Website Design & Development Essentials
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Website Design & Development Essentials Presentation Transcript

  • 1. Website Design & Development Essentials
    11 Key Considerations To Improve Your Online Presence
    www.equipmentfx.com
  • 2. What to look for in design:
    Make the first impression count!
    http://www.webpagefx.com/custom-web-site-design-company.htm
    Redesign considerations:
    Site clean-up may be a better option
    http://www.webpagefx.com/custom-web-site-design-company.htm
    Web Development Basics- Long Term Considerations
  • 3. Website Design & Development Essentials
    Website Copywriting: http://www.webpagefx.com/custom-web-site-design-company.htm
    Copywriting skills are key to getting you ranked high in the search engines
    Email and Banner Design: http://www.webpagefx.com/Email-Design-Banner-Ad.html
    Synchronization between email, banner ads and your website is critical
  • 4. Website Design & Development Essentials
    Landing Page Design:http://www.webpagefx.com/Best-PPC-Landing-Pages.html
    Product specific, promotion specific, this needs to work seamlessly with your online efforts
    Social Media Design: http://www.webpagefx.com/social-media-design.html
    The trend is here to stay; it’s important to partner with a company that understands
  • 5. Website Design & Development Essentials
    508 Compliance:
    http://www.webpagefx.com/508-Compliance-Web-Site-Design-Services.php
    Government business? Complying with this gets you more deals
    Web Video Production:http://www.webpagefx.com/Web-Video-Production-Services.html
    Static sites are dated; use video to promote your company and products
  • 6. Website Design & Development Essentials
    Web Usability Analysis:http://www.webpagefx.com/website-usability-analysis.htm
    If your site doesn’t score well, you’re leaving a lot of money on the table
    Conversion Strategy: http://www.webpagefx.com/website-conversion-design.html
    Specific strategies to attract and CONVERT customers is key to your strategy
  • 7. Website Design & Development Essentials
    Ongoing Maintenance:http://www.webpagefx.com/websitemaintenance.htm
    It’s critical to keep your site tuned for the long haul
    Ongoing maintenance costs should average around 20% of initial construction costs
  • 8. Website Design & Development Essentials
    You never get a second chance to make a good first impression… Make it count!
  • 9. Web Development Basics- Long Term Considerations
    Besides website construction, what else is there?
    PLENTY!
    13 Key Development Considerations
  • 10. Web Development Basics- Long Term Considerations
    Programming & Development:http://www.webpagefx.com/computer-programming-website-development.htm
    Your developer needs to be well versed in several programming languages
    Content Management: http://www.webpagefx.com/cms.htm
    CMS systems help you and your employees keep your site and products current
  • 11. Web Development Basics- Long Term Considerations
    E-Commerce:http://www.webpagefx.com/ecommerce-company.html
    Whether you do this now or in the future, this is a special skill to do it right
    B2B Business:http://www.webpagefx.com/b2b.htm
    You’ll sell more, to more businesses, if you’re easy to do business with
  • 12. Web Development Basics- Long Term Considerations
    CRM Integration: http://www.webpagefx.com/customer-relationship-management-development.html
    Website with CRM integration is critical for all of your business functions
    Newsletter Management:http://www.webpagefx.com/electronic-newsletter-software.html
    This ties together your company, website and visitors in a seamless manner
  • 13. Web Development Basics- Long Term Considerations
    Intranet & Portals:http://www.webpagefx.com/web-intranet-development-company.html
    Higher level of customization is available with our services
    Business Process Automation: http://www.webpagefx.com/business-process-workflow-automation.html
    Reduce manual processes, from reporting to workflow processes
  • 14. Web Development Basics- Long Term Considerations
    Mobile Development:http://www.webpagefx.com/business-process-workflow-automation.html
    Get your site working with your customers and employees phones and close more deals
    Microsoft Sharepoint:http://www.webpagefx.com/sharepoint-consultants.html
    Development and consulting services when you need it
  • 15. Web Development Basics- Long Term Considerations
    Business Blogs: http://www.webpagefx.com/sharepoint-consultants.html
    Development of business blogs, website integration and social platform integration
    Website Hosting:http://www.webpagefx.com/hosting.htm
    Safe, secure and reliable, world leading security and protection
  • 16. Web Development Basics- Long Term Considerations
    Security Analysis: http://www.webpagefx.com/Website-Security-Analysis-Testing.html
    Security is central to what we do
    TAKE NOTHING FOR GRANTED… PROTECT YOUR COMPANY!
  • 17. Web Development Basics- Long Term Considerations
    www.equipmentfx.com