital DivideDevelop Relationships - Long Term
- TO DO• Complete your profile• Follow 100 people• Remember your Garden• Use Search.Twitter.com• See Guidebook at end• Conn...
Facebook: Friends & Family
Follow the Leader(s)
FacebookAdvertising:  The New Billboards
Ever buy something in a bar?
- TO DO• Makes a decision• Enjoy it the way you like• Try Ads - $5• Add a few pages• See Guidebook at end• Don’t connect w...
BloggingWriting
Finding Blogs
What’s an RSS Feed?
An RSS Reader
Information Overload
- TO DO• Google news/blog sites• Setup a Google Reader• Subscribe to 10 sites• Use Technorati.com• Check out Mashable.com•...
What is Success?• Are you developing meaningful  connections?• Have you connected with a local  leader you admire and had ...
One tool to rule them all
Questions?
Thank You• The GuideBooks:  mashable.com/guidebook• A free book that rules:  brandbuildingsbetter.ca• This presentation is...
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Networked Social Opportunity

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A Deck built to expose employees to the benefits of using social media for personal and professional development, universally.

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  • Networked Social Opportunity

    1. 1. Networked Social Opportunityfor Concert Properties By: Kemp Edmonds kempe.me/kempcp
    2. 2. The Big Picture
    3. 3. Where do they spend all that time? 2012
    4. 4. Social Business Hierarchy of Needs
    5. 5. Honesty Gets You Everywhere
    6. 6. l itHonesty ^Gets You Everywhere ^
    7. 7. CTO OF NASA, KEMP
    8. 8. CTO OF NASA, KEMP
    9. 9. CTO OF NASA, KEMPkemp.com
    10. 10. Lesson 1: Express your interest(s)Lesson 2: Demonstrate your expertise
    11. 11. Lesson 1: Express your interest(s)Lesson 2: Demonstrate your expertise
    12. 12. Lesson 2: Demonstrate your expertise
    13. 13. FakeOriginal Fake Grand Larceny: Vancouver to Pakistan
    14. 14. FakeOriginal Fake Grand Larceny: Vancouver to Pakistan
    15. 15. Freelance Camp
    16. 16. Agenda ? ?? ?
    17. 17. The Power of Positive Networking
    18. 18. The Power of Positive Networking
    19. 19. Lesson 1: Express your interest(s) Make Real Connections
    20. 20. The Strength of Weak Ties
    21. 21. The Strength of Weak Ties
    22. 22. The Strength of Weak Ties
    23. 23. Lesson 2: Demonstrate your expertise LinkedIn Answers
    24. 24. Focused Groups
    25. 25. - TO DO• Complete your profile• Ask two answer one.• 5 external invites• 50 internal• Join 5 Groups• Connect with me :)• Bonus: Recommendations
    26. 26. Twitter: What’s it good for?
    27. 27. A Social GardenAn Information Flow
    28. 28. The Language• @ - public mention or reply• # - hashtag; to group messages• RT - Retweet: giving credit (via)• D - DM: Direct Message - PRIVATE• LISTS - Follow a specified group
    29. 29. Who to follow? How to?
    30. 30. Research• Start - search.twitter.com
    31. 31. Research• Start - search.twitter.com• Finish - Multiple Search Tool
    32. 32. Serve your AudienceBe Helpful & Create Value
    33. 33. Don’t give up so quick
    34. 34. Bridge the Digital DivideDevelop Relationships - Long Term
    35. 35. - TO DO• Complete your profile• Follow 100 people• Remember your Garden• Use Search.Twitter.com• See Guidebook at end• Connect with me :)• Bonus: Build a Few Lists
    36. 36. Facebook: Friends & Family
    37. 37. Follow the Leader(s)
    38. 38. FacebookAdvertising: The New Billboards
    39. 39. Ever buy something in a bar?
    40. 40. - TO DO• Makes a decision• Enjoy it the way you like• Try Ads - $5• Add a few pages• See Guidebook at end• Don’t connect with me :)• Bonus: Create a page.
    41. 41. BloggingWriting
    42. 42. Finding Blogs
    43. 43. What’s an RSS Feed?
    44. 44. An RSS Reader
    45. 45. Information Overload
    46. 46. - TO DO• Google news/blog sites• Setup a Google Reader• Subscribe to 10 sites• Use Technorati.com• Check out Mashable.com• kempedmonds.com RSS :)• Bonus: Build a blog Create.
    47. 47. What is Success?• Are you developing meaningful connections?• Have you connected with a local leader you admire and had a coffee?• Numbers may help, but qualitative measures matter more in terms of human connections, knowledge gain or experience shared.
    48. 48. One tool to rule them all
    49. 49. Questions?
    50. 50. Thank You• The GuideBooks: mashable.com/guidebook• A free book that rules: brandbuildingsbetter.ca• This presentation is available now: kempe.me/kempcp Special Thanks to Mac Lugay

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