Terms of Service
Kelvin Janissen NET303 Policy Primer
Without realising we agree to terms and conditions set by
online organisations by simply using their provided services.
Instagram is no exception.
Lets put Instagram's terms and conditions under the
microscope to see just exactly what its users are agreeing to.
Who owns content which is uploaded to Instagram?
Instagram does not claim ownership of any content that you post
on or through the service. However
Instagram also has the right to
do whatever it wants with
the content you upload due to a
worldwide licence to use your
content however they please.
Instagram can therefore use the images or videos
uploaded to accounts in anyway they want without
financially remunerating the user (Brown, 2013).
However the user will still remain the sole owner of
the content (Brown, 2013).
The Social U Blog describes
ownership as the brand
new car you bought
yourself except your friend
can come and use it
however and whenever he
wants (The social U, 2013).
(The express lane, 2012)
At the moment the chances
of Instagram exploiting your
content are very slim as
user's pictures are only
used for blog posts.
However the clause still
exists and your content
could be used for any
reason in the future (The social
Instagram does however offer the option to make
your account private. If you have changed your
account settings to private your content will not be
shared outside of Instagram's services (Instagram, 2013).
“We will not rent or sell your information to third
parties outside Instagram without your consent
except noted in this Policy” (Instagram, 2013).
The policy then goes on to state the
User's information can be shared with Instagram's
affiliates including social network giant Facebook as well
as service providers and advertising partners (Instagram, 2013).
Information which could be shared includes user content,
cookies, log files, device identifiers, location and usage
data (Instagram, 2013).
By uploading content to Instagram
you agree and acknowledge
You own the content posted
You have the right or license to post the content
You don't violate privacy rights, publicity rights,
copyrights, contract rights, intellectual property
rights or any other rights of any person (Instagram,
Therefore there is a chance
you could get sued for
every photo or video you
upload that you do not own
the rights to
(The social U, 2013)
Even if you credit the
image through a comment
the contents owner can
(The social U, 2013)
You also agree to pay for all royalties, fees, and any other
monies owing any person by reason of content you post
on or through the Instagram Services (Instagram, 2013).
If you by chance are sued for something you
post on Instagram you could end up paying
for your lawyer and
Instagram's lawyer as well
as any damages owed for
copyright infringement (The
social U, 2013).
(W the Divine Wedgie, 2012)
Instagram forbids the following behaviour and if
ignored Instagram can stop providing all or part of its
service to you:
Nude, partially nude, discriminatory, unlawful,
infringing, hateful, pornographic or sexually
suggestive photos or other content (Instagram, 2013).
You must not defame, stalk, bully, abuse, harass,
threaten, impersonate or intimidate people or
entities and you must not post private or
confidential information (Instagram, 2013).
Instagram can regardless terminate users accounts
for any reason, at any time and without liability to
the user (Instagram, 2013).
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Instagram. (2013). Privacy. Retrieved from http://instagram.com/legal/privacy/
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Brown. J. (2013) Instagram under microscope [Image]. Retrieved from
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Greenfield. R. (2013). Woman taking photo [Image]. Retrieved from
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W the Divine Wedgie. (2012). Toilet roll of cash [Image]. Retrieved from
Yong. J. (2013). Instagram Banned [Image]. Retrieved from
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