Using Social Media for Your Job Search


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How do you use social media to supplement your job search? This short presentation covers the basics!

Topics include the use of Twitter, LinkedIn, and We hope that this presentation shows you how you can supplement your job search with various social networking tools.

Published in: Technology, Business, Career
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  • It’s a known fact that employers tend to Google people now.Some openings don’t even look for resumes anymore – they just want your LinkedIn account (e.g. recent Hootsuite openings)Google considers social media “good content”.Real-world job seekers are finding good results via social media.
  • Objective – example: Get job leads? Increase network? Position myself as an expert?GOAL – Example: Increase my professional network to 500 by August 2011.Audience – Current employer? Future employers? Specific companies? Perhaps just friends, family, co-workers?
  • Create your own blog, or contribute to a blog such as the AIESEC blog and the Career Services Informer blog.
  • Controlling your privacy takes time, but it’s worth it. Note: On Twitter, it’s recommended that you keep your profile public for Google purposes.
  • Consider removing your Facebook profile from a Google search. Other sites (LinkedIn, Twitter, etc) are usually better because they are less personal than Facebook.
  • Some companies post job opportunities via their Facebook pages
  • LinkedIn has a “jobs” section.
  • This is an example. Lesley tweets about jobs in Communication, Marketing, Project management
  • Another example. SIAT SFU tweets about jobs related to web design, graphic design, etc.
  • Another example. Talent Egg tweets about a wide range of coop, internship and full-time employment opportunities for Canadian students.
  • LinkedIn is a good way to connect with people you’ve met via networking events, through volunteer work, paid job, etc.Tip: When connecting on LinkedIn, always customize your message.
  • Once connected on LinkedIn, ask for recommendations from supervisors, professors, etc.
  • Don’t forget about the “social” aspect of social media > Talk to people. Contribute with insightful comments. Meet people in real life.
  • Most important tip: Social media is a supplement to other means. Continue to meet people face-to-face via informational interviews, volunteering, attending networking events, getting an internship, etc.
  • Even more important: Once you get a job, maintain your relationships via social networks and face-to-face meetings.
  • Social media is fun. If you’re not having fun, you’re doing it wrong. :P
  • - Ask the group what they think. Possibly answer questions.
  • Using Social Media for Your Job Search

    1. 1. Using Social Media for Your Job Search<br />Prepared by:<br />Iris Eom &<br />Kelvin Claveria<br />
    2. 2. Why social media?<br />
    3. 3. What you’ll learn today:<br />Getting started<br />Create your presence.<br />Branding yourself.<br />Control your brand.<br />Finding job leads.<br />Growing your network.<br />How this relates to you. <br />
    4. 4. Getting started.<br />Think about your OBJECTIVE.<br />Set SMART goals.<br />Consider your intended audience.<br />
    5. 5. Part 1: Branding yourself<br />
    6. 6. Create your presence.<br />Use consistent, appropriate user name.<br />Use your real name.<br />
    7. 7. Create your presence.<br />Share interesting content.<br />Create a digital portfolio.<br />
    8. 8. Create your presence.<br />Blog to show your expertise.<br />
    9. 9. Create your presence.<br />Create your personal homepage.<br /><br />
    10. 10. Create your presence.<br />Create your personal homepage.<br /><br />
    11. 11. Create your presence.<br />Which social networking sites should you join?<br />Optional<br />Essential<br />
    12. 12. Control your online brand.<br />
    13. 13. Control your online brand.<br />Think twice before posting an update. <br />
    14. 14. Control your online brand.<br />Control your privacy settings. <br />
    15. 15. Control your online brand.<br />Consider removing your Facebook profile from public (Google) search.<br />
    16. 16. Control your online brand.<br />Google your name regularly.<br />
    17. 17. Part 2: Finding job leads.<br />
    18. 18. Find job leads.<br />Follow companies you’re interested with.<br />
    19. 19. Find job leads.<br />Follow companies you’re interested with.<br />
    20. 20. Find job leads.<br />Follow companies you’re interested with.<br />
    21. 21. Find job leads.<br />@BestJobsInVan<br />Follow accounts that tweet jobs.<br />
    22. 22. Find job leads.<br />@SIAT_SFU<br />Follow accounts that tweet jobs.<br />
    23. 23. Find job leads.<br />@TalentEgg<br />Follow accounts that tweet jobs.<br />
    24. 24. Grow your network.<br />
    25. 25. Grow your network.<br />Connect with people you meet.<br />
    26. 26. Grow your network.<br />Ask for recommendations.<br />
    27. 27. Grow your network.<br />Join and participate in groups.<br />
    28. 28. Final tips.<br />
    29. 29. Final tips.<br />Social media is supposed to be social.<br />
    30. 30. Final tips.<br />Social media is a supplement to your job search.<br />
    31. 31. Final tips.<br />Maintain relationships even after you find a job.<br />
    32. 32. And finally...<br />
    33. 33. And finally...<br />HAVE FUN!<br />
    34. 34. How this relates to you…<br />
    35. 35. CONNECT WITH US!<br />Iris<br />LinkedIn: <br /><br />Twitter: @irisjhe<br />Kelvin<br />LinkedIn:<br /><br />Twitter: @kcclaveria<br />