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Using WordPress ForDigital Workflowsand more...Hugh McGuire      Kirk Biglione@hughmcguire          @kirkbiglione
First: Setup yourPressBooks accountYou’ll need this to make a book later
Next: download this testdoc file ... from which wewill make a book later.http://bit.ly/pressbooks-test
Why WordPress?that’s a blogging system, right?
WordPressWorld Domination
Recipe for WorldDominationMake People HappyContinuous Cycle of ImprovementStandards BasedOpen Source
Think ofWordPress as a toolbox
Inside the ToolboxAPIs                   LocalizationTheme System           SecurityCustom Content Types   Multi-userCusto...
Tools for solvingreal world problems
MARKET BOOKSTIMFERRISS.COM
SELL BOOKSWWW.WOOTHEMES.COM/WOOCOMMERCE/
BUILD COMMUNITYTASTYKITCHEN.COM
BUDDYPRESSBUDDYPRESS.ORG
PREMIUM WEB CONTENTWPAPPRENTICE.COM
WISHLIST MEMBERMEMBER.WISHLISTPRODUCTS.COM
BYOP?
Build Your Own Pottermore
Back to workflow
EDITORIAL WORKFLOWEDITFLOW.ORG
EBOOK BOOK PRODUCTIONANTHOLOGIZE.ORG
SCIENTIFIC JOURNALSANNOTUM.ORG
Remember Google Knol?The “wikipedia killer”
GOOGLE KNOLKNOL.GOOGLE.COM
BOOK PRODUCTION: PRINT & DIGITALPRESSBOOKS.COM
Principle #1:Making a beautiful book should be no harderthan making a beautiful website.(ie: use a good framework and cust...
Principle #2:If you build your book as structured markupfrom the start, then you can “get” to anyoutput you like, “easily....
Principle #3:The distinction between “books” and the“Internet” is going to disappear. All data,even “books,” will be on th...
Our choice:Build from an existing platform that is nativeto the web, structured, and makes it easy tomake beautiful websit...
Let’s make a book
Login toPressBooks.com
If you’re account isn’t active yet, here are a few that are:austen.pressbooks.comuser: austenpw: austenpwbronte.pressbooks...
PressBooks  output:  ebook (ibooks)
Using WordPress for Digital Workflows and More
Using WordPress for Digital Workflows and More
Using WordPress for Digital Workflows and More
Using WordPress for Digital Workflows and More
Using WordPress for Digital Workflows and More
Using WordPress for Digital Workflows and More
Using WordPress for Digital Workflows and More
Using WordPress for Digital Workflows and More
Using WordPress for Digital Workflows and More
Using WordPress for Digital Workflows and More
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Using WordPress for Digital Workflows and More

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As digital becomes more central to a book publishers life, the tools must change to keep pace. In this session we look at WordPress as a lightweight digital swiss army knife, a powerful and flexible platform that can be adapted to many publishing needs. We’ll look at using WordPress-based systems for ecommerce, marketing, catalogs and discovery and more. Participants will aslo have a hands-on demo of PressBooks (built on WordPress), a digital book production tool that participants can use to generate an epub and typeset PDFs.

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Transcript of "Using WordPress for Digital Workflows and More"

  1. 1. Using WordPress ForDigital Workflowsand more...Hugh McGuire Kirk Biglione@hughmcguire @kirkbiglione
  2. 2. First: Setup yourPressBooks accountYou’ll need this to make a book later
  3. 3. Next: download this testdoc file ... from which wewill make a book later.http://bit.ly/pressbooks-test
  4. 4. Why WordPress?that’s a blogging system, right?
  5. 5. WordPressWorld Domination
  6. 6. Recipe for WorldDominationMake People HappyContinuous Cycle of ImprovementStandards BasedOpen Source
  7. 7. Think ofWordPress as a toolbox
  8. 8. Inside the ToolboxAPIs LocalizationTheme System SecurityCustom Content Types Multi-userCustom Taxonomies User rolesMetadata Multi-site
  9. 9. Tools for solvingreal world problems
  10. 10. MARKET BOOKSTIMFERRISS.COM
  11. 11. SELL BOOKSWWW.WOOTHEMES.COM/WOOCOMMERCE/
  12. 12. BUILD COMMUNITYTASTYKITCHEN.COM
  13. 13. BUDDYPRESSBUDDYPRESS.ORG
  14. 14. PREMIUM WEB CONTENTWPAPPRENTICE.COM
  15. 15. WISHLIST MEMBERMEMBER.WISHLISTPRODUCTS.COM
  16. 16. BYOP?
  17. 17. Build Your Own Pottermore
  18. 18. Back to workflow
  19. 19. EDITORIAL WORKFLOWEDITFLOW.ORG
  20. 20. EBOOK BOOK PRODUCTIONANTHOLOGIZE.ORG
  21. 21. SCIENTIFIC JOURNALSANNOTUM.ORG
  22. 22. Remember Google Knol?The “wikipedia killer”
  23. 23. GOOGLE KNOLKNOL.GOOGLE.COM
  24. 24. BOOK PRODUCTION: PRINT & DIGITALPRESSBOOKS.COM
  25. 25. Principle #1:Making a beautiful book should be no harderthan making a beautiful website.(ie: use a good framework and customizable templates.)
  26. 26. Principle #2:If you build your book as structured markupfrom the start, then you can “get” to anyoutput you like, “easily.”(ie: make it in HTML ... and go from there.)
  27. 27. Principle #3:The distinction between “books” and the“Internet” is going to disappear. All data,even “books,” will be on the web.(ie: if you build your book on the web, it is already there.)
  28. 28. Our choice:Build from an existing platform that is nativeto the web, structured, and makes it easy tomake beautiful websites with customizabletemplates.(ie: WordPress)
  29. 29. Let’s make a book
  30. 30. Login toPressBooks.com
  31. 31. If you’re account isn’t active yet, here are a few that are:austen.pressbooks.comuser: austenpw: austenpwbronte.pressbooks.comuser: brontepw: brontepwtwain.pressbooks.comuser: twainpw: twainpw
  32. 32. PressBooks output: ebook (ibooks)
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