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Beyond google oct10

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University of Leicester session on going Beyond Google

University of Leicester session on going Beyond Google

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Beyond google oct10 Beyond google oct10 Presentation Transcript

  • Beyond Google October 2010 Katie Fraser Information Librarian David Wilson Library
  • Outline
    • How Google works
    • Google tips and tricks
    • Other search engines
    • Other search types
    • Resources for specific purposes
    • Finding more
  • How Google search works
    • Pagerank http://en.wikipedia.org/wiki/PageRank
    • Google’s golden triangle http://eyetools.com/research_google_eyetracking_heatmap.html
  • Advanced Search
    • Go to Google.com
    • Use ‘Advanced search’
    • Use ‘More search tools’
  • Google Shortcuts
    • “ david wilson library" - phrase
    • -building – without ‘building’
    • +geneus – exactly ‘geneus’ (not corrected)
    • ~book - synonyms for ‘book’
    • david * library – david ‘wildword’ library
  • Information within a website
    • site:le.ac.uk - in the site (can add keywords)
    • link:le.ac.uk - pages linking to the site
    • cache:le.ac.uk - cached version of the site
    • info:le.ac.uk - information about the site
    • related:le.ac.uk - pages related to the site
  • Information within a webpage
    • allinanchor:library - words in the anchor text
    • allintitle:library - words in the site title
    • inurl:library - words in the URL
  • Cool Google sites
    • http://www.googlelabs.com/ - new applications developed by Google, sometimes including search
    • http://www.google.com/experimental/ - experiments with Google search you can try out online
  • Other search engines
    • www.bing.com
    • www.yahoo.com
    • www.ask.com
    • www.exalead.com/search
    • Try out the same search in each of these search engines and Google
    • Which results come out at the top?
    • Which look more useful?
  • Other search types
    • Clustered search http://search.carrot2.org/stable/search
    • Computational search www.wolframalpha.com
    • Directory search www.dmoz.org
    • Clustered search uses similar algorithms but presents results differently
    • Computational and directory search use completely different systems
  • Metasearch
    • http://www.langreiter.com/exec/yahoo-vs-google.html
    • www.metacrawler.com
    • www.dogpile.com
    • Metasearch engines usually state which sources are used
    • Can create a more reliable picture of relevance
  • Image search
    • http://images.google.com/advanced_image_search
    • http://www.flickr.com/search
    • http://behold.cc
    • Images on the internet are not free to use anyway
    • Search for Creative Commons licensed materials
  • Academic search
    • Google Scholar – ‘academic’ search results http://scholar.google.com/ which can be set up to search UoL resources
    • Pinakes – list of quality educational web directories http://www.hw.ac.uk/libWWW/irn/pinakes/pinakes.html
  • Image search
    • http://images.google.com/advanced_image_search
    • http://www.flickr.com/search
    • http://behold.cc
    • Images on the internet are not free to use anyway
    • Search for Creative Commons licensed materials
  • Social media search
    • http://search.twitter.com/
    • http://blogsearch.google.com/
    • http://technorati.com/
    • http://www.icerocket.com/
    • http://addictomatic.com/
    • http://collecta.com/
    • Search social media for up-to-date ‘information’
    • For example, is a website having problems?
  • Other cool stuff
    • http://www.google.com/squared
    • http://www.archive.org/web/web.php
    • http://stilltasty.com/
  • Finding more
    • http://googleblog.blogspot.com/ - Google’s blog, including updates on new services
    • http://www.philb.com/ - Phil Bradley’s website. Try his ‘Which search engine when?’ guide http://www.philb.com/whichengine.htm
    • http://blog.searchenginewatch.com/ - Search Engine Watch blog, looks at search news