7 Awesome Examples of Writing about Data that Drives Traffic to Your Site

7 Awesome Examples of Writing about Data That Will Drive Eyeballs to Your SiteCUBIT Image: http://www.funnythreat.com/photo/eyeball-popper.htm

Image: http://www.tonypapard.info/?p=292CUBIT Image: http://mashable.com/2011/06/28/data-infographic/

People Love Data...CUBIT

People Love Data... when the data is about themselves.CUBIT

CUBIT Image: http://www.funnythreat.com/photo/eyeball-popper.htm

Context 7 Examples Results What to Copy GoalCUBIT

Context 2 2 $15,000CUBIT

Context 2 2 $15,000 900 $20 / $60CUBIT

Context 2 2 $15,000 900 $20 / $60 60 41.7 2.12CUBIT

#1 way Cubit gets new users? cold calls direct marketing email marketing ppc seo contentCUBIT

Define AwesomeCUBIT

Define Awesome• Drive traffic that convertsCUBIT

Define Awesome• Drive traffic that converts• Low timeCUBIT

Define Awesome• Drive traffic that converts• Low time• Low moneyCUBIT

Define Awesome• Drive traffic that converts• Low time• Low money• IntangiblesCUBIT

IntangibleCUBIT

Types of ContentCUBIT Image: http://www.bingocardcreator.com/bingo-cards/math/addition-1-to-10; http://blog.ning.com/2007/11/wordpress_integration.html; http://www.editorsweblog.org/multimedia/2011/06/tfn_twitter_for_newsrooms.php

1. Landing PagesCUBIT

ResultsCUBIT

What to Copy • Hacking Content Creation Video • SEO Moz Free Beginner’s Guide to SEO • Google Adwords Account • Google Charts API • Bonus points: RoRCUBIT

Pro: Bingo Card CreatorCUBIT Image: http://www.bingocardcreator.com/bingo-cards/math/addition-1-to-10

2. Data Disproving an Accepted TruthCUBIT

ResultsCUBIT

Results 41 commentsCUBIT

• Twitter What to Copy • Demo Cubit • Hot Topic • Pissed People Off • Google AnalyticsCUBIT

Pro: A Smart BearCUBIT Image: http://www.blog.asmartbear.com

3. Analysis of Social MediaCUBIT

ResultsCUBIT

Results• 800+ uniques• 10 comments• Inspired 3 posts• Attention of APA presidentCUBIT

What to Copy • Archivist • Wordle • SlideShareCUBIT

4. Tweets about DataCUBIT

What to Copy • Crowdbooster • HootsuiteCUBIT

5. Crappy InfographicsCUBIT

ResultsCUBIT

What to Copy • Keynote • Tableau • Google AdwordsCUBIT

Pro: SlashFilm & Coding HorrorCUBIT Image: http://www.slashﬁlm.com/infographic-famous-movie-quotes & http://www.codinghorror.com/blog/

Pro: NYTCUBIT Image: http://www.nytimes.com/interactive/2011/06/19/nyregion/how-many-households-are-like-yours.html

6. Data about Everyday StuffCUBIT Images: http://themetricsystem.rjmetrics.com/57966449

Pro: 37 signalsCUBIT Image: http://www.nytimes.com/interactive/2011/06/19/nyregion/how-many-households-are-like-yours.html

What to Copy • Normal Stuff • Smart PhonesCUBIT

7. Data about how I can make $CUBIT Images: http://www.kalzumeus.com/blog

Quantifying the Value of a College Degree (by Major)CUBIT Images: http://www.onlinedegrees.org/calculator/salary/engineering-degrees-pay-best

What to Copy• $ Made fromSide Projects• GovernmentDataCUBIT Images: http://www.onlinedegrees.org/calculator/salary/engineering-degrees-pay-best

Recap 1. Landing Pages 2. Data Disproving an Accepted Truth 3. Analysis of Social Media 4. Tweets about Data 5. Crappy Infographics 6. Data about Everyday Stuff 7. Data about how I can make $CUBIT

Recap • Hacking Content Creation Video • SEOMoz Free Beginner’s Guide • Google Adwords, Analytics, Charts API • Twitter = Topic Ideas • Archivist • Wordle, Keynote, Tableau • SlideShare • Crowdbooster, Hootsuite • Smart PhonesCUBIT

Goal?CUBIT

Goal? • @cubitplanning • Blog: Plannovation http://www.cubitplanning.com/blog • Cubit http://www.cubitplanning.com/CUBIT

http://www.cubitplanning.com	92
http://feeds.feedburner.com	26
http://www.slideshare.net	1
http://blog.cubitplanning.com	1
http://www.linkedin.com	1

7 Awesome Examples of Writing about Data that Drives Traffic to Your Site

by Kristen Carney

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