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Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
Social Networking And Recruitment
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Social Networking And Recruitment

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The webinar I presented on 11/20. Slides 15, 17, 19, 21, 23, 25 have click throughs

The webinar I presented on 11/20. Slides 15, 17, 19, 21, 23, 25 have click throughs

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Transcript

  • 1. Leveraging Social Networking to Enhance Recruiting
  • 2. Why?
    • Recruitment as relationship development
    • Too many applicants (high unemployment)
    • Collaboration (Wikis)
    • Diversity
    • Your competitors are doing it!
  • 3. Quick facts
    • Social networks are now used by more than 30 percent of Internet users
    • Videocasts are now used by 11 percent of Internet users
    • Social networking is still the future of recruiting
    • Google 300,000,000 Million “Job” Searches Per Month
    • You tube 1 Billion Videos Viewed Per Day
    • 1.5 Million Ning Communities
  • 4. Know Your Audience
  • 5.
    • LinkedIn has over 50 million members in over 200 countries and territories around the world, representing 170 industries more than half located in the U.S.
    • A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S.
    • Executives from all Fortune 500 companies are LinkedIn members.
  • 6.
    • It is basically your Structured Resume Database!
    • Reference checking?
    • Best answer rating
    • Searches- resume and company (your competitors)
    • Alumni groups
  • 7.  
  • 8.  
  • 9.  
  • 10.
    • Facebook has more than 300 million members,
    • and about 30 percent of them – more than 50
    • million – are in the U.S.
    • Facebook - network’s fastest growing demographic is those 35 and older.
  • 11.
    • Alumni Groups
    • Past employees
    • Realistic Job previews
    • A good tool to find candidates
      • using affinity groups
  • 12.  
  • 13.
    • Twitter has more than 14 million users
  • 14.  
  • 15.
    • Hashtagging #
    • Basically it creates a easy way to track topics. For example, everyone who is talking about the new movie Paranormal Activity is using #paranormalactivity. This way you could search for this to follow the conversation .
  • 16. Tweet my jobs?
    • Analytics
    • Your TweetmyJOBS.com job posting has expired:
    • 9078 - Pharm Tech work at home
    • Number of job seeker views: 87
    • Number of job seeker clickthroughs to your site: 3
    • Is the position still active? Renew it today at http:// www.tweetmyjobs.com .
    • Thanks!
    • Your TweetMyJOBS.com team
    • Twitter: @tweetmyjobs
    • [email_address]
    • TweetMyJOBS.com
    • "The Largest Twitter Job Board in the World"
  • 17. TINY http://www.medcohealth.apply2jobs.com/index.cfm?fuseaction=mExternal.showJob&RID=8789&CurrentPage=1
  • 18.
    • MySpace “empowers its global community to experience the Internet through a social lens by integrating personal profiles, photos, videos, mobile, messaging, games, and the world’s largest music community”.
    • MySpace has 185 million users with a primary
      • demographic between 14 and 34 , and is
      • considered a good site for recruiters to find
      • candidates for the retail industry, the armed
      • services and for entry-level positions
  • 19. Who’s using MySpace?
  • 20. Blogging and Wikis
    • Blogs – over 20 million bloggers in 2009 http://online.wsj.com/article/SB124026415808636575.html
    • Personal: online diary, microblog /Twitter
    • Communities: Word press, Blogger, Technorati, blogoshere
    • Corporate: marketing, branding, collaboration
    • Written, photo, video, music etc
    • Wikis : a wiki is a website that visitors can edit using their browser. Groups can use a wiki to author documents collaboratively. An example is Wikipedia.org , the collaborative encyclopedia. www.economicsnetwork.ac.uk/handbook/web/glossary.htm
  • 21. Trivia
    • What is the state capital of Alabama?
    • California?
    • Iowa?
    • Maryland?
    • Montana?
    • New Hampshire?
    • Nevada?
    • North Dakota?
  • 22. Job Related Searches lead to your blog
    • HR (Turnover calculator/metrics)
    • Pharmacists (RX interactions, Medicare D)
    • Engineers (ethics, design, code)
    • Accountants (tax updates)
  • 23. Blogs
  • 24. Diversity and Affinity Groups (exercise)
  • 25. Diversity/Affinity groups Sponsored by the company
    • On your own site
    • On Linked In
    • On Facebook
    • On Twitter
  • 26.
    • Staff retention (seasonal)
    • Boomerang hiring
    • Employee referral programs
    • http://www.jobs2web.com/solutions/social-network-recruiting/
    • New grad/college recruiting
    • (hiring in May they don’t start until Sept. T-Mobile/Facebook)
    • Long distance hiring
    • Work at home groups
    Other considerations
  • 27. Other considerations
    • OFCCP/AA/EEOC compliance
    • (push everyone to website/applicant tracking)
    • Facebook (social network) as a corporate directory?
    • Twitter (feed) as a status update?
    • Google calendar (collaboration) as a scheduling tool?
    • Wordpress (blog) for feedback & innovation?
    • Wiki as a procedure manual? (7 things you should know about wikis)
    • http://net.educause.edu/ir/library/pdf/ELI7004.pdf
    • YouTube (video) as a training guide?
  • 28. Questions? Thanks for attending the webinar! Kelly Kozik, MS, SPHR Connect with me online http:// www.linkedin.com/in/kellykozik www. facebook .com/ kelly koz1 http://twitter.com/kellykoz

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