#Fail ~ Social Media & The Role of the Community Manager

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These slides present some basic stats on the state of social media, examples of SM Fails & Epic Fails, and examines the role of the Community Manager.

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#Fail ~ Social Media & The Role of the Community Manager

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  7. 7. When are we speaking for our employers?<br />
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  22. 22. WHAT CAN (SHOULD) YOU DO IN A SOCIAL MEDIA #CRISIS?<br />
  23. 23. BE HONEST.APOLOGIZE.RESPOND VIA SAME MEDIUM.DO NOT ADD NEGATIVITY.EXPLAIN AND OFFER SOLUTION.TAKE OFFLINE WHEN NECESSARY.BE HUMAN.(P.S. They don’t always have to be right!)<br />
  24. 24. Don’t wait for a crisis.Build relationships now.<br />
  25. 25. Who should lead your community?<br />
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  27. 27. HIRING A COMMUNITY MANAGER<br />INTERNAL OR EXTERNAL?<br />DO THEY HAVE TO BE YOUNG?<br />WHAT IS THE JOB DESCRIPTION?<br />WHICH SKILLS ARE IMPORTANT?<br />
  28. 28. Important Skills for CMs<br />Communication<br />Customer Service<br />Problem Solving<br />People Person<br />Time Management<br />Sense of Humor<br />Judgment<br />

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