Life’s A Journey20 Year High Performance, Highly Personal Marketing Plan for Steady Kaye<br />Kaye Avellana<br />June 2011...
The Road Less Travelled<br />Snippets of Adventure<br />Vision/Mission<br />Roles<br />Brand Launch<br />12 Point Plan<br ...
VISION/MISSION<br />        My purpose in life is to use my abilities as an entrepreneur and marketing specialist in order...
Roles<br />Loving Daughter<br />Nurturing Sister<br />Dependable Friend<br />Responsible Leader<br />Determined Entreprene...
Loving Daughter<br />
Nurturing Sister<br />
Dependable Friend<br />
Responsible Leader<br />
Determined Entrepreneur<br />
Brand Launch<br />S-Teddy 	Key 	    A Villain Paez & Birch Tree<br />Steady    Kaye      Avellana ,  Paez Shoes & Birches ...
Life Lessons Learned From My Travels<br />An itinerary is just a template. Plans may change.<br /><ul><li>Our aspirations ...
Great Pyramids of Giza
Machu Picchu
Great Wall of China
Angkor Wat
TajMahal
Go backpacking through Europe
Tour all the touristy and hidden paradise spots in the Philippines
Watch a World Cup game
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20 year High Performance Marketing Plan

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20 year High Performance Marketing Plan

  1. 1. Life’s A Journey20 Year High Performance, Highly Personal Marketing Plan for Steady Kaye<br />Kaye Avellana<br />June 2011<br />
  2. 2. The Road Less Travelled<br />Snippets of Adventure<br />Vision/Mission<br />Roles<br />Brand Launch<br />12 Point Plan<br />Monitors<br />The ideal Snapshot<br />Steady & Successful Kaye<br />
  3. 3. VISION/MISSION<br /> My purpose in life is to use my abilities as an entrepreneur and marketing specialist in order to bring SUCCESSto those involved in my endeavours - always upholding Christian values in dealing with people to become a good example in my field with my professionalism – STEADILY balancing my personal life with work in the most ideal way possible.<br />
  4. 4. Roles<br />Loving Daughter<br />Nurturing Sister<br />Dependable Friend<br />Responsible Leader<br />Determined Entrepreneur<br />
  5. 5. Loving Daughter<br />
  6. 6. Nurturing Sister<br />
  7. 7. Dependable Friend<br />
  8. 8. Responsible Leader<br />
  9. 9. Determined Entrepreneur<br />
  10. 10. Brand Launch<br />S-Teddy Key A Villain Paez & Birch Tree<br />Steady Kaye Avellana , Paez Shoes & Birches Group<br />
  11. 11. Life Lessons Learned From My Travels<br />An itinerary is just a template. Plans may change.<br /><ul><li>Our aspirations now may not be the same 20 years later. But it’s perfectly okay and it is best to embrace change.</li></ul>Every spectacular moment gives me newfound appreciation for God and his works<br /><ul><li>God’s power shows best when I find myself in a surreal place or I experience an achievement</li></ul>The “Don’t talk to strangers” rule only applies when you are young.<br /><ul><li>Strangers are actually very interesting people living their own lives. Most also are very willing to lend a helping hand when asked nicely.</li></ul>Respect other cultures as you would want them to respect yours.<br /><ul><li>It is best to be open-minded and respectful when dealing with others.</li></ul>Pictures really do say a thousand words<br /><ul><li>Memories may fade but a photograph is a wonderful reminder of an unforgettable experience. Always have a camera on-hand for these occasions.</li></li></ul><li>Life Lessons Learned From My Travels<br />6. Filipinos have particularly close family ties compared to other nationalities.<br /><ul><li>This is something we should never take for granted.</li></ul>Appreciate life’s simple pleasures.<br /><ul><li>No matter how busy I am, it’s always a stress-reliever to stay at home and read a book or spend a weekend at the beach.</li></ul>Do not be afraid to experience new things that you won’t be able to do when you are older.<br /><ul><li>Refer to MY BUCKET LIST</li></ul>There’s always a will and a way. You just have to figure out what they are.<br /><ul><li>At times when frustrations get the best of me, I suck it up and try to be practical so that I can reach a sensible decision.</li></ul>There’s no place like home.<br /><ul><li>After all is said and done, nothing is more important and satisfying than spending quality time with my family and friends.</li></li></ul><li>My Bucket List<br /><ul><li>See the following:
  12. 12. Great Pyramids of Giza
  13. 13. Machu Picchu
  14. 14. Great Wall of China
  15. 15. Angkor Wat
  16. 16. TajMahal
  17. 17. Go backpacking through Europe
  18. 18. Tour all the touristy and hidden paradise spots in the Philippines
  19. 19. Watch a World Cup game
  20. 20. Experience a Carnaval in Brazil
  21. 21. Have a published travel article on a magazine/newspaper</li></li></ul><li>My Bucket List<br /><ul><li>Swim with dolphins
  22. 22. Learn Scuba Diving
  23. 23. Learn and actually enjoy cooking
  24. 24. Travel with my family out of the country before I settle down
  25. 25. Treat my parents to a very expensive vacation
  26. 26. Get married before I turn 30
  27. 27. Have kids (preferably 3) and provide for them the way my parents did to me
  28. 28. Design my own home from scratch
  29. 29. Put up two businesses – one with siblings and another for myself</li></li></ul><li>Music for my Soul<br />I am 32 flavors and then some I'm taking my chances as they come <br />– “32 Flavors” Alana Davis<br />I won't worry my life away<br /> – “1,000 Things” Jason Mraz<br />If you wanna make the world a better place, Take a look at yourself and then make a change <br />– “Man in the Mirror” Michael Jackson<br />Make the best of this test and don't ask why It's not a question but a lesson learned in time <br />– “Good Riddance (Time of Your Life)” Green Day<br />You are the strength That keeps me walking; You are the hope That keeps me trusting ; You are the light To my soul; You are my purpose; You're everything <br />– “Everything” Lifehouse<br />
  30. 30. Music for my Soul<br />I'm only this far And only tomorrow leads my way <br />– “#41” Dave Matthews Band<br />I dig my toes into the sand The ocean looks like a thousand diamonds strewn across a blue blanket I lean against the wind, pretend that I am weightless And in this moment I am happy <br />– “Wish You Were Here” Incubus<br />Nobody said it was easy; Oh it's such a shame for us to part ;Nobody said it was easy; No one ever said it would be so hard <br />– “The Scientist” Coldplay<br />I got to pick me up when I am down; I got to get my feet back on the ground <br />- “You Wanted More” Tonic<br />You were what I wanted, I gave what I gave; I'm not sorry I met you, I'm not sorry it's over, I'm not sorry there's nothing to save <br />– “Your Ex-Lover Is Dead” Stars<br />
  31. 31. 20 Years in the Making<br /><ul><li>Carefree & single
  32. 32. MBA student
  33. 33. Not at home (most of the time)
  34. 34. Can’t cook to save my life
  35. 35. Travel enthusiast
  36. 36. ATM and cash as personal assets
  37. 37. 9-hour job
  38. 38. Learning entrepreneur
  39. 39. Hoping for success
  40. 40. Married with kids
  41. 41. My kids are students
  42. 42. Homemaker
  43. 43. Excellent cook
  44. 44. Travel enthusiast (still)
  45. 45. Land, stocks and bonds as additional assets
  46. 46. Working on my own time
  47. 47. Learned entrepreneur
  48. 48. Success experienced over & over again</li></li></ul><li>Tracking System<br />Journal<br />Personal financial records<br />Passport & travel itineraries<br />Schedule check<br />Target goal achieved dates<br />Personal reflection<br />
  49. 49. Life’s A Journey20 Year High Performance, Highly Personal Marketing Plan for Steady Kaye<br />Kaye Avellana<br />June 2011<br />

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