Porter 2

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Porter 2

  1. 1. •19 year progressive house DJ fromChapel Hill•Was a senior in high school whenhis first single “Say My Name”landed at #1 on Beatport•Toured Europe during his highschool spring break•After graduation in 2011, hesigned with OWSLA, a labeloperated by Skrillex•Has played withDeadmau5, DavidGuetta, Afrojack, Diplo, &Tiesto
  2. 2. FACTS AND FIGURES• Over 2.5 million views on just 22 videos• 153,000 people on facebook him• Over 71,000 followers• Rapidly expanding fanbase comprised of 18-24 males• US is the top indexing market followed by Canada and Europe
  3. 3. THE SKY IS THE LIMIT FOR PORTER• His breakout moment came when he was asked to open for Tiesto in the fall of 2011• Playing Coachella, Lollapolooza and Electric Daisiy this year followed by a full European headline tour including CreamFields• Is on his way to be becoming a superstar in the EDM community, but has not yet been embraced by the mainstream
  4. 4. A PERFECT MATCH!• His music is pure energy• Appeals toyounger, activeconsumers who havesimilar on-the-golifestyle• Already a Red Bulldrinker
  5. 5. HOW CANRED BULL HELP?
  6. 6. SPONSORSHIP OF VIDEOS AND INCLUSION OF MUSIC IN RED BULL FILMS AND GAMES
  7. 7. FEATURED RED BULL CORRESPONDENT FORALL MUSIC FESTIVALS AND RED BULL EVENTS
  8. 8. TOP 10 LIST FOR THE BPM SPOTIFY APP
  9. 9. MEDIA PARTNER/SPONSOR OF HEADLINING TOURS
  10. 10. LECTURER AT RED BULL MUSIC ACADEMY
  11. 11. CO-BRANDED MATERIALS TO BE DISTRIBUTED BY RED BULL MARKETING TEAMS
  12. 12. EVERYONE’S A WINNER• Red Bull fosters the career of another emerging artist• Reinforces Red Bull’s footprint in the EDM community• Porter’s success paves the way for more opportunities with other artists

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