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Text Message Marketing For Hotels
 

Text Message Marketing For Hotels

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  • There Are More Than 6 BILLION Mobile Subscribers (87% of the World Population) Text Messaging is the Most-used Mobile Service It is the King of Mobile Marketing Consumers ALWAYS have their mobile devices with them Most Mobile Users Send and Receive Text Messages Daily

Text Message Marketing For Hotels Text Message Marketing For Hotels Presentation Transcript

  • Text Message Marketing TipsFor Your HotelPresented By:SMS Dominator
  • SMS (Short MessageService) Text MessageMarketing is the ability tosend “permission-based”text messages to a group ofpeople who have opted-in toyour mobile list.The small, yet powerful, 160character space is one of thebest marketing toolsavailable today.What Is Text Message Marketing?
  • How Text Message Marketing Works
  • Why Text Message Marketing?WHY?Text Messagingis the Most-UsedMobile ServiceMore Than 6BILLION MobileSubscribersWorld-wideMost MobileUsers Send andReceive TextMessages DailyMore Than ½ ofU.S. MobileSpending isLOCALConsumersALWAYS HaveTheir MobileDevices withThem4.1 Billion TextsAre Sent Daily inthe U.S Alone
  • Extremely TARGETEDPermission-Based (Opt-in)Reliable, INSTANT ReachBenefits of Text Message Marketing
  • High Open RatesHigh Redemption RatesReduced Advertising CostsBenefits of Text Message Marketing
  • Personalized CommunicationBuilds Customer LoyaltyCan Go ViralBenefits of Text Message Marketing
  • Ways to Build Your Mobile ListText toJoinEmailListWebsiteSign-UpPeople Opt-inUsing YourKeyword andShort CodeAdd a MobileSign-UpForm to YourWebsiteEmail Your“Email” Listand Ask Themto Join YourMobile List
  • SocialMediaSign-UpAsk YourSocial MediaFollowers toJoin YourMobile ListManualSign-UpBirthdayClubProgramStart aBirthdayRewardsProgramManuallyAdd NewCustomersWho Agreeto JoinWays to Build Your Mobile List
  •  Hotel Rooms andCheck-in Counter Flyers Business Cards Radio Ads TV Commercials Billboards Elevators Anywhere Else YourTarget Market WillSee Them!Where to Advertise YourShort Code and Keyword?Text 55555 to HOTEL andGet $20 Off Your Stay
  • Text Message MarketingIdeasFor Your HotelIdea #1Idea #1 Idea #2Idea #2 Idea #3Idea #3Offer MobileCoupons andDiscountsSend TextMessage OffersonSlow Days toIncrease TrafficSendReservationReminders toReduce “No-Shows”
  • Text Message MarketingIdeasFor Your HotelIdea #4Idea #4 Idea #5Idea #5 Idea #6Idea #6Start a“FrequentCustomer”LoyaltyProgram toGet RepeatBusinessSend EventReminders toIncreaseAwareness andAttendanceNotifyCustomers ofNew Amenities
  • Text Message MarketingIdeasFor Your HotelIdea #7Idea #7 Idea #8Idea #8 Idea #9Idea #9Implement theUse of QR Codesto Direct Peopleto Your Website,etc.Hold Contestswith YourMobile List toKeep ThemEngagedRun a BirthdayRewardsProgram
  • Text Message MarketingIdeasFor Your HotelIdea #10Idea #10 Idea #11Idea #11 Idea #12Idea #12Send“Thank You”Messagesto YourCustomersCommunicateEfficiently WithStaff MembersConductCustomerSatisfactionSurveys andPolls
  • Different Types of TextMarketing CampaignsSaveSaveMoreMoreSpendSpendMoreMorePurchasePurchaseMoreMoreGet aGet aFreebieFreebieTypes of TextMarketingCampaigns
  • Let’s Take a Closer Look at These…
  • SaveSaveMoreMoreEXAMPLEShow this textto receive 20%off of any Roomat Hotel Spot.EXP 5/15
  • EXAMPLESpend $100 ormore at HotelSpot andreceive $10OFF when youshow this text.EXP 5/15SpendSpendMoreMore
  • EXAMPLEGet a Room atHotel Spot andreceive $10towards yournext stay. EXP5/15PurchasePurchaseMoreMore
  • EXAMPLEGet a Suite atHotel Spot andreceive oneroom serviceitem for FREE.  EXP 5/15Get aGet aFreebieFreebie
  • How to Use QR Codes Improve Guest ServiceExperience With Tips onWhere to Dine – Place inrooms, elevators, lobby,etc. Send Users to Your Photosand Social Media Sites Send Mobile Video of YourHotel
  • How to Use QR CodesSend Viewers to YourCoupons and Discount OffersPut Your QR Codes on ALLMarketing MaterialsPut QR Codes on YourReceipts
  •  Tell List Subscribers What toExpect as Soon as They Join Always Include Your Hotel’sName in Your Messages Make it Easy for Your Customersto Opt-Out of Your List Notify Consumers of PotentialText Message CostsText Message MarketingPoints to Remember
  •  Sending Out Sporadic,Inconsistent Messages Sending Out Spam ONLY Sending Out PromotionsText Message MarketingMistakes To Avoid
  • THANK YOUTHANK YOUFor Viewing Our Text MessageFor Viewing Our Text MessageMarketing Presentation!Marketing Presentation!If You Would Like More Information AboutText Message Marketing, Contact Us Today.SMS Dominatorhttp://smsdominator.com