Text Message Marketing for Roofing contractors


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  • There Are More Than 6 BILLION Mobile Subscribers (87% of the World Population) Text Messaging is the Most-used Mobile Service It is the King of Mobile Marketing Consumers ALWAYS have their mobile devices with them Most Mobile Users Send and Receive Text Messages Daily
  • Text Message Marketing for Roofing contractors

    1. 1. Text Message Marketing TipsFor Your Roofing BusinessPresented By:SMS Dominator
    2. 2. SMS (Short MessageService) Text MessageMarketing is the ability tosend “permission-based”text messages to a group ofpeople who have opted-in toyour mobile list.The small, yet powerful, 160character space is one of thebest marketing toolsavailable today.What Is Text Message Marketing?
    3. 3. How Text Message Marketing Works
    4. 4. Why Text Message Marketing?WHY?Text Messagingis the Most-UsedMobile ServiceMore Than 6BILLION MobileSubscribersWorld-wideMost MobileUsers Send andReceive TextMessages DailyMore Than ½ ofU.S. MobileSpending isLOCALConsumersALWAYS HaveTheir MobileDevices withThem4.1 Billion TextsAre Sent Daily inthe U.S Alone
    5. 5. Extremely TARGETEDPermission-Based (Opt-in)Reliable, INSTANT ReachBenefits of Text Message Marketing
    6. 6. High Open RatesHigh Response RatesReduced Advertising CostsBenefits of Text Message Marketing
    7. 7. Cut Down on CancellationsBuilds Client LoyaltyCan Go ViralBenefits of Text Message Marketing
    8. 8. Ways to Build Your Mobile ListText toJoinEmailListWebsiteSign-UpPeople Opt-inUsing YourKeyword andShort CodeAdd a MobileSign-UpForm to YourWebsiteEmail YourClient Listand Ask Themto Join YourMobile List
    9. 9. SocialMediaSign-UpAsk YourSocial MediaFollowers toJoin YourMobile ListManualSign-UpNewsletterSign-UpCreate aNewsletter onRoof TopicsManuallyAdd NewClients WhoAgree toJoinWays to Build Your Mobile List
    10. 10.  On Your Vehicle Flyers Business Cards Radio Ads TV Commercials Billboards T-shirts Posters Anywhere Else YourTarget Market WillSee Them!Where to Advertise YourShort Code and Keyword?Text 55555 to ROOFPROand Get 20% Off YourNext Service
    11. 11. Text Message Marketing IdeasFor Your Roofing BusinessIdea #1Idea #1 Idea #2Idea #2 Idea #3Idea #3Offer MobileCoupons andDiscountsUse AppointmentReminders to CutDown onCancellationsSend TextMessage Offers onSlow Days toIncrease Traffic
    12. 12. Text Message Marketing IdeasFor Your Roofing BusinessIdea #4Idea #4 Idea #5Idea #5 Idea #6Idea #6Send YourClients SpecialinstructionsBefore anAppointmentSend ClientsHelpful RoofMaintenance Tipsfrom Time toTimeAlert ClientsAbout NewProducts andServices
    13. 13. Text Message Marketing IdeasFor Your Roofing BusinessIdea #7Idea #7 Idea #8Idea #8 Idea #9Idea #9Implement theUse of QR Codesto Direct Peopleto Your Website,etc.Send InvoiceNotifications toYour ClientsUse QR Codes toGive YourProspectsInstant DetailsAbout YourServices
    14. 14. Text Message Marketing IdeasFor Your Roofing BusinessIdea #10Idea #10 Idea #11Idea #11 Idea #12Idea #12Send“Thank You”Messages to YourClientsCommunicateEfficiently WithStaff MembersConduct ClientSatisfactionSurveys and Polls
    15. 15. Different Types of TextMarketing UsesConfirmationConfirmationReminderReminder CancellationCancellationTypes of TextMarketingUses
    16. 16. Different Types of TextMarketing CampaignsSaveSaveMoreMoreSpendSpendMoreMorePurchasePurchaseMoreMoreGet aGet aFreebieFreebieTypes of TextMarketingCampaigns
    17. 17. Let’s Take a Closer Look at These…
    18. 18. EXAMPLEMs. Smith, wehave anappointmentwith you January6that 3pm.Please callRoofing Spot at555-555-5555 ifyou need tochange it.ConfirmationConfirmation
    19. 19. EXAMPLEMr. Jones, it’stime for yourAnnual RoofMaintenanceCheck. Pleasecontact RoofingSpot at 555-555-5555 toschedule.ReminderReminder
    20. 20. EXAMPLEMr. Brown, I amsorry, but I needto cancel ourappointment onJan 9th. Please callRoofing Spot toreschedule at555-555-5555CancellationCancellation
    21. 21. SaveSaveMoreMoreEXAMPLEShow this textto receive 20%off any service atRoofing SpotEXP 5/15
    22. 22. SaveSaveMoreMoreEXAMPLEShow this textto receive 20%off any service atPlumbing SpotEXP 5/15
    23. 23. EXAMPLESpend $500 ormore atPlumbing Spotand receive 20%OFF your nextservice whenyou show thistext. EXP 5/15SpendSpendMoreMore
    24. 24. EXAMPLEPurchase anyservice atPlumbing Spotand receive 50%OFF anadditional servicewhen you showthis text. EXP5/15PurchasePurchaseMoreMore
    25. 25. EXAMPLEGet one service($50 or more) atPlumbing Spotand receive aFREE service (upto $50) when youshow this text.EXP 5/15Get aGet aFreebieFreebie
    26. 26.  Reduce Cancelled Appointments Ability to Replace CanceledAppointments Lowers Lost Revenue Saves Staff Some Time Easy - No Software or TechnicalKnowledge RequiredBenefits of AppointmentReminders
    27. 27. How to Use QR Codes Send Users to a MobileVideo Demonstrating HowYou Perform CertainTreatments Send Users to Your Photosand Social Media Sites Send Mobile Video of YourSome of Your Best Work
    28. 28. How to Use QR CodesSend Viewers to YourCoupons and Discount OffersPut Your QR Codes on ALLMarketing MaterialsPut QR Codes on YourInvoices
    29. 29.  Tell List Subscribers What toExpect as Soon as They Join Always Include Your RoofingBusiness’s Name in YourMessages Make it Easy for Your Customersto Opt-Out of Your List Notify Customers of PotentialText Message CostsText Message MarketingPoints to Remember
    30. 30.  Sending Out Sporadic,Inconsistent Messages Sending Out Spam ONLY Sending Out PromotionsText MessageMarketingMistakes To Avoid
    31. 31. THANK YOUTHANK YOUFor Viewing Our Text MessageFor Viewing Our Text MessageMarketing Presentation!Marketing Presentation!If You Would Like More Information AboutText Message Marketing, Contact Us Today.SMS Dominatorhttp://smsdominator.com