We help health care marketers create a pathway to profits via credible, creative collaborative PR programs. Are you an innovator, agency or thought leader? We can help you succeed through creative and insightful PR programs.
Public Relations For Healthcare Marketers with PR 2.0
Profit Through PR 2.0 Dialogue
for healthcare marketers
Who We’re About
What We Are
KC Healthcare Communications LLC is a
strategic healthcare and wellness consulting
firm with a passion for meeting client’s business
objectives through highly targeted, strategically
sound PR & marketing initiatives.
We accomplish this with programs that spark
dialogue and inspire action.
Our success comes with tangible business results
that connect you to your customers and
insights. strategy. connections.
Kelley Connors, Healthcare Marketer & Marie Lemerise, Consumer Insights
Social Media Innovator Expert
Healthcare public relations and Marie conducts fieldwork and
marketing pro with 20 years of analysis. Intrigued by why people do
pharma, wellness and consumer what they do, Marie enjoys the hunt
health experience. Directly tapped for ever-new insights and solutions. She
into the women’s market – radio show has applied innovation to the practice
host, and health blogger. She has of market research for 20 years for
created PR programs for major national companies.
pharmaceutical companies and non-
Marie is President of the tapestry
profit health associations and
PR vs Publicity
“Most PR firms do publicity, not PR.
Publicity is the act of getting ink. Publicity is getting
unpaid media to pay attention, write you up, point
to you, run a picture, make a commotion.
Sometimes publicity is helpful, and good publicity is
always good for your ego.”
But it's not PR.
PR is the strategic crafting of your story. It's the
focused examination of your interactions and
tactics and products and pricing that, when
combined, determine what and how people talk
– Seth Godin, Author, Community-Builder
Capabilities in Every Healthcare Sector
Medical Devices Women’s Health
Our Insight-led Initiatives Target Precisely …
Insights from customers, prospects
Conversation analytics via web
Development of conversation &
message strategy for brand
E-PR and marketing plan
development and execution
w/web 2.0 tools
Ongoing evaluation & monitoring
…to drive value, visibility and revenue for your brand.
Facilitates Visibility & Dialogue for Sales
Our Signature PR 2.0 Tools
•Insight-driven discussions & town hall forums
•Audio Podcasts, Virally-marketed
•Blogs for Business
•Social media & on-line community building workshops and seminars
*Summer Special 2009
Call Us for a one-on-one PR Consultation on
“Profit Through PR 2.0 Dialogue”