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Tips for Startups

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  • Transcript

    • 1.  
    • 2.
      • Founded 1999
      • World’s leading Bluetooth audio IP provider
        • Audio middleware
        • Bluetooth audio stack
        • Bluetooth audio reference designs
      • targeting mobile phones, audio players, automotive electronics
      • Customers:
        • Broadcom, Casio, Clarion, Logitech, Mitsubishi, Panasonic, Sony,
        • SonyEricsson , Texas Instruments, Volkswagen, …
        • Products shipped by:
          • Creative , HP, LG, Logitech, Samsung, SonyEricsson, Toshiba,…
      • Acquired by SiRF Inc (NASDAQ: SIRF) in 2005
    • 3.  
    • 4.  
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    • 7.  
    • 8.  
    • 9.  
    • 10.  
    • 11. Money corrupts Angel funding
    • 12.  
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    • 18.  
    • 19.  
    • 20.  
    • 21.  
    • 22.  
    • 23. Impulsesoft - 2000
    • 24. Impulsesoft - 2005
    • 25.  
    • 26.  
    • 27.  
    • 28. Application-Specific Software, Systems and Services for Short-range Wireless Solutions Systems Software Support System Architecture Hardware Design VLSI Design Embedded Software Windows System SW Support & Integration Wireless Systems Bluetooth 802.11b 802.11a Porting Integration BQB WiFi Reference Designs Access Points FPGA ASIC Verification RTOS Firmware Protocols Drivers User Interface Applications Networking Systems Ethernet RS4xx xDSL Cable Media Gateways SetTop Box Access Points FPGA ASIC Verification Protocols Management Applications Test & Simulation Management Porting Integration Compliance
    • 29.
      • iBTStack – High performance, low-memory footprint Bluetooth protocol stack including 20 profiles
      • Bluetooth Stereo Middleware – Bluetooth audio middleware for stereo headphones and source devices
      • Bluetooth Stereo Headset Middleware – Enhanced middleware that adds support for hands-free calls and streaming stereo music
      • Bluetooth Audio Source Middleware for Microsoft Smartphone – Includes an integrated audio driver, timing compensation, and radio out-of-range detection capabilities
      • Sub-band Codec (SBC) – Bluetooth standard specific audio encoder/decoder
    • 30.  
    • 31. Complete solutions iBTStack - Generic Bluetooth Stack iWiSH – Bluetooth Audio solution
    • 32. Crossing the Chasm
    • 33.  
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    • 40.  

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