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the role of mass media in the life of society

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  • 1. Considering the increasing importance of information’s in our life- the 21st century is the information century. By the help of developing technologies getting informationbecomes more and more easier day by day. We face information flow everywhere we go. Modern life is hardly possiblewithout information. Of course friends & relatives keep us informed about what is happening in the world, but such information is second-hand, and therefore is not at all reliable.
  • 2. “He who owns the information owns the world” W. Churchil
  • 3. The most wide-spread sources of information are TVchannels, radios, newspapers, journals, m agazines, web-sites and etc. The sum of all of them is called mass media.
  • 4. In the 2000s, a classification called the "seven mass media" became popular. In order of introduction, they are: Print from the late 15th century Recordings from the late 19th century Cinema from about 1900 Radio from about 1910 Television from about 1950 Internet from about 1990 Mobile phones from about 2000
  • 5. “ You can tell the ideals of anation by its advertisements “. Norman Douglas
  • 6. Because we get most of information from these sources, there is significant impact of media on society.
  • 7. “ Television: Chewing gum for the eyes ”. Frank Lloyd Wright
  • 8. Advantages: - information - news - entertainment - communication ( specifically for internet) - product reviewsDisadvantages: - can lead to wrong perceptions - unrest - panic
  • 9.  2466 standing mass-media 2243 periodicals (1593 newspapers and 650 magazines) published regularly printed press: -social and political - 16%, -scientific 9%, -advertising 10,5%, -woman, children, youth, religious for not more than 4 % (if taken together) 212 TV and radio companies
  • 10. Social Media’s Timeline1971 1979 1988 1991 1995 1998 -2004Email Usenet IRC Personal Web Sites 1st Social Blogs Internet Discussion Groups Networking Podcast Relay Chat site Wikis Chat Clasmates.com
  • 11. “ I post on blogs and comments because I can express myself tomillions of people at once. I like the rush, and I feel empowered ”.