B2B Social Media  Lead Generation By Kipp Bodnar SocialMediaB2B.com
<ul><li>Lead Generation From B2B Social Media Should: </li></ul><ul><li>Generate Actions That Drive Sales…  </li></ul>
 
<ul><li>To Make Money You MUST:  </li></ul><ul><li>Actually Sell Stuff </li></ul>
<ul><li>Is Social Media Different For B2B? </li></ul>
 
 
<ul><li>Social Media Lead Generation Is Inbound Marketing </li></ul>
 
<ul><li>How Do You Get Picked?  </li></ul>
<ul><li>Getting Picked Is About Publishing Smart </li></ul>
 
 
<ul><li>Does Google  </li></ul><ul><li>Like Blogs? </li></ul>
 
<ul><li>Being Interesting Is the Foundation Of Social Media Lead Generation </li></ul>
<ul><li>Using Your Blog For Lead Genreation </li></ul>
Your Own Promotions In Your Blog Side Bar:
<ul><li>Use Your Blog As A Testing Ground:  Optimize Calls to Action </li></ul>
<ul><li>Using Facebook For Lead Generation </li></ul>
Leverage E-mail Subscriptions
Provide A special Offer
Mix Free And Paid Content
<ul><li>Leveraging Social Media To Generate Leads From Business Events </li></ul>
 
QR Codes
Live Press Conferences Via Ustream.TV
Customer Interviews
Live Tweet Conference Events
<ul><li>To learn more about using Social Media for B2B please visit  SocialMediaB2B.com </li></ul>
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B2B Lead Genration Using Social Media

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This presentation is a brief summary of many B2B Social Media lead generation presentations I have given. The slide are copy light as that is my presentation style.

The important takeaways are:
*Inbound B2B marketing is lead generation
*Leverage your own blog as a way to optimize calls to action
*Take Facebook Fan Pages to the next level with custom offers and lead generation opportunities.
*Social media can help improve tradeshow ROI

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  • B2B Lead Genration Using Social Media

    1. 1. B2B Social Media Lead Generation By Kipp Bodnar SocialMediaB2B.com
    2. 2. <ul><li>Lead Generation From B2B Social Media Should: </li></ul><ul><li>Generate Actions That Drive Sales… </li></ul>
    3. 4. <ul><li>To Make Money You MUST: </li></ul><ul><li>Actually Sell Stuff </li></ul>
    4. 5. <ul><li>Is Social Media Different For B2B? </li></ul>
    5. 8. <ul><li>Social Media Lead Generation Is Inbound Marketing </li></ul>
    6. 10. <ul><li>How Do You Get Picked? </li></ul>
    7. 11. <ul><li>Getting Picked Is About Publishing Smart </li></ul>
    8. 14. <ul><li>Does Google </li></ul><ul><li>Like Blogs? </li></ul>
    9. 16. <ul><li>Being Interesting Is the Foundation Of Social Media Lead Generation </li></ul>
    10. 17. <ul><li>Using Your Blog For Lead Genreation </li></ul>
    11. 18. Your Own Promotions In Your Blog Side Bar:
    12. 19. <ul><li>Use Your Blog As A Testing Ground: Optimize Calls to Action </li></ul>
    13. 20. <ul><li>Using Facebook For Lead Generation </li></ul>
    14. 21. Leverage E-mail Subscriptions
    15. 22. Provide A special Offer
    16. 23. Mix Free And Paid Content
    17. 24. <ul><li>Leveraging Social Media To Generate Leads From Business Events </li></ul>
    18. 26. QR Codes
    19. 27. Live Press Conferences Via Ustream.TV
    20. 28. Customer Interviews
    21. 29. Live Tweet Conference Events
    22. 30. <ul><li>To learn more about using Social Media for B2B please visit SocialMediaB2B.com </li></ul>
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