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Word of Mouth Virtues | Magazine Advertising

by Keller Fay Group on Oct 15, 2010

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The Keller Fay Group recently released new internal data showing the virtues of advertising on Television, in Magazines, and Online to spark word of mouth conversations. The data shows how TV, Print, a...

The Keller Fay Group recently released new internal data showing the virtues of advertising on Television, in Magazines, and Online to spark word of mouth conversations. The data shows how TV, Print, and the Internet all work differently when it comes to sparking word of mouth conversations about brands, products, and services.

This presentation shares the Word of Mouth Virtues of Magazine Advertising.

To learn more about The Keller Fay Group and how your business can use its Conversation Catalysts(TM) segmentation system to identify word of mouth influencers, visit www.KellerFay.com.

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Word of Mouth Virtues | Magazine Advertising — Webinar Transcript