Agile Partly UX(アジャイルときどきUX)
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Agile Partly UX(アジャイルときどきUX)

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from #webd7 at Shibuya in Dec. 15th 2011.

from #webd7 at Shibuya in Dec. 15th 2011.

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Agile Partly UX(アジャイルときどきUX) Presentation Transcript

  • 1. Agile Partly UXWeb Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 2. Kazumichi (Mario) Sakata UX Designer in Rakuten, Inc.Undergoing web analysis, personas, wireframe anduserflow development, user testings and visual /interaction direction for 3 ½ years.Specialized in UX Design and AgileUX. sprmari0 Kazumichi Sakata kazumichisakata Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 3. Agile UX / UCDWeb Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 4. UX / UCD Agile Designer DeveloperGraphic System Front-end Back-end Design Develop HandoverWeb Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 5. Design ≠ Graphic only  Information Design  User Flow Design  Screen Design  Interaction Design  etc ©Jesse James GarrettWeb Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 6. Agile DevelopmentAbility to make product;UX / UCDAbility to explore more about product; Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 7. Agile Development UX / UCD Function Content Quality Usability Satisfaction Behavior They need each other for better solution. Why don’t we make designers take part in development process, and vise versa? Design Develop Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 8. Just like modern “Romeo & Juliet”Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 9. Information Design Screen Design Workflow Design Interaction Design ©Directi Agile Development TimelineWeb Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 10. Get out of the office! Learn and http://ja-jp.facebook.com/ShibuyaUX see how users use your product.• Having difficulty to integrate We definitely need UX / UCD into each to implement usability test in our organization. company as well!• Cannot evaluate the Need more necessity of each function communication because it’s decided between designers and developers! beforehand.• AgileUX? Nice idea!! More than 30% of the participants are developer who is interested in studying UCD. ©ShibuyaUX Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 11. http://agile2008.agilealliance.org/program.html http://www.agile-ux.com/ User Experience Stage Agile UX Stage Producer: Jeff Patton Organizer: Jean Claude GrosjeanSession-Agile and Paper Prototyping -Agile and Paper Prototyping-Using Persona with XP -Using Persona with XP-Usability in an Agile Organization -Usability in an Agile Organization-The User Feedback Two-Step -The User Feedback Two-Stepetc. etc. Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 12. Abstract Framework Imperative  Persona  Information  Scenario ArchitectureAnalysis Synthesis Observation Solution  Heuristic  UI Patterns Evaluation Iterative  User Test Concrete ©Colleen Murray & UX Methods Trading CardsWeb Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 13. Design is too important to leave it to Development is too important toonly designers. leave it to only developers. Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 14. UX / UCD Agile liveslives here here Visual Design Software Engineering BusinessWeb Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 15. Design Iteration 1 Programming Iteration 1Better Weeks Design Iteration 1 Programming Iteration 1Best Weeks First Usability Test Second Usability Test Feedback FeedbackGoal Weeks First Usability Test Second Usability Test ©Why user-centered design is more efficient than waterfall development methodology | Usabilla <http://blog.usabilla.com/why-user-centered-design-is-more-efficient-than-waterfall-development-methodology-part-2-of-2/> Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 16. By introducing UX / UCD methodology from theearlier stage of the project, team will be…. Able to eliminate function-driven and subjective thoughts. Able to maintain user’s point-of-view. Able to make prioritization of function and content clear for improving UX. Able to define suitable and consistent requirement. Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 17. Brief Case Study at iPhone & Android App Development Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 18. Objective Process Roadmap & Outputs Formed closely packed team with Stakeholder, Project Owner, Engineer, UX Designer, and Visual Designer. Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 19. Persona Scenario by Function Diagram Visualized and designed each requirements with User Flow, Storyboard, and Wireframes.Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 20. Design Iteration 1 Programming Iteration 11st Scenario First Usability Test Second Usability Test Feedback Feedback Design Iteration 2 Programming Iteration 2 2nd Scenario First Usability Test Feedback 3rd Scenario…continue Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 21. 1. Allows full commitment of team members.2. Persona & Scenario became our common language.3. Prioritization was clear. (Categorizing main & sub functions)4. Was able to improve usability continuously.5. Schedule has shorten compared to ordinary development. (Approx. 20-25%) Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 22. Integration of SatisfactionProject Methodology User Experience with the MethodWaterfall 2.5 2.9Agile Development 3.1 3.7 Clearly, Agile is considerably better than the old Waterfall method. Good riddance to that one. However, the professionals in our new study still felt that Iterative Design was marginally better than Agile; theres still work to be done to make Agile projects more user-driven. In better news, the latest data provides some evidence that were moving beyond "them and us" — overall, developers were more bullish than UX people on a couple of key UX opinion metrics. ©Agile User Experience Projects | Jakob Nielsen’s Alertbox <http://www.useit.com/alertbox/agile-user-experience.html> Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15
  • 23. Agile Experience Design Lindsay Ratcliffe, Marc McNeill (November 28, 2011)User Story Mapping Designing with AgileJeff Patton Anders Ramsay(February 22, 2012) (2012)Agile User Experience Design Lean UX: Getting Out of the DeliverablesJeff Patton Business(April 30, 2012) Jeff Gothelf (2012) Web Director’s Meetup #7 | Kazumichi Sakata (@sprmari0) | 2011/12/15